Taylor Austin Dye
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,006,298
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:02:46 UTC
Genres
Biography
Taylor Austin Dye, a musical force hailing straight from the hollers of Booneville, Kentucky, has captured the hearts of audiences with her authentic country sound and undeniable talent. From the tender age of five, Taylor found herself on stage, captivating listeners with her powerful voice and commanding stage presence.
With a rapidly growing social media following, Taylor has amassed an impressive fanbase of over 750,000 devoted followers on TikTok, 380,000 on Facebook, and 160,000 on Instagram. Known affectionately as "Ride or Dyes,” her supporters eagerly await each new release and spread the word about her music.
Taylor's new album, Sick of Me, along with her 2023 debut have proven to be massive successes. She’s garnered over 42 million collective streams across platforms. Songs from the projects have also gained significant radio play, further solidifying Taylor's position as a rising star in the country music space.
Currently, Taylor is actively touring, gracing stages across the country with her rowdy, captivating performances. She has already had the honor of sharing the stage with legendary acts such as Luke Combs, Chase Matthew, Steve Earle, Elle King, Keith Urban, Jake Owen, Tyler Hubbard, and Eddie Montgomery. Recently making her Grand Ole Opry debut, Taylor's fans can expect more memorable performances this year.
Taylor Austin Dye indexes high with fans in the 18-24 range in UNITED STATES, UNITED KINGDOM, NIGERIA. The skew is heavily female (60%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 28,350 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Ariat, Miller Lite, Live Nation, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Taylor Austin Dye when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,006,298 · Engagements 2,165 · Rate 0.2% Posts 2,530 · Views 31,775 · Avg Likes 2,063 · Avg Comments 45 · Avg Views 31,775 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 36% 25-34: 31% 35-44: 17% 45-64: 11% |
Largest: 18-24 (36%); next: 25-34 (31%) |
| Gender Split |
Female: 60% Male: 40% Non-binary/Other: 0% |
Skews female (60%) |
| Top Countries |
UNITED STATES (74%) UNITED KINGDOM (7%) NIGERIA (6%) CANADA (5%) AUSTRALIA (2%) |
Top regions: UNITED STATES (74%), UNITED KINGDOM (7%), NIGERIA (6%) |
| Platform Engagement | Instagram: 469 avg likes/post · Tiktok: 28,350 avg views/post · Youtube: 3,425 avg views/post | Best reach: Tiktok 28,350 avg views; best engagement: Tiktok 1,261 avg likes |
Top Brand Affinities
Ariat
Miller Lite
Live Nation
Kroger
Amazon Music
Margaritaville
Tagaz
Jim Beam
Barstool Sports
Bud Light
Busch
Houston Livestock Show and Rodeo
| Brand | Category | Score |
|---|---|---|
| Ariat | 43.35 | |
| Miller Lite | 37.71 | |
| Live Nation | 26.03 | |
| Kroger | 24.97 | |
| Amazon Music | 21.38 | |
| Margaritaville | 16.04 | |
| Tagaz | 14.53 | |
| Jim Beam | 14.30 | |
| Barstool Sports | 12.62 | |
| Bud Light | 12.41 | |
| Busch | 12.29 | |
| Houston Livestock Show and Rodeo | 11.70 | |
| Coors | 11.22 | |
| Carhartt | 10.49 | |
| Pro Tools | 10.20 | |
| Sennheiser | 10.06 | |
| NBC | 9.45 | |
| iHeartRadio Music Awards | 7.78 | |
| Free People | 7.61 | |
| Jameson | 7.24 | |
| OLD NAVY | 6.96 | |
| The Home Depot | 6.92 | |
| Chick-fil-A | 6.65 | |
| Jack Daniels | 6.61 | |
| T.J. Maxx | 6.49 | |
| Influenster | 6.29 | |
| Redken | 6.15 | |
| Younique | 5.83 | |
| Verizon | 5.61 | |
| MamaBear | 5.59 | |
| Spotify Music | 5.46 | |
| Taco Bell | 5.46 | |
| GMC | 5.37 | |
| Publix | 5.37 | |
| Budweiser | 5.36 | |
| American Eagle | 5.04 | |
| Walmart | 4.95 | |
| Holden | 4.91 | |
| Target | 4.90 | |
| Jeep | 4.68 | |
| Gillette | 4.22 | |
| ESPN | 4.02 | |
| Bentley | 3.60 | |
| Cadillac | 3.48 | |
| Lululemon Athletica | 3.32 | |
| Abercrombie & Fitch | 3.30 | |
| NFL | 3.23 | |
| Heinz | 3.16 | |
| Chevrolet | 3.14 | |
| PetSmart | 3.02 |
Official Profiles
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LoginArtist: Taylor Austin Dye
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
