The Lone Bellow

The Lone Bellow

Country: US

Influence: 56.84% Fanbase: 38.10% Trending: 66.22% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 24.27% • Very Strong

As of 2025-09-10

95,516

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:02:45 UTC

Genres

popacoustic popindiecousticapopalternativealternativeamericannew americanadeep new americanabluesstomp and hollerfolk & traditionalindie folksinger/songwriter

Biography

Throughout their lifespan as a band, The Lone Bellow have cast an indelible spell with their finespun songs of hard truth and unexpected beauty, frequently delivered in hypnotic three-part harmony. In a departure from their past work with elite producers like Aaron Dessner of The National and eight-time Grammy-winner Dave Cobb, the trio struck out on their own for the first time, dreaming up a singular sound encompassing everything from arena-ready rock anthems to gorgeously sprawling Americana tunes. Recorded at the possibly haunted former home of the legendary Roy Orbison, the resulting 'Love Songs For Losers' is an intimate meditation on the pain and joy and ineffable wonder of being human, at turns heartbreaking, irreverent, and sublimely transcendent.

Founded by Zach Williams, Kanene Donehey Pipkin, and Brian Elmquist, The Lone Bellow made their auspicious debut in 2013 with the self-titled album that quickly landed at No. 64 on the Billboard 200. It later turned up on best-of-the-year lists from the likes of Paste and PopMatters. With over 100 million career streams to date, The Lone Bellow’s past output also includes the Aaron Dessner-produced Then Came the Morning and Walk Into a Storm (a 2017 release produced by Dave Cobb and hailed by NPR for its “warmly rousing, gospel-inflected Americana”). Their 2020 chart-topping album Half Moon Light marked their second outing with Dessner and spawned the Triple A radio hits “Count On Me” and “Dried Up River”.

The Lone Bellow Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

The Lone Bellow is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, CANADA, UNITED KINGDOM. The audience is male-leaning (54%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,657 avg views per post); Instagram builds the community layer. Affinity data highlights Live Nation, Warby Parker, bonappetitmag, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Lone Bellow score 0.46%Low bucket.
Brand: Live NationBrand: Warby ParkerBrand: bonappetitmag
Followers:95,516
Engagements:436
Rate:0.5%
Posts:1,648
Views:1,657
Avg Likes:436
Avg Comments:17
Avg Views:1,657

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 95,516 · Engagements 436 · Rate 0.5%
Posts 1,648 · Views 1,657 · Avg Likes 436 · Avg Comments 17 · Avg Views 1,657
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 33%
18-24: 30%
35-44: 18%
45-64: 15%
Largest: 25-34 (33%); next: 18-24 (30%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries UNITED STATES (64%)
CANADA (5%)
UNITED KINGDOM (3%)
BRAZIL (3%)
GERMANY (2%)
Top regions: UNITED STATES (64%), CANADA (5%), UNITED KINGDOM (3%)
Platform Engagement Instagram: 404 avg likes/post · Youtube: 1,657 avg views/post Best reach: Youtube 1,657 avg views; best engagement: Instagram 404 avg likes

Top Brand Affinities

Live Nation
Score: 24.27
Warby Parker
Score: 22.19
bonappetitmag
Score: 18.52
Delta
Score: 16.52
Miller Lite
Score: 15.42
Kroger
Score: 11.79
Madewell
Score: 11.45
Amazon Music
Score: 11.17
Verizon
Score: 10.54
Anthropologie
Score: 9.97
Chick-fil-A
Score: 9.22
J.Crew
Score: 8.99
Brand Category Score
Live Nation 24.27
Warby Parker 22.19
bonappetitmag 18.52
Delta 16.52
Miller Lite 15.42
Kroger 11.79
Madewell 11.45
Amazon Music 11.17
Verizon 10.54
Anthropologie 9.97
Chick-fil-A 9.22
J.Crew 8.99
Kickstarter 8.94
Free People 8.31
Coors 8.17
Pacific Northwest Wonderland 7.76
United 7.66
Pro Tools 7.26
The Home Depot 6.47
Busch 6.26
Paramount Pictures 6.10
Target 6.05
Publix 6.05
iHeartRadio Music Awards 5.86
NBC 5.75
Airbnb 5.55
Margaritaville 5.15
Spotify Music 5.04
Showtime 4.78
Leica 4.70
Bethesda Softworks 4.43
Gillette 4.34
Taco Bell 4.32
OLD NAVY 4.18
NORDSTROM 4.16
CNN 4.13
NHL 4.03
Guinness 3.97
FedEx 3.96
Heinz 3.86
Philips 3.79
Holden 3.62
Columbia Pictures 3.62
Oculus 3.60
ESPN 3.59
Emporium 3.47
Campari 3.40
Lollapalooza 3.38
Cadillac 3.26
Summit Entertainment 3.22

Official Profiles

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Artist: The Lone Bellow

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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