To The Grave
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-14
86,246
Social Media Followers
As of 2025-09-14
00:00:00
Hours Airplay
2025-12-07 11:34:46 UTC
Genres
Biography
To The Grave speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, AUSTRALIA, CANADA. Composition is heavily male (85%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (1,679 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Impericon, FromSoftware, Bloodborne, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 86,246 · Engagements 1,077 · Rate 1.2% Posts 355 · Views 1,679 · Avg Likes 1,070 · Avg Comments 54 · Avg Views 1,679 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 40% 35-44: 9% 13-17: 3% |
Largest: 18-24 (46%); next: 25-34 (40%) |
| Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
| Top Countries |
UNITED STATES (38%) AUSTRALIA (8%) CANADA (5%) UNITED KINGDOM (4%) INDONESIA (4%) |
Top regions: UNITED STATES (38%), AUSTRALIA (8%), CANADA (5%) |
| Platform Engagement | Instagram: 916 avg likes/post · Youtube: 1,679 avg views/post | Best reach: Youtube 1,679 avg views; best engagement: Instagram 916 avg likes |
Top Brand Affinities
Impericon
FromSoftware
Bloodborne
Bungie
Arctic Fox hair Color
Hot Topic
Sennheiser
Resident Evil
Fallout
DC Shoes
Mortal Kombat
Capcom
| Brand | Category | Score |
|---|---|---|
| Impericon | 387.52 | |
| FromSoftware | 25.40 | |
| Bloodborne | 23.53 | |
| Bungie | 15.55 | |
| Arctic Fox hair Color | 15.45 | |
| Hot Topic | 11.85 | |
| Sennheiser | 11.63 | |
| Resident Evil | 10.11 | |
| Fallout | 10.08 | |
| DC Shoes | 8.85 | |
| Mortal Kombat | 8.72 | |
| Capcom | 8.63 | |
| Pro Tools | 8.14 | |
| Borderlands | 8.07 | |
| Monster Beverage | 8.01 | |
| Spotify Music | 6.98 | |
| God of War | 6.47 | |
| Bethesda Softworks | 6.23 | |
| Final Fantasy | 6.13 | |
| Holden | 5.81 | |
| Kmart | 5.44 | |
| Ableton | 5.35 | |
| Volcom | 5.28 | |
| Call of Duty | 4.85 | |
| Vans | 4.85 | |
| Taco Bell | 4.78 | |
| Ubisoft | 4.78 | |
| NHL | 4.69 | |
| RAZER | 4.30 | |
| Comedy Central | 4.29 | |
| SoundCloud | 4.17 | |
| Xbox | 4.08 | |
| The Witcher | 3.98 | |
| Gundam | 3.87 | |
| Showtime | 3.64 | |
| Activision Blizzard | 3.63 | |
| PlayStation | 3.54 | |
| Columbia Pictures | 3.37 | |
| AMC | 3.35 | |
| Star Wars | 3.34 | |
| Nintendo | 3.25 | |
| Jack Daniels | 3.19 | |
| WWE | 3.16 | |
| Pokemon Go | 3.15 | |
| ASUS | 3.14 | |
| Chrysler | 2.96 | |
| Budweiser | 2.86 | |
| Carhartt | 2.86 | |
| Sunnies Studios | 2.66 | |
| Prismacolor | 2.56 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
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