Taylor Bennett

Taylor Bennett

Country: US | Gender: male

Influence: 57.68% Fanbase: 39.25% Trending: 66.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

WNBA • 20.70% • Very Strong

As of 2025-09-09

310,515

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:50:40 UTC

Genres

hip-hop & raphip-hop/rapchicago raplgbtq+ hip hopdrillrapcontemporary hip hophip hop

Biography

Chicago-born rapper Taylor Bennett worked hard to step out of the shadow of his older brother, Chance the Rapper. Growing up in the same household enabled the two brothers to practice their craft together; as a result, their styles and approaches remain fairly similar, with the exception of Taylor's tendency to rap at a much quicker pace during his verses. Taylor emerged as an artist in his own right upon the release of his debut mixtape, 2013's The Taylor Bennett Show, which was recorded while he was still attending high school. Although he was adamant about prioritizing his studies over his music, a number of tracks were leaked in 2014; instead of chalking it up as a loss, Taylor chose to release the tracks officially as a mixtape titled Freshman Year: First Semester. As his high school years drew to a close, Taylor found the time to release his second mixtape, 2014's Mainstream Music, around the same time that he started to play live shows -- including two sold-out events at Reggies, a famous venue in Chicago. In 2015 Taylor released his debut studio album, Broad Shoulders, which, notably, was 100-percent sample-free; the album also marked the first official collaboration between Taylor and Chance, with a number of guest artists including King Louie, Donnie Trumpet, and Joey Purp. Taylor's third mixtape, Restoration of an American Idol, arrived in 2017. Later that year, Bennett compiled a set of previously unreleased and unmixed tracks and released them under the title Throw Aways: Unmixed. The bouncy single "Minimum Wage" appeared in early 2018 followed a few months later by the EP Be Yourself. Anchored by the single "Streaming Services," Bennett's next project was the 2019 EP The American Reject, an eight-song set that featured contributions from Chance the Rapper and Ty Dolla $ign, among others. ~ Liam Martin, Rovi

Taylor Bennett Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Taylor Bennett performs best with fans in the 25-34 range, concentrated in UNITED STATES, CANADA, UNITED KINGDOM. Audience composition is male-leaning (55%), which simplifies targeting and creative tone. The most reliable reach comes from Instagram at 294 avg likes per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward WNBA, True Religion, HBO Max, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Taylor Bennett is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Taylor Bennett score 0.09%Low bucket.
Brand: WNBABrand: True ReligionBrand: HBO Max
Followers:310,515
Engagements:294
Rate:0.1%
Posts:2,809
Views:0
Avg Likes:294
Avg Comments:19
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 310,515 · Engagements 294 · Rate 0.1%
Posts 2,809 · Views 0 · Avg Likes 294 · Avg Comments 19 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 49%
18-24: 32%
35-44: 12%
13-17: 4%
Largest: 25-34 (49%); next: 18-24 (32%)
Gender Split Female: 45%
Male: 55%
Non-binary/Other: 0%
Skews male (55%)
Top Countries UNITED STATES (83%)
CANADA (2%)
UNITED KINGDOM (2%)
SOUTH AFRICA (1%)
AUSTRALIA (1%)
Top regions: UNITED STATES (83%), CANADA (2%), UNITED KINGDOM (2%)
Platform Engagement Instagram: 294 avg likes/post best engagement: Instagram 294 avg likes

Top Brand Affinities

WNBA
Score: 20.70
True Religion
Score: 20.55
HBO Max
Score: 11.30
Amazon Music
Score: 9.93
Lanvin
Score: 9.35
Coach
Score: 9.25
Alexander McQueen
Score: 9.13
New Era
Score: 8.63
Lollapalooza
Score: 8.20
Champion
Score: 8.03
SoundCloud
Score: 7.85
Foot Locker
Score: 7.84
Brand Category Score
WNBA 20.70
True Religion 20.55
HBO Max 11.30
Amazon Music 9.93
Lanvin 9.35
Coach 9.25
Alexander McQueen 9.13
New Era 8.63
Lollapalooza 8.20
Champion 8.03
SoundCloud 7.85
Foot Locker 7.84
boohoo 7.42
Barbie 6.58
FashionNova 6.34
Maison Margiela 6.28
Christian Louboutin 6.14
Hennessy 5.85
iHeartRadio Music Awards 5.71
Macy's 5.41
UGG 5.25
Ableton 5.24
Fenty beauty 5.14
Steve Madden 5.02
ASOS 4.99
Beats Electronics 4.56
ESPN 4.51
American Eagle 4.48
Philips 4.43
Urban Outfitters 4.39
MTV 4.35
Coachella 4.32
BALMAIN 4.17
Mortal Kombat 4.14
TOM FORD 4.05
Fendi 4.04
Marc Jacobs 4.02
Kodak 4.00
Verizon 3.94
CNN 3.90
Uber 3.79
Spotify Music 3.79
Cartoon Network 3.63
Gillette 3.52
Sneakerhead 3.41
shein 3.40
Los Angeles Lakers 3.36
NORDSTROM 3.33
Forever 21 3.32
GAP 3.32

Official Profiles

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Artist: Taylor Bennett

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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