The English Beat
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
61,127
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:05:57 UTC
Genres
Biography
The Beat were all about inclusion, and this showed in their personnel and their music influences. The band crossed over fluidly between soul, reggae, pop and punk, and from these they created an infectious dance rhythm. They became an overnight sensation and one of the most popular and influential bands of the British Two Tone Ska movement.
Consummate showman that he is, Dave Wakeling has continued to keep The Beat alive and strong. Dave continues to tour the world as The English Beat with an amazing all-star ska backing band playing all the hits of The Beat, General Public, and his new songs.
You just can’t stop The Beat!
The English Beat resonates with 45-64 & 35-44 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, INDIA. The demographic is heavily male (76%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 42,856 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with Ben Sherman, Fred Perry, Ampeg maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 61,127 · Engagements 857 · Rate 1.4% Posts 2,481 · Views 42,856 · Avg Likes 827 · Avg Comments 33 · Avg Views 42,856 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 30% 35-44: 27% 25-34: 25% 18-24: 16% |
Largest: 45-64 (30%); next: 35-44 (27%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (47%) UNITED KINGDOM (14%) INDIA (6%) CANADA (5%) MEXICO (2%) |
Top regions: UNITED STATES (47%), UNITED KINGDOM (14%), INDIA (6%) |
| Platform Engagement | Instagram: 272 avg likes/post · Youtube: 42,856 avg views/post | Best reach: Youtube 42,856 avg views; best engagement: Youtube 555 avg likes |
Top Brand Affinities
Ben Sherman
Fred Perry
Ampeg
Live Nation
Mixcloud
MOOG
Dr. Martens
Jameson
Paramount Pictures
Columbia Pictures
Kickstarter
MTV
| Brand | Category | Score |
|---|---|---|
| Ben Sherman | 155.56 | |
| Fred Perry | 67.03 | |
| Ampeg | 29.83 | |
| Live Nation | 27.82 | |
| Mixcloud | 20.93 | |
| MOOG | 17.52 | |
| Dr. Martens | 10.89 | |
| Jameson | 8.68 | |
| Paramount Pictures | 8.48 | |
| Columbia Pictures | 6.25 | |
| Kickstarter | 6.22 | |
| MTV | 6.00 | |
| Coors | 5.88 | |
| Vivienne Westwood | 5.67 | |
| NHL | 5.63 | |
| Spotify Music | 5.52 | |
| Guinness | 5.32 | |
| Pilsner Urquell | 5.32 | |
| CNN | 4.76 | |
| NBC | 4.62 | |
| eBay | 4.54 | |
| iHeartRadio Music Awards | 4.15 | |
| Nixon | 4.07 | |
| Verizon | 4.03 | |
| Coachella | 3.99 | |
| Hurley | 3.94 | |
| Warner Bros | 3.94 | |
| Star Wars | 3.60 | |
| Bethesda Softworks | 3.46 | |
| NORDSTROM | 3.44 | |
| ESPN | 3.41 | |
| Cadillac | 3.37 | |
| Comedy Central | 3.34 | |
| BBC | 3.26 | |
| Costco | 3.25 | |
| NFL | 3.23 | |
| Los Angeles Lakers | 3.14 | |
| Prismacolor | 3.02 | |
| Snoopy And The Peanuts Gang | 3.01 | |
| Monster Beverage | 2.87 | |
| AMC | 2.84 | |
| Budweiser | 2.74 | |
| Martini | 2.64 | |
| Vans | 2.63 | |
| WWE | 2.56 | |
| Nickelodeon | 2.56 | |
| Philips | 2.55 | |
| Lollapalooza | 2.54 | |
| Pixar | 2.51 | |
| Kodak | 2.41 |
Official Profiles
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LoginArtist: The English Beat
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 05:00 UTC | The English Beat | Belly Up Tavern | Solana Beach, United States | |
| 2025-12-14 05:00 UTC | The English Beat | Belly Up Tavern | Solana Beach, United States |
