The Ataris

The Ataris

Country: US

Influence: 59.81% Fanbase: 44.10% Trending: 67.67% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 62.02% • Very Strong

As of 2025-09-08

64,073

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:30:43 UTC

Genres

rockrockpunkpop punkemopunkskate punk

Biography

Indiana-bred pop-punk outfit the Ataris gained cult status in the late '90s with a series of albums before gaining independent chart success with 2001's End Is Forever. The group, led by singer/guitarist Kris Roe, gained widespread attention with 2003's So Long, Astoria, which included a cover of Don Henley's "Boys of Summer," hitting number 24 on the Billboard 200. Despite line-up changes, Roe continues to lead the group, touring often and showcasing his knack for alt-rock hooks on albums like 2007's Welcome the Night and 2016's October in This Railroad Earth.

Formed in 1996 in Anderson, Indiana, the Ataris originally began as the home demo-recording project of lead singer/guitarist Kristopher Roe and guitarist Jasin Thomason. The group were discovered a year later by Vandals founder Joe Escalante after songwriter Kris Roe met him at a concert. Impressed by his demo tape, Escalante asked Roe to put together a full band and record for his label, Kung-Fu Records. Roe then picked up and moved to California in search of bandmates (Thomason decided to stay in Indiana), and eventually added guitarist Marco Peña, bassist Mike Davenport, and former Lagwagon drummer Derrick Plourde. Plourde was later replaced by new drummer Chris Knapp.

The newly formed Ataris made their first record, Anywhere But Here, for Kung-Fu and soon came to the notice of Fat Wreck Chords owner Fat Mike. Realizing the opportunity to move to a stronger, more well-grounded label, the Ataris willingly signed to Fat Wreck. They quickly issued an EP, Look Forward to Failure, produced by several members of the Descendents. Early in 1999, the band released their second full-length album, Blue Skies, Broken Hearts...Next 12 Exits. After the album's release, they toured with MxPx, blink-182, and Homegrown before issuing Let It Burn in 2000. End Is Forever followed in 2001.

The Ataris made the leap to the majors with 2003's So Long, Astoria on Columbia. The album featured new guitarist John Collura; it sold well and tracks like "In This Diary" and the Don Henley cover "The Boys of Summer" were successful on MTV and the modern rock charts. Live at the Metro followed in February 2004. After spending several months recording their fifth album and Astoria follow-up, the Ataris chose to leave Columbia in early summer 2006 amid much turnover in the label's staff and rumors of an impending merger with Epic. The album's July release was consequently delayed, though the band pressed on label-less with various South American tour dates.

Sonic and line-up changes also ensued, and by this time, the band had expanded to seven members with Roe, Collura, guitarist/vocalist Paul Carabello, cellist Angus Cooke, keyboardist Bob Hoag, bassist Sean Hansen, and drummer Shane Chikeles. They eventually created their own label, Isola Recordings, and through a partnership with Sanctuary finally issued Welcome the Night, a darker, more rock-based effort, in February 2007. Over the next few years, the band stayed busy touring and recording. They issued several EPs including the 2012 four-track offering The Graveyard of the Atlantic. In 2016, they released another EP, October in This Railroad Earth. A compilation album, Silver Turns to Rust, also arrived in 2016, as did the split album Let It Burn with Israel's Useless I.D.. The following year, the Ataris joined the line-up of the Vans Warped Tour. ~ David Cornelius, Rovi

The Ataris Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

The Ataris engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, INDONESIA, PHILIPPINES. The fan base skews heavily male (75%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (100,851 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Ampeg, Live Nation, Miller Lite, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Ataris score 2.79%Strong bucket.
Brand: AmpegBrand: Live NationBrand: Miller Lite
Followers:64,073
Engagements:1,787
Rate:2.8%
Posts:875
Views:100,851
Avg Likes:1,746
Avg Comments:84
Avg Views:100,851

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 64,073 · Engagements 1,787 · Rate 2.8%
Posts 875 · Views 100,851 · Avg Likes 1,746 · Avg Comments 84 · Avg Views 100,851
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 34%
35-44: 14%
45-64: 4%
Largest: 25-34 (45%); next: 18-24 (34%)
Gender Split Female: 25%
Male: 75%
Non-binary/Other: 0%
Skews male (75%)
Top Countries UNITED STATES (28%)
INDONESIA (9%)
PHILIPPINES (7%)
CANADA (5%)
BRAZIL (5%)
Top regions: UNITED STATES (28%), INDONESIA (9%), PHILIPPINES (7%)
Platform Engagement Instagram: 849 avg likes/post · Youtube: 100,851 avg views/post Best reach: Youtube 100,851 avg views; best engagement: Youtube 897 avg likes

Top Brand Affinities

Ampeg
Score: 62.02
Live Nation
Score: 27.58
Miller Lite
Score: 13.68
Pro Tools
Score: 13.59
Amazon Music
Score: 11.85
Volcom
Score: 11.29
Columbia Pictures
Score: 11.02
Sennheiser
Score: 9.88
DeLorean Motor Company
Score: 9.83
Hot Topic
Score: 9.56
Hasbro
Score: 8.85
DC Shoes
Score: 8.74
Brand Category Score
Ampeg 62.02
Live Nation 27.58
Miller Lite 13.68
Pro Tools 13.59
Amazon Music 11.85
Volcom 11.29
Columbia Pictures 11.02
Sennheiser 9.88
DeLorean Motor Company 9.83
Hot Topic 9.56
Hasbro 8.85
DC Shoes 8.74
Vans 6.81
Spotify Music 6.76
Jameson 6.66
NHL 6.56
Sega 6.00
Bud Light 5.90
Hurley 5.90
Nickelodeon 5.68
Comedy Central 5.56
Coors 5.55
Capcom 5.55
Taco Bell 5.45
MTV 5.29
Pacific Northwest Wonderland 5.20
Pilsner Urquell 5.16
Power Rangers 5.11
Movistar 5.10
Resident Evil 4.83
Monster Beverage 4.70
Nixon 4.58
eBay 4.53
Star Wars 4.51
Nintendo 4.43
Hot Wheels 4.30
iHeartRadio Music Awards 4.29
Bandai Namco 4.17
AMC 4.04
Dr. Martens 4.02
Dunkin' Donuts 3.99
WWE 3.96
Kickstarter 3.95
Paramount Pictures 3.94
NFL 3.94
Fallout 3.89
Final Fantasy 3.88
Heinz 3.86
ESPN 3.82
Jack Daniels 3.75

Official Profiles

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Artist: The Ataris

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired The Ataris today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-17)

Total: 2,099,106

PLATFORM TOTAL %
Spotify Spotify 1,009,990 48.12%
Last.fm Last.fm 912,805 43.49%
Pandora Pandora 176,311 8.40%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-12 03:00 UTC The Ataris Middle Ages Brewing Company City of Syracuse, United States
2025-12-12 03:00 UTC The Ataris, The Sheila Divine Middle Ages Beer Hall City of Syracuse, United States
2026-01-24 03:00 UTC The Ataris, MxPx The Catalyst Santa Cruz, United States
2026-01-25 03:00 UTC The Ataris, MxPx The Fillmore San Francisco, United States

Trending Artist