The Ghost of Paul Revere

The Ghost of Paul Revere

Country: US

Influence: 52.70% Fanbase: 26.55% Trending: 65.77% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Gillette • 21.58% • Very Strong

As of 2025-09-10

26,165

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:26 UTC

Genres

popmaine indiepopr&b, funk & soulnew england americanacountrycountryrockrockamericannew americanadeep new americanabluesstomp and holler

Biography

Music stitches together a strong community around The Ghost of Paul Revere. The Maine trio—Max Davis [vocals, banjo], Sean McCarthy [vocals, bass], and Griffin William Sherry [vocals, guitar]—examine life through a distinct and dynamic distillation of folk, bluegrass, rock, and alternative. Since forming in 2011, the band has created a following that has propelled from the local to national level, tallying 84 million total independent streams to date. After releasing the EP North in 2012, their signature style progressed over the course of two full-length albums—Believe [2014] and Monarch [2017]—and a pair of EPs—Field Notes, Vol. 1 [2015] and Field Notes, Vol. 2 [2019]. After adding Charles Gagne on drums in 2019, they would release two more full length records- Good at Losing Everything [2020] and their final record, Goodbye [2022] . In 2019, their song, “Ballad Of The 20th Maine”, became the official State Ballad of Maine. In 2014, they began curating their very own festival, Ghostland, drawing local and national talent to the annual Labor Day Weekend event.
With more music and touring on the horizon, Griffin William Sherry continues to expand their community even further as he continues his career after the band came to and end in 2022.

The latest single "Twist" is out now via Americana Vibes

The Ghost of Paul Revere Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

The Ghost of Paul Revere has momentum with 25-34 & 18-24 audiences—particularly in UNITED STATES, CANADA, UNITED KINGDOM. A heavily male (65%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 1,554 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Gillette, Live Nation, Barstool Sports signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Ghost of Paul Revere score 2.01%Strong bucket.
Brand: GilletteBrand: Live NationBrand: Barstool Sports
Followers:26,165
Engagements:526
Rate:2.0%
Posts:1,473
Views:3,055
Avg Likes:504
Avg Comments:23
Avg Views:3,055

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 26,165 · Engagements 526 · Rate 2.0%
Posts 1,473 · Views 3,055 · Avg Likes 504 · Avg Comments 23 · Avg Views 3,055
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 28%
35-44: 20%
45-64: 10%
Largest: 25-34 (39%); next: 18-24 (28%)
Gender Split Female: 35%
Male: 65%
Non-binary/Other: 0%
Skews male (65%)
Top Countries UNITED STATES (82%)
CANADA (5%)
UNITED KINGDOM (4%)
AUSTRALIA (1%)
ARGENTINA (1%)
Top regions: UNITED STATES (82%), CANADA (5%), UNITED KINGDOM (4%)
Platform Engagement Instagram: 374 avg likes/post · Tiktok: 1,501 avg views/post · Youtube: 1,554 avg views/post Best reach: Youtube 1,554 avg views; best engagement: Instagram 374 avg likes

Top Brand Affinities

Gillette
Score: 21.58
Live Nation
Score: 20.79
Barstool Sports
Score: 16.13
bonappetitmag
Score: 14.43
Coors
Score: 12.04
Kickstarter
Score: 9.24
Amazon Music
Score: 8.97
Pilsner Urquell
Score: 8.70
Pro Tools
Score: 7.61
Pacific Northwest Wonderland
Score: 7.12
Cadillac
Score: 7.11
Carhartt
Score: 6.98
Brand Category Score
Gillette 21.58
Live Nation 20.79
Barstool Sports 16.13
bonappetitmag 14.43
Coors 12.04
Kickstarter 9.24
Amazon Music 8.97
Pilsner Urquell 8.70
Pro Tools 7.61
Pacific Northwest Wonderland 7.12
Cadillac 7.11
Carhartt 6.98
Bud Light 6.51
Jameson 6.16
Wilton 5.74
Anthropologie 5.34
Spotify Music 5.26
Verizon 4.89
Airbnb 4.85
Showtime 4.85
Paramount Pictures 4.63
Activision Blizzard 4.55
Guinness 4.40
Busch 4.20
Dunkin' Donuts 4.11
Margaritaville 4.05
NBC 3.95
Taco Bell 3.80
FedEx 3.76
Holden 3.66
Chipotle Mexican Grill 3.60
Budweiser 3.47
NHL 3.38
Tinder 3.33
Martini 2.80
Emporium 2.80
The Olympic Games 2.79
Aperol 2.79
Subaru 2.78
Target 2.78
Pixar 2.61
Columbia Pictures 2.59
Lululemon Athletica 2.55
Nickelodeon 2.51
Polaroid 2.37
The North Face 2.26
Sunnies Studios 2.25
Lollapalooza 2.22
Geocaching 2.18
Walmart 2.17

Official Profiles

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Artist: The Ghost of Paul Revere

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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