SXTN Brand Affinity ranks highest About you at 42.28% . Very Strong. Score DMDB 55.19% | Fanbase 43.08%

SXTN — hip-hop & rap artist from DE.

The hip-hop duo, consisting of rappers Juju and Nura, had a brief yet impactful career. Their confrontational tracks helped propel both artists into successful…

SXTN

Established

Country: DE | Artist ID: 11e81bcc-da36-faf4-a8b5-a0369fe50396

Find Artist

Genres

hip-hop & raphip-hop/rapfrauenrapgerman hip hopdeep german hip hophip hoptrap/future bass

Influential: 55.19% Fanbase: 43.08% Trending: 61.24%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

About you • 42.28% • Very Strong

As of 2025-09-10

690,114

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 55.19% | Fanbase 43.08% | Trending 61.24% | CAREER STAGE: MID_LEVEL

Biography

The hip-hop duo, consisting of rappers Juju and Nura, had a brief yet impactful career. Their confrontational tracks helped propel both artists into successful solo careers.

Report Date: 2025-09-10

SXTN cuts through with 18-24 & 25-34 audiences and consistency across GERMANY, AUSTRIA, SWITZERLAND. A heavily male (56%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 664,574 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with About you, Commerzbank, Edeka, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist SXTN score 5.56% — Very Strong bucket.

Brand: About youBrand: CommerzbankBrand: Edeka

Followers:690,114

Engagements:38,347

Rate:5.6%

Posts:616

Avg Likes:37,961

Avg Comments:556

Avg Views:664,935

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 690,114 · Engagements 38,347 · Rate 5.6% Posts 616 · Views 664,935 · Avg Likes 37,961 · Avg Comments 556 · Avg Views 664,935	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 25% 13-17: 10% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (25%)
Gender Split	Female: 44% Male: 56% Non-binary/Other: 0%	Skews male (56%)
Top Countries	GERMANY (79%) AUSTRIA (6%) SWITZERLAND (3%) UNITED STATES (2%) SPAIN (1%)	Top regions: GERMANY (79%), AUSTRIA (6%), SWITZERLAND (3%)
Platform Engagement	Instagram: 26,588 avg likes/post · Tiktok: 361 avg views/post · Youtube: 664,574 avg views/post	Best reach: Youtube 664,574 avg views; best engagement: Instagram 26,588 avg likes

Top Brand Affinities

About you

Score: 42.28

Commerzbank

Score: 28.87

Edeka

Score: 23.69

Alpha Industries

Score: 22.87

Gamescom

Score: 20.03

Braun

Score: 19.13

Augustiner Helles

Score: 13.30

Beck`s

Score: 12.05

Hummel

Score: 10.15

Zalando

Score: 10.10

Absolut

Score: 6.89

Lidl

Score: 6.27

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
About you		42.28
Commerzbank		28.87
Edeka		23.69
Alpha Industries		22.87
Gamescom		20.03
Braun		19.13
Augustiner Helles		13.30
Beck`s		12.05
Hummel		10.15
Zalando		10.10
Absolut		6.89
Lidl		6.27
Lufthansa		5.62
Lollapalooza		5.28
Opel		4.89
Carhartt		4.70
Calvin Klein		3.84
Polaroid		3.37
Monster Beverage		3.28
CBS Television Studios		3.27
Aperol		3.20
Vans		3.18
Lacoste		3.13
Dr. Martens		2.96
Hollister Co		2.90
Nike		2.88
Volkswagen		2.85
Beats Electronics		2.84
Busch		2.82
Audi		2.82
Pull&Bear		2.80
Ray-Ban		2.73
Fila		2.65
Tommy Hilfiger		2.53
Mercedes-Benz		2.50
Puma		2.46
ASOS		2.40
CBS		2.38
Adidas		2.32
Levi's		2.32
Red Bull		2.29
Primark		2.25
Dolce & Gabbana		2.22
Tomorrowland		2.21
Michael Kors		2.20
Supreme		2.16
Heineken		2.13
Rolex		2.12
Jack Daniels		2.09
Pizza Lover		2.08