
Tom Petty
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,568,259
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Born in northern Florida, Petty's musical journey began in high school, eventually culminating in the formation of Mudcrutch, which evolved into the Heartbreakers in 1975. Their self-titled debut album gained traction after a successful tour in England, followed by breakthrough releases like "Damn the Torpedoes" and "Full Moon Fever." Over the years, Petty's career saw collaborations with notable artists, experimentation with new sounds, and critical acclaim, solidifying his legacy as a rock icon. Tragically, Petty passed away in 2017, leaving behind a rich musical catalog that continues to be celebrated by fans and peers alike.
Tom Petty performs best with fans in the 25-34 range, concentrated in UNITED STATES, NIGERIA, CANADA. Audience composition is heavily male (63%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 14,450 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Ampeg, Live Nation, MOOG, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Tom Petty is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,568,259 · Engagements 6,164 · Rate 0.4% Posts 3,216 · Views 22,611 · Avg Likes 6,010 · Avg Comments 91 · Avg Views 22,611 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 31% 35-44: 25% 18-24: 22% 45-64: 20% |
Largest: 25-34 (31%); next: 35-44 (25%) |
Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
Top Countries |
UNITED STATES (57%) NIGERIA (10%) CANADA (5%) UNITED KINGDOM (5%) BRAZIL (4%) |
Top regions: UNITED STATES (57%), NIGERIA (10%), CANADA (5%) |
Platform Engagement | Instagram: 4,322 avg likes/post · Tiktok: 14,450 avg views/post · Youtube: 8,161 avg views/post | Best reach: Tiktok 14,450 avg views; best engagement: Instagram 4,322 avg likes |
Top Brand Affinities
Ampeg
Live Nation
MOOG
Pro Tools
Sennheiser
Amazon Music
Verizon
Margaritaville
Coors
Walgreens
Publix
NHL
Brand | Category | Score |
---|---|---|
Ampeg | 28.01 | |
Live Nation | 21.29 | |
MOOG | 16.82 | |
Pro Tools | 12.69 | |
Sennheiser | 11.37 | |
Amazon Music | 8.35 | |
Verizon | 7.83 | |
Margaritaville | 7.80 | |
Coors | 6.99 | |
Walgreens | 6.26 | |
Publix | 5.92 | |
NHL | 5.73 | |
Paramount Pictures | 5.52 | |
Kroger | 5.50 | |
Columbia Pictures | 5.24 | |
Busch | 5.09 | |
FedEx | 5.07 | |
Gillette | 4.94 | |
Bud Light | 4.85 | |
Nixon | 4.78 | |
Kickstarter | 4.73 | |
Lollapalooza | 4.55 | |
Heinz | 4.35 | |
Taco Bell | 4.34 | |
iHeartRadio Music Awards | 4.30 | |
NBC | 4.25 | |
Spotify Music | 4.24 | |
Comedy Central | 4.20 | |
ESPN | 4.19 | |
Budweiser | 4.13 | |
BarkBox | 4.06 | |
Cadillac | 3.93 | |
Guinness | 3.80 | |
Pfizer | 3.71 | |
MTV | 3.70 | |
Emporium | 3.57 | |
NFL | 3.36 | |
Nickelodeon | 3.21 | |
Gatorade | 3.16 | |
Coachella | 3.08 | |
Jack Daniels | 2.85 | |
PetSmart | 2.73 | |
Warner Bros | 2.71 | |
Star Wars | 2.71 | |
Martini | 2.64 | |
Pixar | 2.63 | |
Walmart | 2.59 | |
Los Angeles Lakers | 2.59 | |
Kodak | 2.58 | |
Harley-Davidson | 2.53 |
Official Profiles
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LoginArtist: Tom Petty
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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