Toro y Moi

Toro y Moi

Country: US | Gender: male

Influence: 70.48% Fanbase: 72.24% Trending: 69.59% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 29.08% • Very Strong

As of 2025-09-27

431,022

Social Media Followers

As of 2025-09-27

00:00:00

Hours Airplay

2025-12-07 08:55:37 UTC

Genres

popindietronicaindie poppopr&b, funk & soulindie soulalternative r&balternativenew ravealternativeelectronicchillwavealternative danceelectronicaother electronic music

Biography

Hole Erth, Chaz Bear’s eighth full-length studio record as Toro y Moi, is the genre shapeshifter’s most unexpected and bold move to date, with Bear diving headlong into rap-rock, Soundcloud rap and Y2K emo. The album blitzes anthemic pop-punk next to autotuned, melancholic rap – two genres that inform one another now more than ever before — and packs in the most features ever on a Toro y Moi album.

A sense of nostalgia sneaks its way into almost every Toro y Moi release, but angst is an emotion that Bear has never intentionally explored the way he does here. Tracks like “Tuesday'' channel a specific, yet forever-relatable sense of adolescent unease. A distorted guitar riff leads into a repeating chorus that conjures misunderstood teenagers singing aloud, maybe too loud, while riding bikes through American suburbs. This foreboding can also be heard on “HOV,” though not without poking some fun with lines like “Romance is so cold / My advice? To bring a coat.”

Bear has the energy, but is acutely aware that his energy isn’t forever. At a time when the internet is blending multiple genres into one at an increasingly rapid pace, Bear accomplishes the rare feat of keeping up with the contemporary alternative listener. Constantly changing, evolving and experimenting is the heart of Toro y Moi, and on Hole Erth Bear challenges but also reclaims himself, embracing the myriad sounds and eras that formed him, while crashing new worlds together.

Toro y Moi Marketing Affinity & Brand Fit Data

Report Date: 2025-09-27

Toro y Moi indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (71%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 3,287 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward MOOG, Ableton, Akai, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Toro y Moi when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Toro y Moi score 0.90%Low bucket.
Brand: MOOGBrand: AbletonBrand: Akai
Followers:431,022
Engagements:3,873
Rate:0.9%
Posts:272
Views:4,525
Avg Likes:3,836
Avg Comments:59
Avg Views:4,525

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 431,022 · Engagements 3,873 · Rate 0.9%
Posts 272 · Views 4,525 · Avg Likes 3,836 · Avg Comments 59 · Avg Views 4,525
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 44%
25-34: 40%
35-44: 9%
13-17: 5%
Largest: 18-24 (44%); next: 25-34 (40%)
Gender Split Female: 29%
Male: 71%
Non-binary/Other: 0%
Skews male (71%)
Top Countries UNITED STATES (43%)
BRAZIL (6%)
UNITED KINGDOM (4%)
MEXICO (4%)
CANADA (3%)
Top regions: UNITED STATES (43%), BRAZIL (6%), UNITED KINGDOM (4%)
Platform Engagement Instagram: 3,484 avg likes/post · Tiktok: 3,287 avg views/post · Youtube: 1,238 avg views/post Best reach: Tiktok 3,287 avg views; best engagement: Instagram 3,484 avg likes

Top Brand Affinities

MOOG
Score: 29.08
Ableton
Score: 19.91
Akai
Score: 17.41
Depop
Score: 14.46
Madewell
Score: 12.47
Mixcloud
Score: 12.37
Arc'teryx
Score: 12.08
SoundCloud
Score: 9.36
Glossier
Score: 8.99
Coachella
Score: 8.43
Maison Margiela
Score: 8.24
Pro Tools
Score: 8.15
Brand Category Score
MOOG 29.08
Ableton 19.91
Akai 17.41
Depop 14.46
Madewell 12.47
Mixcloud 12.37
Arc'teryx 12.08
SoundCloud 9.36
Glossier 8.99
Coachella 8.43
Maison Margiela 8.24
Pro Tools 8.15
JACQUEMUS 7.61
Amazon Music 7.33
Acne Studios 7.16
Kodak 6.73
Lollapalooza 6.69
Champion 6.68
Spotify Music 5.55
Beats Electronics 5.21
Stüssy 5.18
Carhartt 5.11
Urban Outfitters 4.90
Pacific Northwest Wonderland 4.83
Oculus 4.54
Leica 4.51
Dr. Martens 4.30
Fujifilm 4.30
Taco Bell 4.14
Kickstarter 4.02
Polaroid 3.77
Airbnb 3.34
Showtime 3.30
Paramount Pictures 3.29
Hennessy 3.27
Olympus 3.17
Supreme 3.12
Gundam 3.04
Nickelodeon 2.94
Jollibee 2.80
Tinder 2.68
Prismacolor 2.62
Emporium 2.56
Sneakerhead 2.54
Fenty beauty 2.43
A Game of Tones 2.39
Vans 2.32
Lululemon Athletica 2.29
Adobe 2.28
Warner Bros 2.27

Official Profiles

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Artist: Toro y Moi

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Toro y Moi today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-27)

Total: 3,981,525

PLATFORM TOTAL %
Spotify Spotify 2,398,245 60.23%
Last.fm Last.fm 1,226,189 30.80%
Audiomack Audiomack 334,800 8.41%
Pandora Pandora 13,601 0.34%
Yandex Yandex 8,690 0.22%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

Trending Artist