The Saw Doctors
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
59,019
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:04:59 UTC
Genres
Biography
In their own words…..
‘Born into a repressed, catholic, conservative, small-town, agrarian, angst-ridden and showband infested society we’re trying to preserve the positive elements of our background and marry them to the sounds which have culturally invaded our milieu through TV, radio, 45’s, fast food restaurants, 24 hour petrol stations and electric blankets’
The Saw Doctors performs best with fans in the 45-64 range, concentrated in IRELAND, UNITED KINGDOM, UNITED STATES. Audience composition is heavily male (72%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 8,511 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Guinness, Carlsberg, Jameson, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, The Saw Doctors is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 59,019 · Engagements 955 · Rate 1.6% Posts 476 · Views 8,511 · Avg Likes 948 · Avg Comments 29 · Avg Views 8,511 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 31% 25-34: 26% 35-44: 24% 18-24: 17% |
Largest: 45-64 (31%); next: 25-34 (26%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
IRELAND (34%) UNITED KINGDOM (30%) UNITED STATES (21%) CANADA (2%) FRANCE (2%) |
Top regions: IRELAND (34%), UNITED KINGDOM (30%), UNITED STATES (21%) |
| Platform Engagement | Instagram: 722 avg likes/post · Youtube: 8,511 avg views/post | Best reach: Youtube 8,511 avg views; best engagement: Instagram 722 avg likes |
Top Brand Affinities
Guinness
Carlsberg
Jameson
Barbour
Ryanair
Marks & Spencer
Sainsbury's
Easyjet
Costa Coffee
Tesco
Vauxhall
Gillette
| Brand | Category | Score |
|---|---|---|
| Guinness | 27.99 | |
| Carlsberg | 15.67 | |
| Jameson | 15.63 | |
| Barbour | 11.64 | |
| Ryanair | 10.08 | |
| Marks & Spencer | 9.94 | |
| Sainsbury's | 9.78 | |
| Easyjet | 9.74 | |
| Costa Coffee | 9.21 | |
| Tesco | 8.87 | |
| Vauxhall | 7.59 | |
| Gillette | 7.22 | |
| River Island | 6.92 | |
| Baileys | 6.52 | |
| Pilsner Urquell | 5.90 | |
| Margaritaville | 5.68 | |
| ALDI | 5.64 | |
| Cadbury | 5.35 | |
| Primark | 5.31 | |
| Columbia Pictures | 4.96 | |
| BBC | 4.69 | |
| Hurley | 4.68 | |
| Kickstarter | 4.11 | |
| TripAdvisor | 3.85 | |
| Coors | 3.53 | |
| NHL | 3.28 | |
| Heineken | 3.09 | |
| Showtime | 3.08 | |
| The Olympic Games | 2.95 | |
| Skoda | 2.50 | |
| Dr. Martens | 2.47 | |
| Lego | 2.46 | |
| Aperol | 2.43 | |
| Land Rover | 2.40 | |
| Tinder | 2.24 | |
| Warner Bros | 2.17 | |
| Spotify Music | 2.14 | |
| Lush | 2.11 | |
| Citroen | 2.02 | |
| HBO | 1.99 | |
| NFL | 1.97 | |
| Airbnb | 1.96 | |
| Geocaching | 1.95 | |
| ASOS | 1.82 | |
| LEGOLAND | 1.79 | |
| Sunnies Studios | 1.75 | |
| Activision Blizzard | 1.75 | |
| Paramount Pictures | 1.67 | |
| Jaguar | 1.66 | |
| Volkswagen | 1.60 |
Official Profiles
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LoginArtist: The Saw Doctors
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 03:00 UTC | The Saw Doctors | Ulster Hall | Belfast, United Kingdom |
