Towkio

Towkio — hip-hop & rap artist from US.

Towkio is a Grammy award winning artist from Chicago. In 2016 He would find himself featured on Rap Album of the year “Coloring Book” by longtime friend Chance…

Influence: 57.70% Fanbase: 39.94% Trending: 66.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ableton • 16.13% • Very Strong

As of 2025-09-09

70,805

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:53:21 UTC

Genres

hip-hop & raphip-hop/rapchicago raphip hop

Biography

Towkio is a Grammy award winning artist from Chicago. In 2016 He would find himself featured on Rap Album of the year “Coloring Book” by longtime friend Chance The Rapper on a song entitled “Juke Jam” featuring Justin Bieber. Towkio grew his name from debut project .Wav Theory. This project would go on to catch the attention legendary producer Rick Rubin, and make Towkio the first hip hop artist rick had signed in over 20 years. Using label funding Towkio went up 92,000 ft via helium balloon to release his debut album (WWW.) from “space”.

Top Brand Affinities

Report Date: 2025-09-09

Towkio engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, UNITED KINGDOM. The fan base skews heavily male (75%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (581 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Ableton, Lollapalooza, Akai, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Towkio score 0.43% — Low bucket.

Brand: AbletonBrand: LollapaloozaBrand: Akai

Followers:70,805

Engagements:308

Rate:0.4%

Posts:241

Avg Likes:317

Avg Comments:35

Avg Views:581

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 70,805 · Engagements 308 · Rate 0.4% Posts 241 · Views 581 · Avg Likes 317 · Avg Comments 35 · Avg Views 581	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 32% 13-17: 7% 35-44: 4%	Largest: 18-24 (56%); next: 25-34 (32%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	UNITED STATES (55%) BRAZIL (4%) UNITED KINGDOM (4%) CANADA (4%) FRANCE (2%)	Top regions: UNITED STATES (55%), BRAZIL (4%), UNITED KINGDOM (4%)
Platform Engagement	Instagram: 285 avg likes/post · Youtube: 581 avg views/post	Best reach: Youtube 581 avg views; best engagement: Instagram 285 avg likes

Top Brand Affinities

Ableton

Score: 16.13

Lollapalooza

Score: 15.32

Akai

Score: 14.57

SoundCloud

Score: 13.82

Amazon Music

Score: 12.02

Pro Tools

Score: 10.74

Champion

Score: 9.63

Beats Electronics

Score: 6.90

Coachella

Score: 6.80

Pioneer

Score: 6.76

Kodak

Score: 6.67

Nice Kicks

Score: 6.66

Brand	Category	Score
Ableton		16.13
Lollapalooza		15.32
Akai		14.57
SoundCloud		13.82
Amazon Music		12.02
Pro Tools		10.74
Champion		9.63
Beats Electronics		6.90
Coachella		6.80
Pioneer		6.76
Kodak		6.67
Nice Kicks		6.66
iHeartRadio Music Awards		6.46
Hennessy		6.09
MTV		5.86
Stüssy		5.78
Sole Collector		5.78
Supreme		5.77
Spotify Music		5.36
Carhartt		5.27
ESPN		5.15
Sneakerhead		5.00
Urban Outfitters		4.99
Emporium		4.98
Verizon		4.55
Bud Light		4.45
Coors		4.41
Los Angeles Lakers		3.95
NBC		3.88
Fenty beauty		3.70
NORDSTROM		3.62
Polo Ralph Lauren		3.35
NBA		3.33
Nickelodeon		3.28
Timberland		3.19
Bacardi		3.16
Acura		3.13
Dr. Martens		3.07
Gatorade		3.07
KTM		3.02
Vans		2.97
Showtime		2.97
Uber		2.94
FashionNova		2.88
New Balance		2.81
Sprite		2.76
ASOS		2.76
Lululemon Athletica		2.61
Cadillac		2.58
NFL		2.47