The Trews

The Trews

Country: CA

Influence: 52.45% Fanbase: 32.87% Trending: 62.25% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Scotiabank • 72.99% • Very Strong

As of 2025-09-20

70,329

Social Media Followers

As of 2025-09-20

00:00:00

Hours Airplay

2025-12-07 11:04:43 UTC

Genres

popcanadian indierockrockcanadian rockalternative rockfolk rockhard rockfolk & traditionalcanadian singer-songwriter

Biography

Since starting out in the late ‘90s in Antigonish, Nova Scotia, The Trews have garnered a reputation as one of Canada’s most dynamic rock bands. They’ve been lauded for their work in many ways. Among them: certified platinum album sales, multiple JUNO Award nominations, and ECMA and US Independent Music Award wins. They’ve racked up an impressive list of hits that have stood the test of time, including "Not Ready to Go," which hit #1 on Canadian rock radio and was the most played song of 2004. Additionally, their music has been streamed over 100,000,000 times globally, a testament to The Trews' lasting power and appeal. The Trews have also made significant inroads in the US and internationally as well - playing 1000s of shows across the globe over time, sharing the stage with the likes of Bruce Springsteen, Slash, Aerosmith, Weezer, The Rolling Stones, KISS, Robert Plant, and Guns N’ Roses, to name a few. Now based out of Hamilton, Ontario, The Trews remain one of Canada’s most prolific, enduring, and fiercest acts in the studio and on stage.

The Trews Marketing Affinity & Brand Fit Data

Report Date: 2025-09-20

The Trews commands interest from 25-34 & 18-24 audiences in CANADA, UNITED STATES, UNITED KINGDOM. With a heavily male (61%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (1,220 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Scotiabank, Tim Hortons, Live Nation points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Trews score 0.58%Low bucket.
Brand: ScotiabankBrand: Tim HortonsBrand: Live Nation
Followers:70,329
Engagements:410
Rate:0.6%
Posts:1,276
Views:2,168
Avg Likes:398
Avg Comments:16
Avg Views:2,168

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 70,329 · Engagements 410 · Rate 0.6%
Posts 1,276 · Views 2,168 · Avg Likes 398 · Avg Comments 16 · Avg Views 2,168
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 32%
18-24: 27%
35-44: 22%
45-64: 16%
Largest: 25-34 (32%); next: 18-24 (27%)
Gender Split Female: 39%
Male: 61%
Non-binary/Other: 0%
Skews male (61%)
Top Countries CANADA (81%)
UNITED STATES (10%)
UNITED KINGDOM (2%)
AUSTRALIA (1%)
PAKISTAN (1%)
Top regions: CANADA (81%), UNITED STATES (10%), UNITED KINGDOM (2%)
Platform Engagement Instagram: 265 avg likes/post · Tiktok: 1,220 avg views/post · Youtube: 948 avg views/post Best reach: Tiktok 1,220 avg views; best engagement: Instagram 265 avg likes

Top Brand Affinities

Scotiabank
Score: 72.99
Tim Hortons
Score: 43.90
Live Nation
Score: 43.05
Ampeg
Score: 36.26
Air Canada
Score: 35.98
Marshall
Score: 29.25
Carling
Score: 25.09
Budweiser
Score: 24.11
NHL
Score: 22.22
Amazon Music
Score: 17.27
Crown Royal
Score: 13.19
Pro Tools
Score: 12.69
Brand Category Score
Scotiabank 72.99
Tim Hortons 43.90
Live Nation 43.05
Ampeg 36.26
Air Canada 35.98
Marshall 29.25
Carling 25.09
Budweiser 24.11
NHL 22.22
Amazon Music 17.27
Crown Royal 13.19
Pro Tools 12.69
Sennheiser 10.37
Sanderson 10.19
Pilsner Urquell 9.93
Arbonne 9.57
Coors 9.15
Bud Light 8.87
Jameson 7.47
Influenster 7.04
iHeartRadio Music Awards 6.75
MamaBear 6.20
Columbia Pictures 5.68
Spotify Music 5.59
Margaritaville 5.49
Costco 5.39
Guinness 4.89
Showtime 4.70
GMC 4.55
Lululemon Athletica 4.41
Geocaching 4.24
Iberostar Hotels & Resorts 4.10
Pfizer 3.97
McDonald's 3.92
Baileys 3.65
WWE 3.45
Kate Spade 3.44
Jack Daniels 3.21
Sunnies Studios 3.16
NFL 3.09
Paramount Pictures 3.07
Harley-Davidson 3.05
The Olympic Games 2.97
Airbnb 2.85
Walmart 2.82
Activision Blizzard 2.82
Carhartt 2.79
Comedy Central 2.76
Cadillac 2.69
Dodge 2.60

Official Profiles

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Artist: The Trews

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-14 03:00 UTC The Trews, Terra Lightfoot London Music Hall London, Canada

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