Theophilus London

Theophilus London — alternative artist from US.

Prolific tastemaker, producer, songwriter and performing and recording artist, THEOPHILUS LONDON’s new highly anticipated album, 'Bebey' released in…

Influence: 60.16% Fanbase: 45.87% Trending: 67.31% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Jeremy Scott • 35.07% • Very Strong

As of 2025-09-09

246,651

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:04:56 UTC

Genres

alternativealternativehip-hop & rapalternative hip hopcontemporary hip hophip hop

Biography

Prolific tastemaker, producer, songwriter and performing and recording artist, THEOPHILUS LONDON’s new highly anticipated album, 'Bebey' released in 2020 is timeless... under genre NEW WAVE CARIBBEAN, featuring Tame Impala, Giggs, Ariel Pink, Lil Yachty, Raekwon + more.

Top Brand Affinities

Report Date: 2025-09-09

Theophilus London speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, FRANCE, UNITED KINGDOM. Composition is heavily male (66%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (134,646 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Jeremy Scott, True Religion, Outfitgrid, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Theophilus London score 1.49% — Moderate bucket.

Brand: Jeremy ScottBrand: True ReligionBrand: Outfitgrid

Followers:246,651

Engagements:3,679

Rate:1.5%

Posts:28

Avg Likes:3,586

Avg Comments:178

Avg Views:134,646

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 246,651 · Engagements 3,679 · Rate 1.5% Posts 28 · Views 134,646 · Avg Likes 3,586 · Avg Comments 178 · Avg Views 134,646	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 42% 35-44: 8% 13-17: 3%	Largest: 18-24 (46%); next: 25-34 (42%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (36%) FRANCE (9%) UNITED KINGDOM (6%) BRAZIL (5%) RUSSIA (5%)	Top regions: UNITED STATES (36%), FRANCE (9%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 1,885 avg likes/post · Tiktok: 0 avg views/post · Youtube: 134,646 avg views/post	Best reach: Youtube 134,646 avg views; best engagement: Instagram 1,885 avg likes

Top Brand Affinities

Jeremy Scott

Score: 35.07

True Religion

Score: 32.91

Outfitgrid

Score: 31.88

Adidas Y-3

Score: 30.63

Jil Sander

Score: 27.30

Thom Browne

Score: 27.14

Alpha Industries

Score: 24.80

Arc'teryx

Score: 22.99

Acne Studios

Score: 18.66

Maison Margiela

Score: 17.59

Alexander Wang

Score: 16.94

A.P.C.

Score: 16.61

Brand	Category	Score
Jeremy Scott		35.07
True Religion		32.91
Outfitgrid		31.88
Adidas Y-3		30.63
Jil Sander		27.30
Thom Browne		27.14
Alpha Industries		24.80
Arc'teryx		22.99
Acne Studios		18.66
Maison Margiela		17.59
Alexander Wang		16.94
A.P.C.		16.61
Mixcloud		14.82
Stüssy		14.45
GENTLE MONSTER		12.56
Palm Angels		12.46
Sneaker News		11.85
Akai		11.35
Stone Island		10.67
REVOLVE		10.65
Jean Paul Gaultier		10.53
Coach		10.46
Sandro		10.36
Kappa		10.09
All Saints		9.99
Supreme		9.54
Marni		9.50
New Era		9.32
UGG		9.24
Nice Kicks		9.22
Amazon Music		8.99
Sole Collector		8.85
Miu Miu		8.75
Vivienne Westwood		8.42
SoundCloud		8.09
Pioneer		8.05
BALMAIN		7.76
JACQUEMUS		7.73
Carhartt		7.72
Dsquared		7.63
Champion		7.52
Lanvin		7.43
Glossier		7.40
Loewe		7.27
Alexander McQueen		7.21
Foot Locker		7.01
Sneakerhead		6.62
Selfridges		6.53
Hennessy		6.45
Ableton		6.43