Tantric

Tantric

Country: US

Influence: 55.49% Fanbase: 36.32% Trending: 65.07% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 75.15% • Very Strong

As of 2025-09-09

111,285

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:31:03 UTC

Genres

rockpost-grungerockrap rockalternative rockhard rockmetalalternative metalnu metal

Biography

Employing a hard-hitting blend of post-grunge, modern rock, and alternative metal, Tantric emerged in 1998 and released its gold-selling eponymous debut in 2001. Featuring three-quarters of the original line-up of hitmaking post-grunge outfit Days of the New, the band released a string of Billboard-charting albums and hit singles as the decade progressed. Like its mother band, Tantric also fell victim to personnel changes, and in 2007, co-founder and vocalist Hugo Ferreira entirely restaffed the group and has remained the sole constant member ever since. Subsequent efforts like 37 Channels (2013) and Mercury Retrograde (2018) continued to populate the hard rock charts.

Days of the New rocked heavy in 1998 with their major-label eponymous debut and the singles "Solitude" and "Touch, Peel and Stand," and the boys from Louisville, Kentucky, quickly absorbed the success and MTV's praise. But as soon as they enjoyed the rock & roll fast life, original bandmembers Todd Whitener (guitar), Jesse Vest (bass), and Matt Taul (drums) left after creative differences and whirlwind hype. Two years later, the three were still making music, but under the moniker Tantric. Signed to Madonna's Maverick label, the band welcomed new vocalist Hugo Ferreira and issued a brand-new self-titled album, more rollicking and bold than their previous output. That album became a gold-selling hit, with "Breakdown" topping Billboard magazine's Mainstream Rock chart and reaching the Top Five of its Modern Rock chart. "Astounded" went Top Ten on the Mainstream Rock chart and reached the Modern Rock chart; and "Mourning" hit both charts. Tantric followed three years later with After We Go, which landed on the Top 100 of the album chart and produced the Top Ten Mainstream Rock hit "Hey Now" and two other tracks that charted, a cover of Fleetwood Mac's "The Chain" and the album's title song. In late 2007, Whitener, Vest, and Taul exited Tantric, just as they had Days of the New. Ferreira retained rights to the name, however, and he organized a new edition of Tantric with Joe Pessia (guitar), Erik Leonhardt (bass), and former Fuel member Kevin Miller (drums). With this lineup, Tantric recorded their third album, The End Begins, released by the Silent Majority Group label on April 22, 2008, prefaced by the single "Down and Out," which reached the Top Five of the Mainstream Rock chart. By the time of the band's fourth album, Mind Control, released August 4, 2009, Miller had been replaced by Richie Monica, and the group had expanded to a quintet with the addition of electric violinist Marcus Ratzenboeck.

The band moved to Pavement Entertainment for 2013's 37 Channels, which saw Ferreira take over the majority of the songwriting and production, as well as rhythm guitar, bass and piano. The LP debuted at number 24 on Billboard's Hard Rock Albums chart. 2014's Blue Room Archives was a hodgepodge of previously unreleased material, remixes, and newly recorded acoustic versions of early tracks like "Breakdown" and "Mourning." In 2018 Tantric released its seventh long-player, Mercury Retrograde, which they promoted with a tour in support of Puddle of Mudd. ~ MacKenzie Wilson & William Ruhlmann, Rovi

Tantric Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Tantric builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, INDIA, INDONESIA. With a heavily male (63%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (3,185 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Live Nation, Ampeg, Amazon Music point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Tantric score 0.13%Low bucket.
Brand: Live NationBrand: AmpegBrand: Amazon Music
Followers:111,285
Engagements:145
Rate:0.1%
Posts:2,966
Views:4,097
Avg Likes:142
Avg Comments:8
Avg Views:4,097

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 111,285 · Engagements 145 · Rate 0.1%
Posts 2,966 · Views 4,097 · Avg Likes 142 · Avg Comments 8 · Avg Views 4,097
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 44%
35-44: 25%
18-24: 16%
45-64: 13%
Largest: 25-34 (44%); next: 35-44 (25%)
Gender Split Female: 37%
Male: 63%
Non-binary/Other: 0%
Skews male (63%)
Top Countries UNITED STATES (70%)
INDIA (9%)
INDONESIA (4%)
BRAZIL (3%)
PHILIPPINES (1%)
Top regions: UNITED STATES (70%), INDIA (9%), INDONESIA (4%)
Platform Engagement Instagram: 116 avg likes/post · Tiktok: 912 avg views/post · Youtube: 3,185 avg views/post Best reach: Youtube 3,185 avg views; best engagement: Instagram 116 avg likes

Top Brand Affinities

Live Nation
Score: 75.15
Ampeg
Score: 50.36
Amazon Music
Score: 21.39
Sennheiser
Score: 19.71
Miller Lite
Score: 19.10
Pro Tools
Score: 18.86
BOXYCHARM
Score: 14.22
Bud Light
Score: 9.80
iHeartRadio Music Awards
Score: 9.68
Mountain Dew
Score: 9.47
Hot Topic
Score: 9.01
Kroger
Score: 8.51
Brand Category Score
Live Nation 75.15
Ampeg 50.36
Amazon Music 21.39
Sennheiser 19.71
Miller Lite 19.10
Pro Tools 18.86
BOXYCHARM 14.22
Bud Light 9.80
iHeartRadio Music Awards 9.68
Mountain Dew 9.47
Hot Topic 9.01
Kroger 8.51
Everlast 7.82
Jagermeister 7.61
ULTA Beauty 7.06
Monster Beverage 6.92
Influenster 6.85
Margaritaville 6.69
MTV 6.65
Verizon 6.47
Coors 6.46
Jameson 6.36
FOX 6.31
Taco Bell 5.94
Jack Daniels 5.82
Harley-Davidson 5.69
Spotify Music 5.46
NHL 5.46
NBC 5.20
Columbia Pictures 5.02
WWE 4.97
Mortal Kombat 4.70
Gillette 4.64
Cadillac 4.43
Budweiser 4.11
UFC 4.11
Busch 4.04
ESPN 4.03
Walmart 3.92
Paramount Pictures 3.83
AMC 3.77
Oculus 3.76
Dunkin' Donuts 3.72
PetSmart 3.69
Chevrolet 3.62
Tesla Motors 3.59
Martini 3.35
NFL 3.21
Dr. Martens 3.20
Lululemon Athletica 3.01

Official Profiles

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Artist: Tantric

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-19 03:00 UTC Tantric Home Away From Home Chicago, United States
2025-12-20 03:00 UTC Tantric Blue Note Harrison harrison, United States
2026-01-17 03:00 UTC Tantric Dosey Doe Big Barn The Woodlands, United States
2026-01-17 03:00 UTC Tantric The Roxy Theatre Los Angeles, United States
2026-01-18 03:00 UTC Tantric Sunshine Studios Live Colorado Springs, United States
2026-01-19 03:00 UTC Tantric Liquid joe's Salt Lake City, United States
2026-01-25 03:00 UTC Tantric Birdies Cabaret Theater and Lounge North Little Rock, United States

Trending Artist