The Isley Brothers

The Isley Brothers

Country: US

Influence: 70.35% Fanbase: 59.13% Trending: 75.97% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

WNBA • 17.78% • Very Strong

As of 2025-09-27

1,439,589

Social Media Followers

As of 2025-09-27

00:00:00

Hours Airplay

2025-12-07 08:48:45 UTC

Genres

r&b, funk & soulquiet stormr&b/soulclassic soulfunksouldiscomotowncontemporary r&b

Biography

The Isley Brothers, formed in the early '50s, had a long and influential career in popular music. Originally a gospel quartet from Cincinnati, Ohio, the group evolved through various music genres, from R&B to Motown soul to funk. Their breakthrough came with the energetic crowd-pleaser "Shout," leading to a string of hits including "Twist and Shout" and "This Old Heart of Mine." The Isleys continued to innovate, incorporating rock and disco elements into their music, achieving success with songs like "It's Your Thing" and "Fight the Power."

In the '80s, some members departed to form Isley Jasper Isley, while the remaining Isley Brothers continued to release music. Despite personal and health challenges, the group persevered into the 21st century, collaborating with artists like Santana and releasing albums such as "Eternal" and "Body Kiss." In 2017, they joined forces with Carlos Santana for "Power of Peace," a collection of soul, pop, and blues covers, marking a new chapter in their enduring musical legacy.

The Isley Brothers Marketing Affinity & Brand Fit Data

Report Date: 2025-09-27

The Isley Brothers resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, BRAZIL, UNITED KINGDOM. With a female-leaning (52%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (75,659 avg views per post); Youtube is where fans co-sign. Affinity adjacency to WNBA, MOOG, Amazon Music makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Isley Brothers score 0.33%Low bucket.
Brand: WNBABrand: MOOGBrand: Amazon Music
Followers:1,439,589
Engagements:4,749
Rate:0.3%
Posts:659
Views:93,159
Avg Likes:4,611
Avg Comments:128
Avg Views:93,159

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,439,589 · Engagements 4,749 · Rate 0.3%
Posts 659 · Views 93,159 · Avg Likes 4,611 · Avg Comments 128 · Avg Views 93,159
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
18-24: 30%
35-44: 18%
45-64: 8%
Largest: 25-34 (40%); next: 18-24 (30%)
Gender Split Female: 52%
Male: 48%
Non-binary/Other: 0%
Skews female (52%)
Top Countries UNITED STATES (68%)
BRAZIL (6%)
UNITED KINGDOM (4%)
JAMAICA (2%)
NIGERIA (2%)
Top regions: UNITED STATES (68%), BRAZIL (6%), UNITED KINGDOM (4%)
Platform Engagement Instagram: 1,926 avg likes/post · Tiktok: 17,500 avg views/post · Youtube: 75,659 avg views/post Best reach: Youtube 75,659 avg views; best engagement: Youtube 1,937 avg likes

Top Brand Affinities

WNBA
Score: 17.78
MOOG
Score: 14.65
Amazon Music
Score: 13.89
iHeartRadio Music Awards
Score: 9.91
Benihana
Score: 9.40
ESPN
Score: 8.70
Hennessy
Score: 8.36
CNN
Score: 8.21
Pro Tools
Score: 7.29
Publix
Score: 7.03
Kroger
Score: 6.59
Los Angeles Lakers
Score: 6.31
Brand Category Score
WNBA 17.78
MOOG 14.65
Amazon Music 13.89
iHeartRadio Music Awards 9.91
Benihana 9.40
ESPN 8.70
Hennessy 8.36
CNN 8.21
Pro Tools 7.29
Publix 7.03
Kroger 6.59
Los Angeles Lakers 6.31
Cheesecake Factory 6.15
Andis 6.09
Steve Madden 5.97
Pioneer 5.88
American Airlines 5.62
Macy's 5.49
NORDSTROM 5.39
Verizon 5.31
MTV 5.28
NFL 5.09
Margaritaville 5.03
Ableton 4.93
Chick-fil-A 4.74
NBC 4.71
Alexander McQueen 4.58
FashionNova 4.46
Target 4.28
FedEx 4.21
OLD NAVY 4.18
NBA 4.04
Walmart 3.60
Barber Shop Connect 3.42
Sneakerhead 3.34
Paramount Pictures 3.31
Philips 3.23
SoundCloud 3.17
Beats Electronics 3.15
ASOS 2.98
Spotify Music 2.93
Tiffany & Co 2.92
TOM FORD 2.84
Dolce & Gabbana 2.69
Marc Jacobs 2.65
Nickelodeon 2.64
Transformers 2.59
Fenty beauty 2.55
Cadillac 2.54
Chipotle Mexican Grill 2.53

Official Profiles

Login to view Contact

Login

Artist: The Isley Brothers

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired The Isley Brothers today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-26)

Total: 6,926,600

PLATFORM TOTAL %
Spotify Spotify 3,869,656 55.87%
Pandora Pandora 2,698,308 38.96%
Audiomack Audiomack 338,624 4.89%
Yandex Yandex 20,012 0.29%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-13 03:00 UTC The Isley Brothers Yaamava' Theater Highland, United States
2025-12-13 03:00 UTC The Isley Brothers Yaamava’ Theater Highland, United States
2025-12-14 03:00 UTC The Isley Brothers, Evelyn “Champagne” King, Morris Day, Morris Day & The Time Texas Trust CU Theatre Grand Prairie, United States
2026-02-07 23:00 UTC The Isley Brothers Port of Miami Miami, United States

Trending Artist