The Dodos

The Dodos

Country: US

Influence: 55.78% Fanbase: 38.65% Trending: 64.34% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 35.68% • Very Strong

As of 2025-09-08

5,492

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-08 05:35:59 UTC

Genres

popindie popshimmer popjazz & standardsbay area indiealternativeindie rockalternativebluesstomp and hollerfolk & traditionalfreak folk

Biography

Since 2006, The Dodos (singer and guitarist Meric Long and drummer Logan Kroeber) have been careening, almost recklessly, towards some perfect ideal of how The Dodos should sound. First formed with the intention of creating a record that felt and sounded how the inside of a guitar might, the band have spent the intervening years sprinting towards that platonic goal. After widespread critical acclaim for their sophomore effort Visiter in 2008, the band toured incessantly for the next 10 years, playing countless venues all over the world including several performances on The Late Show with David Letterman and Late Night with Jimmy Fallon.

Now, the Dodos are back with their brand new album Grizzly Peak out November 12th. Meditative and sometimes painful in its emotional excavation, over the course of ten anthemic, gorgeously-rendered tracks, Grizzly Peak reveals itself as that place Long and Kroeber were always desperately trying to find. Befitting a record that hits so close to The Dodos’ career-long goal, Grizzly Peak also serves as a love letter to the fans who have devoted their hearts to Long and Kroeber’s music. “I feel a huge debt of gratitude to our fans or anyone that paid attention enough to notice,” Long says. “I really want to say thank you; going back to our original intention and trying to perfect this sound really seemed like the best way to express that gratitude. It was a huge motivation in working through this stuff.”

The Dodos Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

The Dodos engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, CANADA, UNITED KINGDOM. The fan base skews heavily male (61%), giving a straightforward map for media and merchandising. Velocity is clearest on Instagram (268 avg likes per post), while Instagram keeps conversation loops active. Affinity patterns cluster around MOOG, Ampeg, Live Nation, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Dodos score 4.88%Very Strong bucket.
Brand: MOOGBrand: AmpegBrand: Live Nation
Followers:5,492
Engagements:268
Rate:4.9%
Posts:217
Views:0
Avg Likes:268
Avg Comments:15
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 5,492 · Engagements 268 · Rate 4.9%
Posts 217 · Views 0 · Avg Likes 268 · Avg Comments 15 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 24%
35-44: 21%
45-64: 7%
Largest: 25-34 (45%); next: 18-24 (24%)
Gender Split Female: 39%
Male: 61%
Non-binary/Other: 0%
Skews male (61%)
Top Countries UNITED STATES (67%)
CANADA (6%)
UNITED KINGDOM (3%)
SPAIN (3%)
MEXICO (2%)
Top regions: UNITED STATES (67%), CANADA (6%), UNITED KINGDOM (3%)
Platform Engagement Instagram: 268 avg likes/post best engagement: Instagram 268 avg likes

Top Brand Affinities

MOOG
Score: 35.68
Ampeg
Score: 30.58
Live Nation
Score: 21.77
Ableton
Score: 12.17
Akai
Score: 10.52
Pro Tools
Score: 10.47
Sennheiser
Score: 9.08
Kickstarter
Score: 8.30
Pacific Northwest Wonderland
Score: 7.65
Amazon Music
Score: 7.43
Spotify Music
Score: 7.08
Kodak
Score: 6.53
Brand Category Score
MOOG 35.68
Ampeg 30.58
Live Nation 21.77
Ableton 12.17
Akai 10.52
Pro Tools 10.47
Sennheiser 9.08
Kickstarter 8.30
Pacific Northwest Wonderland 7.65
Amazon Music 7.43
Spotify Music 7.08
Kodak 6.53
Coors 6.15
Walgreens 5.36
SoundCloud 5.27
Pilsner Urquell 5.20
Jameson 5.13
Lollapalooza 4.82
Verizon 4.82
Coachella 4.70
Airbnb 4.63
Fujifilm 4.63
Oculus 4.53
Polaroid 4.53
Urban Outfitters 4.15
Summit Entertainment 4.05
Paramount Pictures 4.05
Bethesda Softworks 3.90
Leica 3.90
Columbia Pictures 3.81
Taco Bell 3.73
Emporium 3.69
Showtime 3.52
Guinness 3.25
Budweiser 3.19
Tinder 3.12
Comedy Central 2.95
NHL 2.89
Star Wars 2.87
Nintendo 2.78
Warner Bros 2.74
Beats Electronics 2.67
Chipotle Mexican Grill 2.67
Dr. Martens 2.55
Adobe 2.52
Carhartt 2.48
Pixar 2.30
MTV 2.30
A Game of Tones 2.21
Cadillac 2.20

Official Profiles

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Artist: The Dodos

Date Range: 2025-12-08 → 2025-12-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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