The Happy Fits
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
361,865
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 08:06:56 UTC
Genres
Biography
Contact - [email protected]
The Happy Fits reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. The base is male-leaning (53%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (5,600 avg views per post); Instagram layers on depth and replies. The audience sits near Blackmagic Design, Margaritaville, Hot Topic, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 361,865 · Engagements 3,925 · Rate 1.1% Posts 685 · Views 8,356 · Avg Likes 3,864 · Avg Comments 64 · Avg Views 8,356 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 24% 13-17: 9% 35-44: 8% |
Largest: 18-24 (56%); next: 25-34 (24%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
UNITED STATES (54%) UNITED KINGDOM (6%) BRAZIL (5%) CANADA (5%) PHILIPPINES (4%) |
Top regions: UNITED STATES (54%), UNITED KINGDOM (6%), BRAZIL (5%) |
| Platform Engagement | Instagram: 2,867 avg likes/post · Tiktok: 2,756 avg views/post · Youtube: 5,600 avg views/post | Best reach: Youtube 5,600 avg views; best engagement: Instagram 2,867 avg likes |
Top Brand Affinities
Blackmagic Design
Margaritaville
Hot Topic
Lollapalooza
Taco Bell
SpeedPaint
Verizon
Ableton
Spotify Music
Kickstarter
Chrysler
Prismacolor
| Brand | Category | Score |
|---|---|---|
| Blackmagic Design | 10.64 | |
| Margaritaville | 7.86 | |
| Hot Topic | 7.31 | |
| Lollapalooza | 6.53 | |
| Taco Bell | 6.28 | |
| SpeedPaint | 6.11 | |
| Verizon | 5.69 | |
| Ableton | 5.49 | |
| Spotify Music | 5.37 | |
| Kickstarter | 5.30 | |
| Chrysler | 4.81 | |
| Prismacolor | 4.74 | |
| Busch | 3.96 | |
| Polaroid | 3.77 | |
| SoundCloud | 3.76 | |
| Walmart | 3.72 | |
| Gatorade | 3.60 | |
| Dr. Martens | 3.51 | |
| Paramount Pictures | 3.45 | |
| Fallout | 3.43 | |
| Nickelodeon | 3.41 | |
| Summit Entertainment | 3.38 | |
| Kodak | 3.33 | |
| Showtime | 3.30 | |
| Chipotle Mexican Grill | 3.13 | |
| Coachella | 2.98 | |
| Tinder | 2.96 | |
| Emporium | 2.72 | |
| Columbia Pictures | 2.67 | |
| Urban Outfitters | 2.47 | |
| NBC | 2.42 | |
| Fujifilm | 2.38 | |
| Activision Blizzard | 2.37 | |
| Target | 2.32 | |
| Carhartt | 2.32 | |
| Costco | 2.22 | |
| Walt Disney | 2.21 | |
| The Olympic Games | 2.15 | |
| Philips | 2.14 | |
| Pixar | 2.06 | |
| Sunnies Studios | 2.03 | |
| Pepsi | 1.95 | |
| Nintendo | 1.95 | |
| Airbnb | 1.94 | |
| AMC | 1.91 | |
| Sprite | 1.90 | |
| Budweiser | 1.88 | |
| Vans | 1.86 | |
| Guinness | 1.84 | |
| Pokemon | 1.79 |
Official Profiles
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LoginArtist: The Happy Fits
The map shows every radio station that aired The Happy Fits today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-23)
Total: 1,354,198
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
951,034 | 70.23% |
| [+] |
Last.fm |
389,543 | 28.77% |
| [+] |
Pandora |
13,621 | 1.01% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | The Happy Fits, late night drive home, Double Standard | The Opera House | Toronto, Canada | |
| 2025-12-10 04:00 UTC | The Happy Fits, late night drive home, Double Standard | State Theatre | Portland, United States | |
| 2025-12-12 04:00 UTC | The Happy Fits, Pom Pom Squad, Double Standard | The Fillmore Philadelphia | Philadelphia, United States | |
| 2025-12-13 03:00 UTC | The Happy Fits, Pom Pom Squad, Double Standard | Brooklyn Paramount | New York, United States | |
| 2025-12-14 03:00 UTC | The Happy Fits, Pom Pom Squad, DOUBLECAMP, Double Standard | House of Blues New Orleans | New Orleans, United States |
