The Good Life

The Good Life — pop artist from US.

A vibrant sonic evolution for the band, Everybody’s Coming Down is The Good Life’s fifth full-length and first since 2007’s Help Wanted Nights. The album fully…

Influence: 48.89% Fanbase: 22.65% Trending: 62.00% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 30.54% • Very Strong

As of 2025-09-09

5,161

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:07:09 UTC

Genres

popomaha indiealternativealternativeindie rock

Biography

A vibrant sonic evolution for the band, Everybody’s Coming Down is The Good Life’s fifth full-length and first since 2007’s Help Wanted Nights. The album fully expresses The Good Life perhaps more so than any previous release, combining and reflecting each member’s nature and strengths: drummer Roger Lewis’s love of classic rock, multi-instrumentalist Ryan Fox’s chaotic approach to melody, Stefanie Drootin-Senseney’s propulsive yet tuneful bass parts, and singer/guitarist Tim Kasher’s deft, complementary song writing. Lyrically, Everybody’s Coming Down is an engrossing, contemplative mix that touches on existential and cosmic queries, ruminations on regrets and self-worth, and the power of memory versus experience.

The band began recording the album in January 2015 with Ben Brodin at Omaha’s ARC studios and finished the songs in the quartet’s respective homes, which were scattered across the US: Chicago, IL (Kasher), Omaha, NE (Lewis), Los Angeles, CA (Drootin-Senseney), and Portland, OR (Fox). The group reconvened to mix the album with John Congleton at his Elmwood Recording in Dallas, TX.

Top Brand Affinities

Report Date: 2025-09-09

The Good Life has momentum with 25-34 & 35-44 audiences—particularly in UNITED STATES, UNITED KINGDOM, CANADA. A heavily male (57%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 679 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with Ampeg, MOOG, Miller Lite signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Good Life score 13.16% — Very Strong bucket.

Brand: AmpegBrand: MOOGBrand: Miller Lite

Followers:5,161

Engagements:679

Rate:13.2%

Posts:342

Avg Likes:679

Avg Comments:19

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,161 · Engagements 679 · Rate 13.2% Posts 342 · Views 0 · Avg Likes 679 · Avg Comments 19 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 35-44: 29% 18-24: 14% 45-64: 9%	Largest: 25-34 (47%); next: 35-44 (29%)
Gender Split	Female: 43% Male: 57% Non-binary/Other: 0%	Skews male (57%)
Top Countries	UNITED STATES (90%) UNITED KINGDOM (2%) CANADA (2%) AUSTRALIA (1%) GERMANY (1%)	Top regions: UNITED STATES (90%), UNITED KINGDOM (2%), CANADA (2%)
Platform Engagement	Instagram: 679 avg likes/post	best engagement: Instagram 679 avg likes

Top Brand Affinities

Ampeg

Score: 30.54

MOOG

Score: 27.73

Miller Lite

Score: 14.16

Coors

Score: 12.41

Kickstarter

Score: 10.81

Pro Tools

Score: 10.09

Taco Bell

Score: 9.50

Columbia Pictures

Score: 9.06

Glossier

Score: 7.09

Pacific Northwest Wonderland

Score: 6.37

Paramount Pictures

Score: 6.34

Nickelodeon

Score: 6.30

Brand	Category	Score
Ampeg		30.54
MOOG		27.73
Miller Lite		14.16
Coors		12.41
Kickstarter		10.81
Pro Tools		10.09
Taco Bell		9.50
Columbia Pictures		9.06
Glossier		7.09
Pacific Northwest Wonderland		6.37
Paramount Pictures		6.34
Nickelodeon		6.30
Busch		6.22
Walgreens		6.20
Spotify Music		6.12
Verizon		5.89
Oculus		5.86
Coachella		5.85
Jameson		5.79
Tinder		5.64
Hot Topic		5.30
NHL		5.30
Airbnb		5.20
BarkBox		5.19
Pilsner Urquell		5.11
Ableton		4.82
Kodak		4.75
Kroger		4.73
Showtime		4.70
Margaritaville		4.21
Target		4.16
Lollapalooza		3.99
Final Fantasy		3.92
Polaroid		3.92
Comedy Central		3.86
NBC		3.83
Budweiser		3.74
Fujifilm		3.70
Holden		3.56
Pfizer		3.53
WWE		3.50
Gatorade		3.46
Fallout		3.41
SoundCloud		3.41
Mulberry		3.26
Nintendo		3.21
Cadillac		3.15
Star Wars		3.14
Chipotle Mexican Grill		3.06
AMC		3.03