The BossHoss

The BossHoss — pop artist from DE.

2025 wird ein BossHoss-Jahr: Die Band feiert ihr 20-jähriges Bestehen – mit einem neuen Album, einer exklusiven Release-Clubtour und einer spektakulären…

Influence: 55.07% Fanbase: 36.32% Trending: 64.44% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Krombacher • 47.11% • Very Strong

As of 2025-09-08

474,101

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 08:04:21 UTC

Genres

popgerman poppopcountrygerman countryrockrockgerman rockpop rockcomedy & spoken wordcomic

Biography

2025 wird ein BossHoss-Jahr: Die Band feiert ihr 20-jähriges Bestehen – mit einem neuen Album, einer exklusiven Release-Clubtour und einer spektakulären Single. „Back to the Boots“ erscheint am 19. September 2025 und ist eine Hommage an die eigenen Anfänge – musikalisch, stilistisch und live.
Doch bevor das Album kommt, zünden BossHoss eine echte Bombe:
Die erste offizielle Singleauskopplung „I’ll Be Back“ – featuring Arnold Schwarzenegger. OUT NOW!

Ja, DER Arnold. Der Terminator. Der Ex-Gouverneur. Der Hollywood-Star. Gemeinsam mit The BossHoss hat er im Studio seine legendäre Catchphrase neu interpretiert – und dem Track damit seinen ikonischen Stempel verpasst.

Back to the Boots – und zurück zu den Wurzeln!
Mit dem neuen Album „Back to the Boots“ kehren The BossHoss im Herbst 2025 zu ihren musikalischen Wurzeln zurück – rauer, roher, ehrlicher denn je. Und weil alles auf kleinen Bühnen begann, führt sie ihre exklusive Release-Tour zurück in die Clubs, in denen damals alles losging.
Back to the Roots. Back to the Club. Back to the Boots.

Top Brand Affinities

Report Date: 2025-09-08

The BossHoss engages 18-24 & 25-34 audiences with repeatable results in GERMANY, INDIA, AUSTRIA. The fan base skews heavily male (67%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (5,711 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Krombacher, Warsteiner, KaDeWe, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The BossHoss score 0.27% — Low bucket.

Brand: KrombacherBrand: WarsteinerBrand: KaDeWe

Followers:474,101

Engagements:1,283

Rate:0.3%

Posts:2,476

Avg Likes:1,252

Avg Comments:33

Avg Views:9,666

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 474,101 · Engagements 1,283 · Rate 0.3% Posts 2,476 · Views 9,666 · Avg Likes 1,252 · Avg Comments 33 · Avg Views 9,666	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 33% 35-44: 13% 45-64: 9%	Largest: 18-24 (40%); next: 25-34 (33%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	GERMANY (40%) INDIA (6%) AUSTRIA (5%) BRAZIL (4%) UNITED STATES (4%)	Top regions: GERMANY (40%), INDIA (6%), AUSTRIA (5%)
Platform Engagement	Instagram: 784 avg likes/post · Tiktok: 3,955 avg views/post · Youtube: 5,711 avg views/post	Best reach: Youtube 5,711 avg views; best engagement: Instagram 784 avg likes

Top Brand Affinities

Krombacher

Score: 47.11

Warsteiner

Score: 35.63

KaDeWe

Score: 34.57

Commerzbank

Score: 33.99

Hummel

Score: 32.00

Edeka

Score: 31.25

Gamescom

Score: 26.32

Braun

Score: 23.28

Augustiner Helles

Score: 16.92

Schutz

Score: 14.04

Rossmann

Score: 12.10

TUI Group

Score: 11.07

Brand	Category	Score
Krombacher		47.11
Warsteiner		35.63
KaDeWe		34.57
Commerzbank		33.99
Hummel		32.00
Edeka		31.25
Gamescom		26.32
Braun		23.28
Augustiner Helles		16.92
Schutz		14.04
Rossmann		12.10
TUI Group		11.07
Zimmermann		10.57
Paulaner		9.97
Thermomix		9.60
Lufthansa		8.47
PLAYMOBIL		8.46
Amazon Music		8.35
Lidl		7.62
Hummer		7.28
KARL LAGERFELD		6.83
NBC		6.13
Haribo		6.09
Lindt		5.59
Opel		5.33
Heinz		5.05
essie		4.66
Superdry		4.57
Pizza Lover		4.26
Leica		4.18
ALDI		4.17
Campari		4.06
UEFA		3.78
Busch		3.59
Aperol		3.47
AMC		3.27
Harley-Davidson		3.20
Jack Daniels		3.00
Geocaching		2.98
Under Armour		2.90
Audi		2.70
LEGOLAND		2.69
Paramount Pictures		2.67
Columbia Pictures		2.66
Matrix		2.59
Aston Martin		2.58
Volkswagen		2.51
Skoda		2.40
IKEA		2.34
Baileys		2.31