The Unseen
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
16,824
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-07 08:02:09 UTC
Genres
Biography
The Unseen reliably reaches 25-34 & 18-24 audiences in UNITED KINGDOM, UNITED STATES, FRANCE. The base is heavily male (82%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (51 avg views per post); Instagram layers on depth and replies. The audience sits near Stephen Jones, Angenieux, Farfetch, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 16,824 · Engagements 766 · Rate 4.6% Posts 136 · Views 51 · Avg Likes 763 · Avg Comments 12 · Avg Views 51 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 50% 18-24: 32% 13-17: 9% 35-44: 6% |
Largest: 25-34 (50%); next: 18-24 (32%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
UNITED KINGDOM (39%) UNITED STATES (24%) FRANCE (3%) ITALY (3%) AUSTRALIA (2%) |
Top regions: UNITED KINGDOM (39%), UNITED STATES (24%), FRANCE (3%) |
| Platform Engagement | Instagram: 760 avg likes/post · Youtube: 51 avg views/post | Best reach: Youtube 51 avg views; best engagement: Instagram 760 avg likes |
Top Brand Affinities
Stephen Jones
Angenieux
Farfetch
Sugarpill Cosmetics
Tate Modern
Arctic Fox hair Color
Oribe
Hasselblad
Arri
Acne Studios
Paul Smith
Selfridges
| Brand | Category | Score |
|---|---|---|
| Stephen Jones | 390.99 | |
| Angenieux | 149.54 | |
| Farfetch | 37.99 | |
| Sugarpill Cosmetics | 36.22 | |
| Tate Modern | 29.55 | |
| Arctic Fox hair Color | 24.77 | |
| Oribe | 24.24 | |
| Hasselblad | 21.51 | |
| Arri | 20.56 | |
| Acne Studios | 20.27 | |
| Paul Smith | 19.91 | |
| Selfridges | 19.74 | |
| Vivienne Westwood | 19.36 | |
| Zalando | 18.12 | |
| Schwarzkopf | 16.38 | |
| Stella McCartney | 16.28 | |
| Maison Margiela | 16.20 | |
| Jean Paul Gaultier | 15.51 | |
| Armani Beauty | 14.86 | |
| Rimmel London | 14.34 | |
| Lime Crime | 14.07 | |
| Loewe | 13.40 | |
| British Airways | 13.29 | |
| Glossier | 12.92 | |
| Vauxhall | 12.50 | |
| Beauty Bay | 12.46 | |
| GENTLE MONSTER | 12.20 | |
| Hot Topic | 11.84 | |
| Alexander McQueen | 11.04 | |
| Lanvin | 10.58 | |
| Marks & Spencer | 10.35 | |
| Monster High | 10.13 | |
| Dr. Martens | 9.22 | |
| Topshop | 8.94 | |
| Atmos | 8.50 | |
| SpeedPaint | 7.74 | |
| Leica | 7.52 | |
| Pantone Inc | 7.42 | |
| Arduino | 7.12 | |
| BaByliss | 6.98 | |
| Kiko | 6.85 | |
| RedBubble | 6.81 | |
| Barbie | 6.79 | |
| Urban Decay Cosmetics | 6.58 | |
| Benefit Cosmetics | 6.46 | |
| Moncler | 5.96 | |
| Smashbox | 5.92 | |
| Mulberry | 5.80 | |
| Shiseido | 5.75 | |
| Marc Jacobs | 5.60 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















