The Verve Brand Affinity ranks highest Henri Lloyd at 1,380.97% . Very Strong. Score DMDB 71.61% | Fanbase 64.94%

The Verve — rock artist from GB.

The Verve, a British band formed in Wigan in 1990, gained critical acclaim for their unique blend of '60s psychedelia and shoegaze aesthetics. Led by Richard…

The Verve

Superstar

Country: GB | Gender: male | Artist ID: 11e81bbd-d0f3-620c-b79c-a0369fe50396

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Genres

rockpermanent waverockpop rockalternativealternative rockshoegazeindie rockeuropeanbritpop

Influential: 71.61% Fanbase: 64.94% Trending: 74.94%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Henri Lloyd • 1,380.97% • Very Strong

As of 2025-09-10

1,093,447

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 71.61% | Fanbase 64.94% | Trending 74.94% | CAREER STAGE: SUPERSTAR

Biography

The Verve, a British band formed in Wigan in 1990, gained critical acclaim for their unique blend of '60s psychedelia and shoegaze aesthetics. Led by Richard Ashcroft, the band faced setbacks including legal issues and lineup changes before achieving international success with their 1997 hit "Bittersweet Symphony" from the album Urban Hymns.

Despite early indie chart success with albums like A Storm in Heaven (1993) and A Northern Soul (1995), the Verve struggled with commercial sales and internal conflicts. Urban Hymns propelled them to stardom, but ongoing legal battles and lineup changes ultimately led to the band's breakup in 1999. Members pursued solo projects, with intermittent reunions for tours and the release of Forth in 2008 before officially disbanding in 2010.

Report Date: 2025-09-10

The Verve connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a heavily male (65%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 10,722 avg views per post; Instagram adds dependable engagement depth. Overlap with Henri Lloyd, ee, Agent Provocateur highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: The Verve moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Verve score 1.35% — Moderate bucket.

Brand: Henri LloydBrand: eeBrand: Agent Provocateur

Followers:1,093,447

Engagements:14,708

Rate:1.3%

Posts:139

Avg Likes:14,683

Avg Comments:222

Avg Views:10,722

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,093,447 · Engagements 14,708 · Rate 1.3% Posts 139 · Views 10,722 · Avg Likes 14,683 · Avg Comments 222 · Avg Views 10,722	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 35% 35-44: 16% 45-64: 8%	Largest: 25-34 (38%); next: 18-24 (35%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (16%) BRAZIL (16%) MEXICO (6%) UNITED KINGDOM (6%) ARGENTINA (4%)	Top regions: UNITED STATES (16%), BRAZIL (16%), MEXICO (6%)
Platform Engagement	Instagram: 14,277 avg likes/post · Youtube: 10,722 avg views/post	Best reach: Youtube 10,722 avg views; best engagement: Instagram 14,277 avg likes

Top Brand Affinities

Henri Lloyd

Score: 1,380.97

ee

Score: 798.32

Agent Provocateur

Score: 349.06

Aquascutum

Score: 294.45

Ben Sherman

Score: 236.49

Sergio Tacchini

Score: 197.31

Courrèges

Score: 195.38

Santander

Score: 179.27

Syoss

Score: 164.79

Live Nation

Score: 140.19

Emilio Pucci

Score: 124.51

Geely

Score: 118.25

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Top Brand Affinities

Brand	Category	Score
Henri Lloyd		1,380.97
ee		798.32
Agent Provocateur		349.06
Aquascutum		294.45
Ben Sherman		236.49
Sergio Tacchini		197.31
Courrèges		195.38
Santander		179.27
Syoss		164.79
Live Nation		140.19
Emilio Pucci		124.51
Geely		118.25
Vivara		105.78
Vacheron Constantin		104.54
Alessi		98.24
Fitfriends Sporting Club		96.04
JP Morgan		88.58
FARM RIO		83.61
Allergan, Plc		83.55
Mixcloud		80.25
Warner Music		76.66
Alcatel		73.62
Oribe		67.08
La Perla		66.10
Pinkberry		63.16
Ellesse		62.98
Maxis		61.63
Icelandair		61.49
SoulCycle		59.19
Ifood		58.24
ITV		54.04
Gant		53.72
Univision		50.55
WNBA		48.76
Van Cleef & Arpels		42.45
Breitling		39.97
Deliveroo		39.73
Alphalete		37.06
Diadora		36.93
Jean Paul Gaultier		34.45
Top Gear		34.43
SHREDZ		34.27
HBO Max		34.21
REVOLVE		34.21
Stella McCartney		29.59
Barbour		28.92
Outlast		28.83
Marni		28.67
Gillette		24.67
Miu Miu		24.46