The Dead Tongues

The Dead Tongues — american artist from US.

Across the last 15 years, Ryan Gustafson of The Dead Tongues has emerged as one of modern folk’s most distinct voices. As idiosyncratic and spectral as the…

Influence: 49.93% Fanbase: 21.51% Trending: 64.14% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 46.37% • Very Strong

As of 2025-09-09

11,712

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:53:22 UTC

Genres

americannew americanadeep new americananorth carolina rootsbluesstomp and holler

Biography

Across the last 15 years, Ryan Gustafson of The Dead Tongues has emerged as one of modern folk’s most distinct voices. As idiosyncratic and spectral as the songs have sometimes been, Gustafson has always tied his visions and verses to the kinds of hooks you tuck away like talismans, pulled out in case of emergency. Dust, Unsung Passage, Desert: The Dead Tongues’ albums remain some of the more compelling and curious works in their field on this side of a century. The latest edition to The Dead Tongues’ catalog, the song-centric and magnetic 'Body of Light' and the discursive and wonderfully elliptical 'I Am a Cloud', is 16 complete tunes split across interweaving and disparate albums.

Top Brand Affinities

Report Date: 2025-09-09

The Dead Tongues engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, CANADA, UNITED KINGDOM. The fan base skews heavily male (72%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,955 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around MOOG, Ampeg, Akg, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Dead Tongues score 3.25% — Very Strong bucket.

Brand: MOOGBrand: AmpegBrand: Akg

Followers:11,712

Engagements:381

Rate:3.3%

Posts:103

Avg Likes:374

Avg Comments:13

Avg Views:2,955

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 11,712 · Engagements 381 · Rate 3.3% Posts 103 · Views 2,955 · Avg Likes 374 · Avg Comments 13 · Avg Views 2,955	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 18-24: 23% 35-44: 20% 45-64: 19%	Largest: 25-34 (35%); next: 18-24 (23%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED STATES (48%) CANADA (12%) UNITED KINGDOM (10%) GERMANY (6%) SPAIN (6%)	Top regions: UNITED STATES (48%), CANADA (12%), UNITED KINGDOM (10%)
Platform Engagement	Instagram: 307 avg likes/post · Youtube: 2,955 avg views/post	Best reach: Youtube 2,955 avg views; best engagement: Instagram 307 avg likes

Top Brand Affinities

MOOG

Score: 46.37

Ampeg

Score: 36.71

Akg

Score: 14.16

Kickstarter

Score: 13.46

Pacific Northwest Wonderland

Score: 12.09

Sennheiser

Score: 11.34

Madewell

Score: 9.79

Spotify Music

Score: 8.71

Pro Tools

Score: 8.30

Amazon Music

Score: 7.78

Coors

Score: 7.44

Free People

Score: 7.01

Brand	Category	Score
MOOG		46.37
Ampeg		36.71
Akg		14.16
Kickstarter		13.46
Pacific Northwest Wonderland		12.09
Sennheiser		11.34
Madewell		9.79
Spotify Music		8.71
Pro Tools		8.30
Amazon Music		7.78
Coors		7.44
Free People		7.01
Ableton		6.87
Carhartt		6.11
Kroger		5.71
Kodak		5.64
Paramount Pictures		5.43
Hurley		5.27
Holden		5.23
Showtime		5.10
Margaritaville		4.72
Polaroid		4.69
Airbnb		4.64
Heinz		4.52
Verizon		4.34
Guinness		4.30
Leica		4.28
Busch		3.94
Lollapalooza		3.79
Fujifilm		3.61
Mulberry		3.51
Taco Bell		3.45
Emporium		3.42
Olympus		3.34
Tinder		3.30
Gatorade		3.28
Columbia Pictures		3.25
Cadillac		3.21
SoundCloud		3.13
Budweiser		3.11
Comedy Central		2.93
MTV		2.77
The Olympic Games		2.50
Activision Blizzard		2.45
Dr. Martens		2.43
National Geographic		2.20
Philips		2.19
The North Face		2.17
Pixar		2.15
Levi's		2.12