Tenille Townes
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
465,592
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:06:26 UTC
Genres
Biography
“I still love writing songs from the observer’s perspective,” Townes says, “but the time I’ve spent writing and reflecting this past year, has challenged me to dig further into my own emotions. This new season of music feels like it’s coming from a more personal place. I love thinking about how the music knows where it’s taking me. I trust it. Even in this new, more vulnerable place.”
“Girl Who Didn’t Care” was inspired by walks Townes took in her neighborhood during the pandemic. “I love running into different neighbor kids on my street, looking at sidewalk art and just little moments of being able to capture the wonder and the way that they see the world,” she shares. “The ability to have love in their heart for anybody, not afraid of failing or not being good enough. Something happens to all of us at some point when we start noticing the cracks”, she continues.
Tenille Townes draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, CANADA, UNITED KINGDOM. The skew is heavily female (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 2,862 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Ariat, Amazon Music, Scotiabank makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 465,592 · Engagements 1,600 · Rate 0.3% Posts 5,043 · Views 4,481 · Avg Likes 1,564 · Avg Comments 91 · Avg Views 4,481 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 31% 25-34: 30% 35-44: 19% 45-64: 15% |
Largest: 18-24 (31%); next: 25-34 (30%) |
| Gender Split |
Female: 60% Male: 40% Non-binary/Other: 0% |
Skews female (60%) |
| Top Countries |
UNITED STATES (52%) CANADA (22%) UNITED KINGDOM (4%) NIGERIA (4%) INDIA (3%) |
Top regions: UNITED STATES (52%), CANADA (22%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 1,180 avg likes/post · Tiktok: 2,862 avg views/post · Youtube: 1,619 avg views/post | Best reach: Tiktok 2,862 avg views; best engagement: Instagram 1,180 avg likes |
Top Brand Affinities
Ariat
Amazon Music
Scotiabank
Live Nation
Miller Lite
Tim Hortons
Barstool Sports
iHeartRadio Music Awards
Coors
Margaritaville
Arbonne
Bud Light
| Brand | Category | Score |
|---|---|---|
| Ariat | 34.07 | |
| Amazon Music | 24.78 | |
| Scotiabank | 24.77 | |
| Live Nation | 20.68 | |
| Miller Lite | 17.52 | |
| Tim Hortons | 15.28 | |
| Barstool Sports | 13.52 | |
| iHeartRadio Music Awards | 13.32 | |
| Coors | 10.67 | |
| Margaritaville | 10.41 | |
| Arbonne | 10.26 | |
| Bud Light | 9.53 | |
| NHL | 9.11 | |
| Kroger | 8.78 | |
| Pro Tools | 8.24 | |
| NBC | 8.18 | |
| Free People | 7.84 | |
| Carhartt | 7.73 | |
| Chick-fil-A | 7.68 | |
| OLD NAVY | 7.48 | |
| Budweiser | 7.43 | |
| Busch | 7.10 | |
| Gillette | 6.97 | |
| Target | 6.23 | |
| Verizon | 6.08 | |
| The Home Depot | 5.73 | |
| MamaBear | 5.70 | |
| ESPN | 5.24 | |
| Bentley | 4.81 | |
| Steve Madden | 4.74 | |
| Spotify Music | 4.73 | |
| Lululemon Athletica | 4.71 | |
| American Eagle | 4.53 | |
| NORDSTROM | 4.44 | |
| Anthropologie | 4.42 | |
| Kate Spade | 4.30 | |
| Jack Daniels | 4.27 | |
| FedEx | 3.89 | |
| NFL | 3.88 | |
| Gatorade | 3.79 | |
| Walmart | 3.78 | |
| Urban Outfitters | 3.74 | |
| PetSmart | 3.61 | |
| GMC | 3.52 | |
| Costco | 3.52 | |
| Sunnies Studios | 3.31 | |
| Baileys | 3.24 | |
| ABC | 3.20 | |
| Showtime | 3.17 | |
| Abercrombie & Fitch | 3.10 |
Official Profiles
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LoginArtist: Tenille Townes
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-19 03:00 UTC | Tenille Townes | Richmond Hill Centre for the Performing Arts | Richmond Hill, Canada | |
| 2026-03-20 02:00 UTC | Tenille Townes | Capitol Theatre | Moncton, Canada | |
| 2026-03-21 02:00 UTC | Tenille Townes | Capitol Centre | North Bay, Canada | |
| 2026-03-22 02:00 UTC | Tenille Townes | Kingston Grand Theatre | Kingston, Canada | |
| 2026-03-23 02:00 UTC | Tenille Townes | Oakville Centre for the Performing Arts | Oakville, Canada | |
| 2026-03-25 02:00 UTC | Tenille Townes | The Sanderson Centre for the Performing Arts | Brantford, Canada | |
| 2026-03-26 02:00 UTC | Tenille Townes | FirstOntario Performing Arts Centre | St. Catharines, Canada | |
| 2026-03-26 07:00 UTC | Tenille Townes | The Rose Brampton | Brampton, Canada | |
| 2026-03-27 02:00 UTC | Tenille Townes | Rose Theatre | Brampton, Canada |
