The Byrds Brand Affinity ranks highest Ampeg at 63.20% . Very Strong. Score DMDB 61.73% | Fanbase 44.10%

The Byrds — pop artist from US.

The Byrds, active in the mid-'60s, were influential in the folk-rock genre, blending British Invasion energy with folk music elements. Led by Roger McGuinn's…

The Byrds

Recognizable

Country: US | Artist ID: 11e81bd2-f905-1a32-935a-a0369fe50396

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Genres

popbrill building popcountrycountry rockrockrockroots rockart rocksoft rockblues rockclassic rockmellow goldpsychedelic rockbeatlesqueamericancosmic americanfolk & traditionalfolkfolk rock

Influential: 61.73% Fanbase: 44.10% Trending: 70.55%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 63.20% • Very Strong

As of 2025-09-10

9,916

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 61.73% | Fanbase 44.10% | Trending 70.55% | CAREER STAGE: MAINSTREAM

Biography

The Byrds, active in the mid-'60s, were influential in the folk-rock genre, blending British Invasion energy with folk music elements. Led by Roger McGuinn's distinctive 12-string guitar sound, the band also explored psychedelic rock and country-rock, known for their harmonies and eclecticism. Their hits like "Mr. Tambourine Man" and "Turn! Turn! Turn!" showcased their innovative sound.

As a pioneering group, the Byrds influenced artists like Tom Petty and R.E.M., leaving a lasting impact on subsequent generations. Despite lineup changes and creative shifts, their legacy endures in the evolution of rock music. Inducted into the Rock & Roll Hall of Fame in 1991, the Byrds' contributions to music history remain significant.

Report Date: 2025-09-10

The Byrds connects with 45-64 & 25-34 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (79%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 14,927 avg views per post; Instagram adds dependable engagement depth. Overlap with Ampeg, MOOG, Mixcloud highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: The Byrds moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Byrds score 11.15% — Very Strong bucket.

Brand: AmpegBrand: MOOGBrand: Mixcloud

Followers:9,916

Engagements:1,106

Rate:11.2%

Posts:139

Avg Likes:1,098

Avg Comments:34

Avg Views:14,927

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,916 · Engagements 1,106 · Rate 11.2% Posts 139 · Views 14,927 · Avg Likes 1,098 · Avg Comments 34 · Avg Views 14,927	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 49% 25-34: 20% 35-44: 19% 18-24: 11%	Largest: 45-64 (49%); next: 25-34 (20%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	UNITED STATES (51%) UNITED KINGDOM (9%) BRAZIL (7%) CANADA (4%) ITALY (4%)	Top regions: UNITED STATES (51%), UNITED KINGDOM (9%), BRAZIL (7%)
Platform Engagement	Instagram: 981 avg likes/post · Youtube: 14,927 avg views/post	Best reach: Youtube 14,927 avg views; best engagement: Instagram 981 avg likes

Top Brand Affinities

Ampeg

Score: 63.20

MOOG

Score: 43.92

Mixcloud

Score: 24.10

Fred Perry

Score: 14.12

Amazon Music

Score: 12.11

Pro Tools

Score: 11.94

Nixon

Score: 10.78

Schwartz's

Score: 8.92

Paramount Pictures

Score: 8.57

Spotify Music

Score: 7.24

Pixar

Score: 7.04

NBC

Score: 6.50

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Top Brand Affinities

Brand	Category	Score
Ampeg		63.20
MOOG		43.92
Mixcloud		24.10
Fred Perry		14.12
Amazon Music		12.11
Pro Tools		11.94
Nixon		10.78
Schwartz's		8.92
Paramount Pictures		8.57
Spotify Music		7.24
Pixar		7.04
NBC		6.50
Holden		6.46
MTV		6.26
Philips		5.53
BBC		5.36
Cadillac		5.18
Hurley		4.61
Kodak		4.14
Warner Bros		4.12
iHeartRadio Music Awards		4.07
Emporium		4.00
Heinz		3.96
Columbia Pictures		3.80
Leica		3.73
Jack Daniels		3.59
Lollapalooza		3.37
Polaroid		3.34
Guinness		2.87
Comedy Central		2.85
Dr. Martens		2.84
SoundCloud		2.83
Coachella		2.73
Jaguar		2.43
Levi's		2.25
WWE		2.16
Showtime		2.08
Volvo		1.80
Coca-Cola		1.76
Chrysler		1.69
Transformers		1.62
Bentley		1.62
CBS		1.62
Fujifilm		1.59
Amazon		1.58
Los Angeles Lakers		1.58
Pepsi		1.55
Paypal		1.52
Tesla Motors		1.45
Vogue		1.44