Tony Junior

Tony Junior — electronic artist from NL.

Tony Junior is one of the most recognizable artists in Dance Music today. His Rock 'n Roll appearance, his amazing live performances and his excellent sets…

Influence: 52.98% Fanbase: 32.90% Trending: 63.02% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Hunkemoller • 124.92% • Very Strong

As of 2025-09-13

433,108

Social Media Followers

As of 2025-09-13

00:00:00

Hours Airplay

2025-12-07 08:00:36 UTC

Genres

electronicedmelectro housedanceslap houseprogressive electro housebig roomdutch housesky roomdeep big roomelectronic

Biography

Tony Junior is one of the most recognizable artists in Dance Music today. His Rock 'n Roll appearance, his amazing live performances and his excellent sets get every crowd rocking.

All his life, rhythm has run through Tony's veins. When he was twelve, he left school to become a professional drummer, teaching music classes and performing with bands. Dance music soon got to him. He started producing and DJ-ing and a few years ago, Tony broke onto the scene in a major way with a string of huge collaborations with (amongst others) Tiesto, Nervo, Kura, DVBBS and Steve Aoki. Ever since, Tony has kept releasing non-stop on some of the world's most respected record labels, like Spinnin, Dim Mak, Musical Freedom, Maxximize and Smash The House.

Tony has a strong presence on social media. His YouTube channel, where everyone can catch a behind-the-scenes glimpse of his crazy life, already has over 90.000 subscribers and his Instagram posts receive tens of thousands of likes and views.

Tony tours globally and year round. His latest tour schedules took him from Asia to Europe and beyond, with shows at Tomorrowland, Ultra, Mysteryland, MareNostrum, XPerience, It's The Ship, ISY China, Dance Valley and many more amazing festivals and clubs.

Top Brand Affinities

Report Date: 2025-09-13

Tony Junior speaks to 18-24 & 25-34 audiences with measurable traction in NETHERLANDS, MEXICO, INDIA. Composition is heavily male (78%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (159,321 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Hunkemoller, Kruidvat, Action, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tony Junior score 1.35% — Moderate bucket.

Brand: HunkemollerBrand: KruidvatBrand: Action

Followers:433,108

Engagements:5,837

Rate:1.3%

Posts:265

Avg Likes:5,833

Avg Comments:84

Avg Views:159,883

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 433,108 · Engagements 5,837 · Rate 1.3% Posts 265 · Views 159,883 · Avg Likes 5,833 · Avg Comments 84 · Avg Views 159,883	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 26% 13-17: 7% 35-44: 4%	Largest: 18-24 (62%); next: 25-34 (26%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	NETHERLANDS (20%) MEXICO (8%) INDIA (6%) UNITED STATES (5%) BELGIUM (4%)	Top regions: NETHERLANDS (20%), MEXICO (8%), INDIA (6%)
Platform Engagement	Instagram: 2,934 avg likes/post · Tiktok: 159,321 avg views/post · Youtube: 562 avg views/post	Best reach: Tiktok 159,321 avg views; best engagement: Instagram 2,934 avg likes

Top Brand Affinities

Hunkemoller

Score: 124.92

Kruidvat

Score: 89.13

Action

Score: 83.02

Hunkemöller

Score: 65.02

LINDA

Score: 58.17

Zeeman

Score: 55.04

Efteling

Score: 51.41

Albert Heijn

Score: 40.39

Pioneer

Score: 37.78

Tomorrowland

Score: 31.93

Trancefamily

Score: 31.90

Hema

Score: 22.98

Brand	Category	Score
Hunkemoller		124.92
Kruidvat		89.13
Action		83.02
Hunkemöller		65.02
LINDA		58.17
Zeeman		55.04
Efteling		51.41
Albert Heijn		40.39
Pioneer		37.78
Tomorrowland		31.93
Trancefamily		31.90
Hema		22.98
Mixcloud		22.29
Amstel		14.84
Rituals		14.79
Ableton		13.37
Zalando		12.55
KLM		12.29
Nakd		12.06
OOTD Magazine		9.61
Grey Goose		8.06
SoundCloud		7.45
boohoo		7.38
Jagermeister		5.97
Moët & Chandon		5.58
Stradivarius		4.74
Beats Electronics		4.46
Bacardi		4.12
Urban Outfitters		4.07
Dunkin' Donuts		3.97
Opel		3.78
Heineken		3.73
Pull&Bear		3.68
Emporium		2.98
Spotify Music		2.94
shein		2.93
Red Bull		2.74
Dr. Martens		2.62
ASICS		2.59
ASOS		2.52
Lollapalooza		2.45
Primark		2.35
SheInside		2.33
Bershka		2.32
Aperol		2.31
Philips		2.28
Victoria's Secret		2.28
Fila		2.21
Calvin Klein		2.19
Citroen		2.10