The Beaches
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
824,226
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:04:24 UTC
Genres
Biography
Sisters Jordan Miller (lead vocals, bass) and Kylie Miller (guitar), along with best friends Leandra Earl (guitar, keys) and Eliza Enman-McDaniel (drums), have gone from Toronto up-and-comers to one of the biggest rock bands in Canada.
Their breakthrough came with Blame My Ex, a heartbreak-fueled, anthemic record that turned them into a viral sensation. Its Platinum-certified lead single, “Blame Brett,” exploded across platforms, racking up 115 million+ streams, 20 million views, and 15 weeks at #1 on Alternative Radio in Canada. The song’s success on TikTok introduced their music to a whole new wave of fans, solidifying their place in modern rock.
But The Beaches aren’t just a band you stream—they’re a band you experience. Known for their panty-throwing, stage-diving, no-holds-barred live shows, they bring an energy that’s as fierce as it is infectious. Their Blame My Ex Tour proved it, selling out major venues worldwide, including their upcoming headline show at Budweiser Stage (Toronto)—a 16,000-capacity venue sold out three months in advance.
Now, with sold-out tours, major festival slots, and a sound that blends raw emotion with unapologetic fun, The Beaches have become more than just a band—they’re a movement. Loud, fearless, and completely in their own lane.
The Beaches connects with 18-24 & 25-34 audiences and shows durable traction across CANADA, UNITED STATES, BRAZIL. With a heavily male (59%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 28,550 avg views per post; Instagram adds dependable engagement depth. Overlap with Value Village, Scotiabank, Live Nation highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: The Beaches moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 824,226 · Engagements 11,205 · Rate 1.4% Posts 3,903 · Views 38,332 · Avg Likes 10,956 · Avg Comments 170 · Avg Views 38,332 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 39% 25-34: 34% 35-44: 13% 45-64: 8% |
Largest: 18-24 (39%); next: 25-34 (34%) |
| Gender Split |
Female: 41% Male: 59% Non-binary/Other: 0% |
Skews male (59%) |
| Top Countries |
CANADA (42%) UNITED STATES (25%) BRAZIL (4%) NIGERIA (3%) MEXICO (2%) |
Top regions: CANADA (42%), UNITED STATES (25%), BRAZIL (4%) |
| Platform Engagement | Instagram: 8,038 avg likes/post · Tiktok: 28,550 avg views/post · Youtube: 9,782 avg views/post | Best reach: Tiktok 28,550 avg views; best engagement: Instagram 8,038 avg likes |
Top Brand Affinities
Value Village
Scotiabank
Live Nation
Ampeg
Budweiser
Tim Hortons
Amazon Music
MOOG
Arctic Fox hair Color
Air Canada
Pro Tools
Glossier
| Brand | Category | Score |
|---|---|---|
| Value Village | 60.84 | |
| Scotiabank | 57.83 | |
| Live Nation | 39.41 | |
| Ampeg | 27.11 | |
| Budweiser | 23.14 | |
| Tim Hortons | 18.57 | |
| Amazon Music | 16.04 | |
| MOOG | 16.03 | |
| Arctic Fox hair Color | 15.69 | |
| Air Canada | 15.17 | |
| Pro Tools | 13.44 | |
| Glossier | 10.06 | |
| NHL | 9.94 | |
| Pilsner Urquell | 9.02 | |
| Sennheiser | 8.74 | |
| American Eagle | 8.37 | |
| Verizon | 6.97 | |
| iHeartRadio Music Awards | 6.75 | |
| Spotify Music | 6.39 | |
| Jameson | 5.85 | |
| Free People | 5.53 | |
| Anthropologie | 5.49 | |
| Hot Topic | 5.26 | |
| Bud Light | 5.12 | |
| Coors | 5.12 | |
| Showtime | 4.79 | |
| NORDSTROM | 4.60 | |
| Target | 4.50 | |
| CBS Television Studios | 4.40 | |
| CBS | 4.29 | |
| Baileys | 4.11 | |
| OLD NAVY | 4.05 | |
| Polaroid | 4.00 | |
| Gillette | 4.00 | |
| Lululemon Athletica | 3.98 | |
| Guinness | 3.96 | |
| Taco Bell | 3.92 | |
| Columbia Pictures | 3.74 | |
| Tinder | 3.57 | |
| Kodak | 3.52 | |
| Lollapalooza | 3.50 | |
| Fallout | 3.32 | |
| Urban Outfitters | 3.24 | |
| Lush | 3.19 | |
| Coachella | 3.09 | |
| MTV | 2.92 | |
| Carhartt | 2.81 | |
| Paramount Pictures | 2.79 | |
| Abercrombie & Fitch | 2.76 | |
| SoundCloud | 2.75 |
Official Profiles
Login to view Contact
LoginArtist: The Beaches
The map shows every radio station that aired The Beaches today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-04 03:00 UTC | The Beaches | 013 Poppodium | Tilburg, Netherlands | |
| 2026-02-05 02:00 UTC | The Callous Daoboys | Melkweg | Amsterdam, Netherlands | |
| 2026-02-06 04:00 UTC | The Beaches | Den Atelier | Luxembourg, Luxembourg | |
| 2026-02-09 04:00 UTC | The Beaches | Elysee Montmartre | Paris, France | |
| 2026-02-10 04:00 UTC | The Beaches | De Roma | Antwerp, Belgium | |
| 2026-02-12 03:00 UTC | The Beaches | Club Academy | Manchester, United Kingdom | |
| 2026-02-12 03:00 UTC | The Beaches | The Academy | Manchester, United Kingdom | |
| 2026-02-13 03:00 UTC | The Beaches | O2 Academy Bristol | Bristol, United Kingdom | |
| 2026-02-13 03:00 UTC | The Beaches, Sleaford Mods | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-02-15 03:00 UTC | The Beaches | Stylus | Leeds, United Kingdom | |
| 2026-02-15 03:00 UTC | The Beaches | Leeds University Stylus | Leeds, United Kingdom | |
| 2026-02-16 03:00 UTC | The Beaches | O2 Institute Birmingham | Birmingham, United Kingdom | |
| 2026-02-18 03:00 UTC | The Beaches | Barrowland Ballroom | Glasgow, United Kingdom | |
| 2026-02-19 03:00 UTC | The Beaches | O2 Academy Brixton | South Hams, United Kingdom | |
| 2026-02-19 03:00 UTC | Avatar, The Beaches, Alien Weaponry, Black Honey, Witch Club Satan | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-02-21 04:00 UTC | The Beaches | Huxleys Neue Welt | Berlin, Germany | |
| 2026-02-22 04:00 UTC | The Beaches | Vega | Copenhagen, Denmark | |
| 2026-02-23 04:00 UTC | The Beaches | Docks | Hamburg, Germany |
