The Pointer Sisters

The Pointer Sisters

Recognizable

Country: US | Artist ID: 11e81bc6-99e1-2cfa-860f-a0369fe50396

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Genres

popdance popnew wave popmainstream popr&b, funk & soulr&b/soulgirl groupdiscocontemporary r&bsoulrocksoft rockmellow goldelectronichi-nrg
Influential: 63.26% Fanbase: 52.15% Trending: 68.81%
As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Not available
As of 2025-09-10

75,424

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 63.26% | Fanbase 52.15% | Trending 68.81% | CAREER STAGE: MAINSTREAM

Biography

The Pointer Sisters, consisting of Ruth, Anita, Bonnie, and June Pointer, were a versatile sibling group that achieved success across multiple genres and platforms. Starting in the early '70s, they worked with various artists, won a country Grammy, and landed four consecutive Top Ten Billboard Hot 100 hits in the mid-'80s. Their musical journey spanned boogie-woogie, blues, country, funk, disco, and more, showcasing their adaptability and talent. The sisters' career included 15 Top 40 Hot 100 singles, a steady presence on various charts, and collaborations with renowned artists like Elvis Presley.

Growing up in Oakland, California, the Pointer Sisters honed their musical skills through gospel singing and exposure to diverse secular music. They began as a quartet, transitioning through different record labels and musical styles, releasing hit singles like "Yes We Can Can" and "Fairytale." Their peak came with the multi-platinum album "Break Out" in 1983, featuring chart-topping dance-pop singles. Despite lineup changes and personal challenges, the group continued to perform sporadically until the early '90s. Tragically, June Pointer passed away in 2006, while Anita Pointer died in 2022 at the age of 74.
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The Pointer Sisters Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

The Pointer Sisters builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (60%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (400,432 avg views per post), while Youtube provides social proof in comments and saves. Affinities with leading lifestyle names point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Pointer Sisters score 12.94%Very Strong bucket.
Followers:75,424
Engagements:9,758
Rate:12.9%
Posts:15
Views:400,432
Avg Likes:8,804
Avg Comments:1,341
Avg Views:400,432

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 75,424 · Engagements 9,758 · Rate 12.9%
Posts 15 · Views 400,432 · Avg Likes 8,804 · Avg Comments 1,341 · Avg Views 400,432
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 32%
35-44: 25%
18-24: 20%
45-64: 20%
Largest: 25-34 (32%); next: 35-44 (25%)
Gender Split Female: 40%
Male: 60%
Non-binary/Other: 0%
Skews male (60%)
Top Countries UNITED STATES (35%)
BRAZIL (5%)
UNITED KINGDOM (5%)
AUSTRALIA (5%)
CANADA (4%)
Top regions: UNITED STATES (35%), BRAZIL (5%), UNITED KINGDOM (5%)
Platform Engagement Tiktok: 0 avg views/post · Youtube: 400,432 avg views/post Best reach: Youtube 400,432 avg views; best engagement: Youtube 8,804 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: The Pointer Sisters

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired The Pointer Sisters today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-09-09)

Platform%
No data.

Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
Total: 0
PlatformLatest
Popularity Change (%)
Platform2025-09-082025-09-09Change
Streaming Audience Growth
Platform2025-09-082025-09-09Change
Radio Airplay Change (min)
Song2025-09-082025-09-09Change
Streams & Royalties
Metric2025-09-082025-09-09Change
Streams00+0
Royalties$0.00$0.00+0.00

Artist Ranking, Popularity and Social Media Influence measured accurately with AI.