Three 6 Mafia Brand Affinity ranks highest Spinrilla at 21.41% . Very Strong. Score DMDB 70.30% | Fanbase 55.49%

Three 6 Mafia — hip-hop & rap artist from US.

DJ Paul and Juicy J, co-founders of Three 6 Mafia and Oscar winners, have had a significant impact on Hip Hop and Pop music with a catalog spanning over two…

Three 6 Mafia

Superstar

Country: US | Artist ID: 11e81bbc-2309-135e-a37e-a0369fe50396

Find Artist

Genres

hip-hop & raphip hoppop raprapsouthern hip hoptrapdirty south rapgangster raphouston raphip-hop/rapcrunkmemphis hip hoptennessee hip hopcontemporary hip hop

Influential: 70.30% Fanbase: 55.49% Trending: 77.70%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 21.41% • Very Strong

As of 2025-09-10

769,692

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 70.30% | Fanbase 55.49% | Trending 77.70% | CAREER STAGE: SUPERSTAR

Biography

DJ Paul and Juicy J, co-founders of Three 6 Mafia and Oscar winners, have had a significant impact on Hip Hop and Pop music with a catalog spanning over two decades. Their collaborations with artists such as Outkast, UGK, T.I., and others have contributed to the evolution of the crunk sound into modern-day music, influencing Millennial and Gen-Z artists.

Juicy J, known for over 15 million record sales and collaborations with artists like Katy Perry, Travis Scott, and Kevin Gates, has made a mark in the music industry with Gold and Platinum singles, as well as accolades from MTV and the American Music Awards. DJ Paul's production work on tracks for artists like Drake and Jay-Z, as well as his success in the fast-growing Phonk scene in Eastern Europe, have solidified his position as a respected figure in the music industry.

Report Date: 2025-09-10

Three 6 Mafia connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, CANADA. With a heavily male (71%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 41,850 avg views per post; Instagram adds dependable engagement depth. Overlap with Spinrilla, Akai, Live Nation highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Three 6 Mafia moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Three 6 Mafia score 0.70% — Low bucket.

Brand: SpinrillaBrand: AkaiBrand: Live Nation

Followers:769,692

Engagements:5,426

Rate:0.7%

Posts:115

Avg Likes:5,229

Avg Comments:122

Avg Views:76,921

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 769,692 · Engagements 5,426 · Rate 0.7% Posts 115 · Views 76,921 · Avg Likes 5,229 · Avg Comments 122 · Avg Views 76,921	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 34% 35-44: 14% 13-17: 3%	Largest: 25-34 (45%); next: 18-24 (34%)
Gender Split	Female: 30% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	UNITED STATES (59%) BRAZIL (7%) CANADA (4%) NIGERIA (3%) RUSSIA (3%)	Top regions: UNITED STATES (59%), BRAZIL (7%), CANADA (4%)
Platform Engagement	Instagram: 3,482 avg likes/post · Tiktok: 41,850 avg views/post · Youtube: 35,071 avg views/post	Best reach: Tiktok 41,850 avg views; best engagement: Instagram 3,482 avg likes

Top Brand Affinities

Spinrilla

Score: 21.41

Akai

Score: 21.36

Live Nation

Score: 19.99

Crown Royal

Score: 19.67

Amazon Music

Score: 10.59

Pro Tools

Score: 9.69

SoundCloud

Score: 9.06

iHeartRadio Music Awards

Score: 8.13

Beats Electronics

Score: 7.99

Hennessy

Score: 7.73

Ableton

Score: 7.35

Pioneer

Score: 7.21

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Spinrilla		21.41
Akai		21.36
Live Nation		19.99
Crown Royal		19.67
Amazon Music		10.59
Pro Tools		9.69
SoundCloud		9.06
iHeartRadio Music Awards		8.13
Beats Electronics		7.99
Hennessy		7.73
Ableton		7.35
Pioneer		7.21
ESPN		6.55
Pontiac		6.48
Hot Topic		6.18
Verizon		6.16
Bud Light		6.15
FedEx		5.89
Sega		5.75
Los Angeles Lakers		5.74
Mortal Kombat		5.62
Bethesda Softworks		5.44
NFL		5.39
Taco Bell		5.26
Kodak		5.08
Cadillac		5.05
Acura		5.02
Walgreens		4.92
Coors		4.89
Comedy Central		4.85
Carhartt		4.82
GMC		4.78
Spotify Music		4.53
Kroger		4.53
Chick-fil-A		4.37
Sneakerhead		4.31
NBA		4.30
WWE		4.23
Margaritaville		4.03
Budweiser		3.89
Busch		3.87
MTV		3.80
Nickelodeon		3.49
Supreme		3.46
Monster Beverage		3.43
Walmart		3.32
Gatorade		3.20
Columbia Pictures		3.14
Versace		3.12
Bellagio		2.97