The Alchemist
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,505,102
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:39:43 UTC
Genres
Biography
After moving to New York to attend college, Al hooked up with Queensbridge duo Mobb Deep, producing the songs "The Realest" and "Thug Music" from their 1999 record Murda Muzik, a collaboration that led to work with Pharoahe Monch, Royce da 5'9", Fat Joe, Defari, Freddy Foxxx, Ludacris, Big Daddy Kane, and Ghostface Killah, and even rock acts like Linkin Park and Morcheeba. In 2004, the Alchemist released his first solo full-length, 1st Infantry, which, besides featuring his own beats, also had him rapping alongside Stat Quo, the Game, Lloyd Banks, Mobb Deep, and Dilated Peoples, among others, and in 2005, after Eminem's DJ Green Lantern left the Anger Management 3 tour, the Detroit rapper hired Al as his replacement.
In 2006, the Alchemist showcased his work with a pair of mixtapes of previously released and unreleased material, The Chemistry Files and No Days Off. After releasing the instrumental collection Rapper's Best Friend in 2007, 2009's Chemical Warfare featured Eminem, Juvenile, Dilated Peoples, and the Lady of Rage. The year 2012 found him releasing Vol. 2 of Rapper's Best Friend along with Vodka & Ayahuasca, a collaborative album with producer/rapper Oh No recorded under the name Gangrene, and Russian Roulette, an album built by sampling Russian music. A year later he worked with Prodigy on the album Albert Einstein, while 2015 saw him collaborate with Oh No on Welcome to Los Santos, a collection inspired by the virtual radio stations found in the video game Grand Theft Auto V. Featuring samples from Israeli radio and thrift store albums the producer bought while visiting Israel, the beat tape Israeli Salad was also released in 2015. During the next couple years, the Alchemist was behind collaborative projects with the likes of Curren$y, Havoc, and Jay Worthy. He issued a fourth volume of Rapper's Best Friend and continued to produce for a select group of artists, most prominently Kendrick Lamar ("The Heart, Pt. 4," "FEAR."). ~ Marisa Brown
The Alchemist performs best with fans in the 25-34 range, concentrated in UNITED STATES, CANADA, UNITED KINGDOM. Audience composition is heavily male (93%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 23,923 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Akai, Ableton, Pro Tools, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, The Alchemist is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,505,102 · Engagements 31,712 · Rate 2.1% Posts 1,637 · Views 23,923 · Avg Likes 31,594 · Avg Comments 511 · Avg Views 23,923 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 36% 35-44: 11% 13-17: 4% |
Largest: 25-34 (45%); next: 18-24 (36%) |
| Gender Split |
Female: 7% Male: 93% Non-binary/Other: 0% |
Skews male (93%) |
| Top Countries |
UNITED STATES (55%) CANADA (5%) UNITED KINGDOM (4%) BRAZIL (3%) GERMANY (2%) |
Top regions: UNITED STATES (55%), CANADA (5%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 30,179 avg likes/post · Youtube: 23,923 avg views/post | Best reach: Youtube 23,923 avg views; best engagement: Instagram 30,179 avg likes |
Top Brand Affinities
Akai
Ableton
Pro Tools
Mixcloud
Beats Electronics
MOOG
Amazon Music
SoundCloud
Pioneer
Sneaker News
Champion
Sole Collector
| Brand | Category | Score |
|---|---|---|
| Akai | 67.98 | |
| Ableton | 22.24 | |
| Pro Tools | 19.42 | |
| Mixcloud | 15.90 | |
| Beats Electronics | 15.54 | |
| MOOG | 14.62 | |
| Amazon Music | 13.50 | |
| SoundCloud | 11.45 | |
| Pioneer | 10.88 | |
| Sneaker News | 9.47 | |
| Champion | 8.83 | |
| Sole Collector | 8.68 | |
| Nice Kicks | 8.33 | |
| Hennessy | 8.14 | |
| New Era | 7.84 | |
| Sneakerhead | 7.22 | |
| Kickstagram | 7.17 | |
| Foot Locker | 7.17 | |
| Carhartt | 6.98 | |
| iHeartRadio Music Awards | 6.96 | |
| Maison Margiela | 6.94 | |
| Stüssy | 6.66 | |
| ESPN | 5.89 | |
| Los Angeles Lakers | 5.86 | |
| Spotify Music | 5.68 | |
| NBA | 5.66 | |
| MTV | 5.58 | |
| Supreme | 5.47 | |
| NFL | 5.30 | |
| Kodak | 5.17 | |
| Mortal Kombat | 5.01 | |
| CNN | 4.90 | |
| Pilsner Urquell | 4.71 | |
| Nixon | 4.59 | |
| Comedy Central | 4.27 | |
| The North Face | 4.15 | |
| Timberland | 4.15 | |
| Sega | 4.01 | |
| Polo Ralph Lauren | 3.90 | |
| Moncler | 3.84 | |
| Coors | 3.75 | |
| UFC | 3.61 | |
| Warner Bros | 3.52 | |
| Verizon | 3.49 | |
| Acura | 3.47 | |
| Cadillac | 3.46 | |
| Coachella | 3.37 | |
| Columbia Pictures | 3.29 | |
| WWE | 3.28 | |
| Barber Shop Connect | 3.15 |
Official Profiles
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LoginArtist: The Alchemist
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-10 02:00 UTC | The Alchemist | Club SaSaZu | Capital City of Prague, Czechia | |
| 2025-12-11 04:00 UTC | DJ Premier, The Alchemist, Primo | Brauerei Ottakringer | Vienna, Austria | |
| 2025-12-17 03:00 UTC | DJ Premier, The Alchemist, The Alchemist Official, DJ Premier Vs the Alchemist | Annabel | Rotterdam, Netherlands | |
| 2025-12-19 08:00 UTC | DJ Premier, The Alchemist | Sala Andén 56 | Burgos, Spain | |
| 2025-12-20 05:00 UTC | Primo | Andén 56 (antiguo Hangar) | Burgos, Spain | |
| 2025-12-21 05:30 UTC | The Alchemist, Primo | LAV | Lisbon, Portugal |















