The Beta Band
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
17,932
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:02:39 UTC
Genres
Biography
The Beta Band builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, UNITED KINGDOM, MEXICO. With a heavily male (75%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (665 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, Royal Mail, MOOG point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 17,932 · Engagements 561 · Rate 3.1% Posts 69 · Views 665 · Avg Likes 554 · Avg Comments 19 · Avg Views 665 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 35-44: 27% 18-24: 22% 45-64: 10% |
Largest: 25-34 (38%); next: 35-44 (27%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED STATES (28%) UNITED KINGDOM (25%) MEXICO (8%) CANADA (3%) GREECE (3%) |
Top regions: UNITED STATES (28%), UNITED KINGDOM (25%), MEXICO (8%) |
| Platform Engagement | Instagram: 476 avg likes/post · Youtube: 665 avg views/post | Best reach: Youtube 665 avg views; best engagement: Instagram 476 avg likes |
Top Brand Affinities
Mixcloud
Royal Mail
MOOG
Barbour
Tate Modern
Ampeg
Fred Perry
Marshall
Fjallraven
Waitrose
Umbro
Eurostar
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 85.85 | |
| Royal Mail | 40.96 | |
| MOOG | 40.59 | |
| Barbour | 35.89 | |
| Tate Modern | 30.74 | |
| Ampeg | 27.04 | |
| Fred Perry | 26.73 | |
| Marshall | 22.70 | |
| Fjallraven | 19.51 | |
| Waitrose | 17.36 | |
| Umbro | 16.60 | |
| Eurostar | 14.37 | |
| Vauxhall | 14.22 | |
| Deliveroo | 14.01 | |
| Morrisons | 13.30 | |
| Diadora | 13.05 | |
| Akai | 12.92 | |
| Clarks | 12.87 | |
| Kickstarter | 11.10 | |
| Sainsbury's | 10.47 | |
| Amazon Music | 9.08 | |
| Woolworths | 8.89 | |
| Tesco | 8.80 | |
| Selfridges | 8.75 | |
| BBC | 8.64 | |
| Carlsberg | 8.21 | |
| Marks & Spencer | 8.07 | |
| Rapha | 8.07 | |
| DeLorean Motor Company | 7.64 | |
| Stone Island | 7.41 | |
| Spotify Music | 7.20 | |
| Ableton | 6.54 | |
| Guinness | 6.14 | |
| KARL LAGERFELD | 6.05 | |
| Pilsner Urquell | 5.22 | |
| Emporium | 5.14 | |
| SoundCloud | 4.89 | |
| Stüssy | 4.88 | |
| Columbia Pictures | 4.88 | |
| Warner Bros | 4.86 | |
| Dr. Martens | 4.80 | |
| Martini | 4.41 | |
| Paramount Pictures | 4.27 | |
| Comedy Central | 4.26 | |
| Oculus | 4.25 | |
| Holden | 4.22 | |
| Bethesda Softworks | 4.20 | |
| ALDI | 4.20 | |
| Fallout | 4.09 | |
| MTV | 3.96 |
Official Profiles
Login to view Contact
LoginArtist: The Beta Band
The map shows every radio station that aired The Beta Band today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-25)
Total: 350,745
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
350,745 | 100.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















