Tracy Bonham

Tracy Bonham

Country: US | Gender: female

Influence: 51.76% Fanbase: 24.44% Trending: 65.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 51.78% • Very Strong

As of 2025-09-11

21,117

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-07 10:05:58 UTC

Genres

rockpop rockboston rockrockalternative rockalternativealternativeamericanlilith

Biography

Like Alanis Morissette and Liz Phair, Tracy Bonham made her name during the alternative boom of the mid-'90s. Unlike those two songwriters, she did so by merging post-grunge with elements of classical music, drawing upon her violin skills in the process. The combination helped push her 1996 debut, The Burdens of Being Upright, to gold sales, and Bonham closed out the year with two Grammy nominations. Although her later albums didn’t fare quite so well, Bonham continued expanding her sound into a hybrid of folk, rock, and ornate pop, replacing the record sales of years past with critical approval.

Bonham began playing the violin at age nine, while growing up alongside her eight siblings in Eugene, Oregon. Although she received a scholarship to study classical violin at the University of Southern California, she dropped out after several semesters and moved east to attend the Berklee College of Music, where she took classes in jazz and vocal music. Her tastes shifted to rock music during the early ‘90s. While recording jingles in order to pay her rent, Bonham began playing shows in the Boston area to showcase her emerging style, which combined her classical training with a growing appreciation for bands like the Pixies and PJ Harvey.

Bonham’s first EP, The Liverpool Sessions, was released in 1995 by the Boston-based label CherryDisc. "The One" and "Dandelion" both enjoyed local airplay, and Bonham took home three prizes from the Boston Music Awards later that year, including Best New Artist and Best Female Vocalist. After signing with Island Records, she courted a much larger audience in 1996 with the release of her full-length debut, The Burdens of Being Upright. An autobiographical album that emphasized her rock influences, it spawned a chart-topping single with "Mother Mother" and eventually sold more than 500,000 copies. Bonham also received several Grammy nominations. Despite her sudden success, she didn’t release the sophomore album Down Here until early 2000, a year dominated by teenage pop stars, rap acts, and R&B artists. The album sold poorly despite receiving several warm reviews, and Island -- which, due to a recent acquisition by UMG, was in the middle of its own set of problems -- dropped her from its roster in December 2001.

Now a free agent, Bonham issued The Bee EP on her own dime while touring alongside the Blue Man Group, who had recruited her to sing on their 2003 album The Complex. She also moved to L.A., where she used the money generated by The Bee EP's sales to begin work on another full-length album. The result was Blink the Brightest, released in 2005 by the Rounder imprint Zoë Records. Another self-financed recording, In the City + In the Woods, quickly followed, and Bonham decamped to Woodstock, New York, to work on a self-produced fourth album in 2007. Recording sessions wrapped up in late 2009, and Masts of Manhatta (Engine Room Recordings) appeared the following summer. Wax & Gold, her fifth effort, was released in 2015.

For the 20th anniversary of her landmark debut, Bonham reimagined that record with stripped-down versions of the originals. Produced by John Wlaysewski, Modern Burdens arrived in late 2017 and featured guest appearances by Tanya Donelly, Rachel Yamagata, Kathryn Calder, Kay Hanley, Angie Hart, Nicole Atkins, and Sadie Dupuis. ~ Andrew Leahey, Rovi

Tracy Bonham Marketing Affinity & Brand Fit Data

Report Date: 2025-09-11

Tracy Bonham reaches 25-34 & 35-44 audiences concentrated in UNITED STATES, BRAZIL, CANADA. The demographic tilt is male-leaning (51%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 523 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Ampeg, MOOG, Pro Tools suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Tracy Bonham score 0.80%Low bucket.
Brand: AmpegBrand: MOOGBrand: Pro Tools
Followers:21,117
Engagements:168
Rate:0.8%
Posts:1,187
Views:811
Avg Likes:183
Avg Comments:13
Avg Views:811

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 21,117 · Engagements 168 · Rate 0.8%
Posts 1,187 · Views 811 · Avg Likes 183 · Avg Comments 13 · Avg Views 811
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
35-44: 25%
18-24: 20%
45-64: 12%
Largest: 25-34 (40%); next: 35-44 (25%)
Gender Split Female: 49%
Male: 51%
Non-binary/Other: 0%
Skews male (51%)
Top Countries UNITED STATES (51%)
BRAZIL (5%)
CANADA (5%)
UNITED KINGDOM (4%)
COLOMBIA (4%)
Top regions: UNITED STATES (51%), BRAZIL (5%), CANADA (5%)
Platform Engagement Instagram: 125 avg likes/post · Tiktok: 523 avg views/post · Youtube: 288 avg views/post Best reach: Tiktok 523 avg views; best engagement: Instagram 125 avg likes

Top Brand Affinities

Ampeg
Score: 51.78
MOOG
Score: 35.85
Pro Tools
Score: 29.46
Live Nation
Score: 24.63
IndieGoGo
Score: 20.85
Amazon Music
Score: 20.41
Akg
Score: 18.97
Sennheiser
Score: 16.45
Marshall
Score: 16.38
Hurley
Score: 14.11
Akai
Score: 11.92
Schwartz's
Score: 11.37
Brand Category Score
Ampeg 51.78
MOOG 35.85
Pro Tools 29.46
Live Nation 24.63
IndieGoGo 20.85
Amazon Music 20.41
Akg 18.97
Sennheiser 16.45
Marshall 16.38
Hurley 14.11
Akai 11.92
Schwartz's 11.37
Kickstarter 10.72
Ableton 10.45
Atmos 10.35
HBO Max 9.88
FOX 9.63
Paramount Pictures 9.38
iHeartRadio Music Awards 9.21
Delta 9.14
Spotify Music 8.07
MTV 6.81
Macy's 6.09
NBC 5.92
Walgreens 5.59
Gillette 5.49
Columbia Pictures 5.41
CNN 5.25
Publix 5.24
Pixar 5.24
Lollapalooza 5.21
Pacific Northwest Wonderland 5.17
Leica 5.15
Verizon 5.01
Nixon 4.87
Emporium 4.64
Margaritaville 4.61
Oculus 4.25
Showtime 4.08
Heinz 3.95
Coors 3.92
Holden 3.90
Pfizer 3.89
eBay 3.85
Warner Bros 3.64
NHL 3.59
Taco Bell 3.55
SoundCloud 3.55
Bethesda Softworks 3.51
NORDSTROM 3.46

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Artist: Tracy Bonham

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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