Theodora
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,067,431
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 08:06:52 UTC
Genres
Biography
#BBLMOMMY
#BIGBOSSLADY 🪖🫦
Theodora cuts through with 18-24 & 25-34 audiences and consistency across FRANCE, CôTE D’IVOIRE, CONGO - KINSHASA. A female-leaning (51%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 687,800 avg views per post, while Tiktok preserves the relationship between tentpoles. Affinity lines up with Naturalmojo, Springfield, Ermanno Scervino, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,067,431 · Engagements 183,679 · Rate 17.2% Posts 259 · Views 937,403 · Avg Likes 179,116 · Avg Comments 934 · Avg Views 937,403 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 29% 13-17: 10% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (29%) |
| Gender Split |
Female: 51% Male: 49% Non-binary/Other: 0% |
Skews female (51%) |
| Top Countries |
FRANCE (80%) CôTE D’IVOIRE (6%) CONGO - KINSHASA (5%) BELGIUM (3%) UNITED STATES (3%) |
Top regions: FRANCE (80%), CôTE D’IVOIRE (6%), CONGO - KINSHASA (5%) |
| Platform Engagement | Instagram: 79,417 avg likes/post · Tiktok: 687,800 avg views/post · Youtube: 249,603 avg views/post | Best reach: Tiktok 687,800 avg views; best engagement: Tiktok 93,300 avg likes |
Top Brand Affinities
Naturalmojo
Springfield
Ermanno Scervino
Natural Mojo
Zadig & Voltaire
MR PORTER
Persil
Galeries Lafayette
Rayman
Ellesse
Longchamp
Jil Sander
| Brand | Category | Score |
|---|---|---|
| Naturalmojo | 114.91 | |
| Springfield | 108.75 | |
| Ermanno Scervino | 102.24 | |
| Natural Mojo | 92.85 | |
| Zadig & Voltaire | 74.14 | |
| MR PORTER | 48.94 | |
| Persil | 37.80 | |
| Galeries Lafayette | 32.43 | |
| Rayman | 32.06 | |
| Ellesse | 26.92 | |
| Longchamp | 21.67 | |
| Jil Sander | 19.23 | |
| ELIE SAAB | 18.02 | |
| Ricard | 15.35 | |
| Ana Capri | 14.44 | |
| Kiabi | 13.62 | |
| Umbro | 13.40 | |
| boohoo | 13.11 | |
| SkateSpot | 13.11 | |
| Brunello | 11.75 | |
| Armani Beauty | 11.68 | |
| TOUS | 11.37 | |
| Nakd | 11.10 | |
| Singapore Airlines | 11.04 | |
| Perrier | 10.77 | |
| ESPRIT | 10.72 | |
| Pull&Bear | 10.53 | |
| Stüssy | 10.43 | |
| Vivienne Westwood | 10.18 | |
| Sandro | 10.17 | |
| Champion | 9.90 | |
| Beauty Bay | 9.76 | |
| Fred Perry | 9.57 | |
| Zalando | 9.49 | |
| Hummel | 9.17 | |
| Ted Baker | 9.11 | |
| Accor Hotels | 9.01 | |
| ASOS | 8.86 | |
| Alpinestars | 8.78 | |
| Carhartt | 8.74 | |
| Stella McCartney | 8.43 | |
| Evian | 8.43 | |
| Bershka | 8.15 | |
| Next | 7.00 | |
| Glossier | 6.78 | |
| Lanvin | 6.65 | |
| Billabong | 6.61 | |
| Vauxhall | 6.57 | |
| Foot Locker | 6.53 | |
| Levi's | 6.41 |
Official Profiles
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LoginArtist: Theodora
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-17 03:00 UTC | Theodora | Arkéa Arena | Floirac, France | |
| 2026-03-18 03:00 UTC | Theodora | Zenith Nantes Metropole | Saint-Herblain, France | |
| 2026-03-19 03:00 UTC | Theodora | Zenith Nantes Metropole | Saint-Herblain, France | |
| 2026-03-21 03:00 UTC | Theodora | Halle Tony Garnier | Lyon, France | |
| 2026-03-22 03:00 UTC | Theodora | Zénith Toulouse Métropole | Toulouse, France | |
| 2026-03-23 03:00 UTC | Theodora | Le Dôme | Marseille, France | |
| 2026-03-25 03:00 UTC | Theodora | Zénith Arena de Lille | Lille, France | |
| 2026-03-30 03:00 UTC | Theodora | Zenith Paris | Paris, France | |
| 2026-03-31 03:00 UTC | Theodora | Zenith Paris | Paris, France | |
| 2026-04-01 03:00 UTC | Theodora | Zenith Paris | Paris, France | |
| 2026-04-02 03:00 UTC | Theodora | Zenith Paris | Paris, France |
