The Marcus King Band
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
911
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 08:02:43 UTC
Genres
Biography
A 25-year-old innovative songwriter and performer, Marcus King can simultaneously switch from swaggering rock to supersonic soul – with his vocal powers taking center stage on debut solo record El Dorado, out now. The album is a Dan Auerbach produced, genre-bending release from a world-class young talent, that will establish him as one of the most soulful voices of his generation.
The Marcus King Band reliably reaches 25-34 & 45-64 audiences in UNITED STATES, CANADA, NETHERLANDS. The base is heavily male (64%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is TikTok (strong engagement levels); Instagram layers on depth and replies. The audience sits near Liqui Moly, KRUG, Oribe, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 911 · Engagements 0 · Rate 0.0% Posts 0 · Views 0 · Avg Likes 0 · Avg Comments 0 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 45-64: 25% 35-44: 22% 18-24: 15% |
Largest: 25-34 (38%); next: 45-64 (25%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (70%) CANADA (3%) NETHERLANDS (3%) SPAIN (3%) FRANCE (2%) |
Top regions: UNITED STATES (70%), CANADA (3%), NETHERLANDS (3%) |
| Platform Engagement | Instagram: 0 avg likes/post | No platform stats. |
Top Brand Affinities
Liqui Moly
KRUG
Oribe
Tagaz
MyFitnessPal
Sheraton
Outlast
Benihana
Applebee's
Five Nights at Freddy's
Sarar
Delicius
| Brand | Category | Score |
|---|---|---|
| Liqui Moly | 90.61 | |
| KRUG | 73.27 | |
| Oribe | 52.69 | |
| Tagaz | 33.47 | |
| MyFitnessPal | 24.67 | |
| Sheraton | 24.11 | |
| Outlast | 23.04 | |
| Benihana | 21.73 | |
| Applebee's | 21.11 | |
| Five Nights at Freddy's | 21.07 | |
| Sarar | 20.01 | |
| Delicius | 19.83 | |
| Stella Artois | 18.85 | |
| Arduino | 18.70 | |
| Coors | 18.66 | |
| TOMS | 17.39 | |
| Cinnabon | 17.16 | |
| Hasbro | 16.88 | |
| Bosch | 16.80 | |
| Leica | 16.46 | |
| Pontiac | 15.84 | |
| Pirelli | 14.53 | |
| Datsun | 14.24 | |
| Jameson | 13.67 | |
| Macy's | 13.65 | |
| Free People | 13.01 | |
| Alexander McQueen | 11.63 | |
| The Home Depot | 11.52 | |
| Chick-fil-A | 11.01 | |
| Busch | 10.77 | |
| iHeartRadio Music Awards | 10.70 | |
| Gillette | 9.80 | |
| Nvidia | 9.79 | |
| Smirnoff | 9.77 | |
| CNN | 9.73 | |
| BBS | 9.10 | |
| Heinz | 8.76 | |
| LG Group | 8.39 | |
| Under Armour | 8.28 | |
| GMC | 8.22 | |
| Acura | 8.12 | |
| Lenovo | 7.88 | |
| Pizza Hut | 6.96 | |
| Pepsi | 6.71 | |
| Hot Wheels | 6.49 | |
| NBC | 6.48 | |
| Baileys | 6.14 | |
| Intel | 6.09 | |
| Chipotle Mexican Grill | 5.78 | |
| Christian Louboutin | 5.55 |
Official Profiles
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LoginArtist: The Marcus King Band
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
