Tito "El Bambino" Brand Affinity ranks highest La Perla at 43.56% . Very Strong. Score DMDB 63.89% | Fanbase 60.74%

Tito "El Bambino" — pop artist from PR.

Tito "El Bambino-El Patrón, a Puerto Rican singer-songwriter and former member of the duo Hector & Tito, gained international recognition for his solo career…

Tito "El Bambino"

Recognizable

Country: PR | Gender: male | Artist ID: 11e81bd0-b16f-ac5c-a3e9-a0369fe50396

Find Artist

Genres

poplatin popasian pophip-hop & raptrap latinolatin hip hoplatinlatinreggaetonreggaeton flowurbano latino

Influential: 63.89% Fanbase: 60.74% Trending: 65.47%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

La Perla • 43.56% • Very Strong

As of 2025-09-10

9,437,127

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 63.89% | Fanbase 60.74% | Trending 65.47% | CAREER STAGE: MAINSTREAM

Biography

Tito "El Bambino-El Patrón, a Puerto Rican singer-songwriter and former member of the duo Hector & Tito, gained international recognition for his solo career in Reggaeton. With hits like "Caile" and "Siente el boom," he has received multiple awards, including a Latin Grammy® and 7 Billboard Latin Music Awards.

Aside from his successful music career, Tito is involved in philanthropic efforts, supporting causes like FEMPR (Fundación de Esclerosis Múltiple de Puerto Rico) and contributing to hurricane relief efforts in 2017. He has also served as a spokesperson for various brands, including Claro PR and Colgate.

Report Date: 2025-09-10

Tito "El Bambino" is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, COLOMBIA, DOMINICAN REPUBLIC. The audience is heavily male (65%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (225,700 avg views per post); Instagram builds the community layer. Affinity data highlights La Perla, Univision, LATAM, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tito "El Bambino" score 1.40% — Moderate bucket.

Brand: La PerlaBrand: UnivisionBrand: LATAM

Followers:9,437,127

Engagements:132,342

Rate:1.4%

Posts:412

Avg Likes:129,763

Avg Comments:789

Avg Views:232,494

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,437,127 · Engagements 132,342 · Rate 1.4% Posts 412 · Views 232,494 · Avg Likes 129,763 · Avg Comments 789 · Avg Views 232,494	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 32% 35-44: 6% 13-17: 6%	Largest: 18-24 (55%); next: 25-34 (32%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (13%) COLOMBIA (11%) DOMINICAN REPUBLIC (10%) PERU (9%) ECUADOR (9%)	Top regions: UNITED STATES (13%), COLOMBIA (11%), DOMINICAN REPUBLIC (10%)
Platform Engagement	Instagram: 110,222 avg likes/post · Tiktok: 225,700 avg views/post · Youtube: 6,794 avg views/post	Best reach: Tiktok 225,700 avg views; best engagement: Instagram 110,222 avg likes

Top Brand Affinities

La Perla

Score: 43.56

Univision

Score: 14.74

LATAM

Score: 11.02

Suavecito

Score: 10.21

Amazon Music

Score: 9.69

Pioneer

Score: 8.12

Movistar

Score: 7.23

American Airlines

Score: 6.00

VidaSana

Score: 5.89

Cafecito

Score: 5.56

Acura

Score: 3.48

Nickelodeon

Score: 3.10

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Top Brand Affinities

Brand	Category	Score
La Perla		43.56
Univision		14.74
LATAM		11.02
Suavecito		10.21
Amazon Music		9.69
Pioneer		8.12
Movistar		7.23
American Airlines		6.00
VidaSana		5.89
Cafecito		5.56
Acura		3.48
Nickelodeon		3.10
Barber Shop Connect		2.77
Bugatti		2.08
Pic Collage		2.00
Scion		1.94
Los Angeles Lakers		1.92
Beats Electronics		1.92
McLaren		1.87
Tomorrowland		1.82
FIFA		1.78
Walmart		1.68
Lexus		1.68
shein		1.64
SheInside		1.64
musical.ly		1.60
UFC		1.50
Spotify Music		1.49
Pepsi		1.44
Gymshark		1.43
Coca-Cola		1.42
Polo Ralph Lauren		1.41
Honda		1.39
Guess		1.30
Herbalife		1.28
Heineken		1.27
NBA		1.23
Reebok		1.20
Toyota		1.17
Puma		1.14
Ferrari		1.13
Marvel		1.12
Versace		1.12
Nissan		1.11
Ray-Ban		1.10
Hyundai		1.08
Lamborghini		1.07
Sony		1.05
Huda Beauty		1.05
Porsche		1.02