The Big Moon
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
116,943
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 14:40:20 UTC
Genres
Biography
Like so many records landing in store and on streaming services right now, their forthcoming record Here Is Everything was conceived during the weight and worry of lockdown in a pandemic. Lives became seismically different, whilst every day a carbon copy of the last. So, whilst Covid pulled the duvet tightly up over our heads, it was also the unlikely backdrop to welcoming new life. Vocalist Juliette Jackson might have started lockdown teaching fans how to play guitar on Zoom to help pay the rent, but she ended it as mother to a super little human being.
Here is Everything documents the arrival of that baby in real time, and the simultaneous arrival of a new mother, full of excitement and fear. Meanwhile, the rest of the band doubled-down in the studio, taking Jules’ embryonic song frameworks and stepping forward as one, revelling in an innate, giddy togetherness and with a clutch of genuinely fantastic tunes.
The Big Moon resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, BRAZIL. With a male-leaning (55%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (227,947 avg views per post); Youtube is where fans co-sign. Affinity adjacency to Live Nation, MOOG, Mixcloud makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 116,943 · Engagements 6,904 · Rate 5.9% Posts 1,492 · Views 228,977 · Avg Likes 6,643 · Avg Comments 278 · Avg Views 228,977 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 34% 35-44: 11% 45-64: 6% |
Largest: 18-24 (44%); next: 25-34 (34%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
UNITED STATES (21%) UNITED KINGDOM (11%) BRAZIL (9%) MEXICO (5%) INDIA (3%) |
Top regions: UNITED STATES (21%), UNITED KINGDOM (11%), BRAZIL (9%) |
| Platform Engagement | Instagram: 1,729 avg likes/post · Tiktok: 1,030 avg views/post · Youtube: 227,947 avg views/post | Best reach: Youtube 227,947 avg views; best engagement: Youtube 4,847 avg likes |
Top Brand Affinities
Live Nation
MOOG
Mixcloud
Tate Modern
Fred Perry
Waitrose
Eurostar
Morrisons
Sainsbury's
Dr. Martens
Vauxhall
Sennheiser
| Brand | Category | Score |
|---|---|---|
| Live Nation | 20.63 | |
| MOOG | 16.45 | |
| Mixcloud | 15.86 | |
| Tate Modern | 15.60 | |
| Fred Perry | 14.89 | |
| Waitrose | 12.80 | |
| Eurostar | 12.58 | |
| Morrisons | 12.56 | |
| Sainsbury's | 11.97 | |
| Dr. Martens | 10.69 | |
| Vauxhall | 10.66 | |
| Sennheiser | 9.62 | |
| Amazon Music | 8.75 | |
| Tesco | 7.43 | |
| Marks & Spencer | 7.42 | |
| BBC | 7.37 | |
| Guinness | 7.17 | |
| Spotify Music | 7.17 | |
| Ableton | 7.15 | |
| Carlsberg | 6.64 | |
| Topshop | 6.41 | |
| Vivienne Westwood | 6.20 | |
| Selfridges | 6.07 | |
| Polaroid | 5.33 | |
| Kodak | 5.19 | |
| ASOS | 5.10 | |
| Lollapalooza | 5.00 | |
| Showtime | 4.87 | |
| SoundCloud | 4.83 | |
| Lush | 4.40 | |
| Urban Outfitters | 4.26 | |
| Fujifilm | 3.69 | |
| Cadbury | 3.61 | |
| Sunnies Studios | 3.58 | |
| Tinder | 3.36 | |
| Leica | 3.29 | |
| MTV | 3.23 | |
| Columbia Pictures | 3.22 | |
| Coachella | 3.10 | |
| Emporium | 3.05 | |
| Harrods | 3.05 | |
| Aperol | 3.04 | |
| Olympus | 2.94 | |
| Primark | 2.91 | |
| Warner Bros | 2.82 | |
| Baileys | 2.61 | |
| Airbnb | 2.45 | |
| Carhartt | 2.26 | |
| Vogue | 2.06 | |
| Star Wars | 1.90 |
Official Profiles
Login to view Contact
LoginArtist: The Big Moon
The map shows every radio station that aired The Big Moon today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















