Suspekt
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
248,959
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:13:25 UTC
Genres
Biography
Suspekt resonates most with 18-24 & 25-34 audiences and shows durable presence in DENMARK, SPAIN, SWEDEN. With a heavily male (76%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (96,779 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Derimod, By Malene Birger, Grundig makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 248,959 · Engagements 6,593 · Rate 2.6% Posts 1,077 · Views 158,229 · Avg Likes 6,332 · Avg Comments 91 · Avg Views 158,229 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 39% 25-34: 36% 35-44: 14% 13-17: 7% |
Largest: 18-24 (39%); next: 25-34 (36%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
DENMARK (92%) SPAIN (1%) SWEDEN (1%) UNITED STATES (1%) NETHERLANDS (1%) |
Top regions: DENMARK (92%), SPAIN (1%), SWEDEN (1%) |
| Platform Engagement | Instagram: 2,727 avg likes/post · Tiktok: 61,450 avg views/post · Youtube: 96,779 avg views/post | Best reach: Youtube 96,779 avg views; best engagement: Tiktok 2,935 avg likes |
Top Brand Affinities
Derimod
By Malene Birger
Grundig
Carlsberg
Nakd
Hummel
Hummer
LEGOLAND
Zalando
Daniel Wellington
H&M Home
The Body Shop
| Brand | Category | Score |
|---|---|---|
| Derimod | 146.78 | |
| By Malene Birger | 109.00 | |
| Grundig | 47.06 | |
| Carlsberg | 42.27 | |
| Nakd | 25.88 | |
| Hummel | 23.99 | |
| Hummer | 11.66 | |
| LEGOLAND | 11.15 | |
| Zalando | 10.08 | |
| Daniel Wellington | 7.79 | |
| H&M Home | 7.58 | |
| The Body Shop | 6.57 | |
| Myprotein | 6.30 | |
| Hugo Boss | 6.13 | |
| Pilsner Urquell | 4.78 | |
| Aperol | 4.77 | |
| Carhartt | 4.73 | |
| essie | 4.51 | |
| Colgate | 4.49 | |
| Red Bull | 4.31 | |
| Nespresso | 4.09 | |
| Opel | 4.00 | |
| Tommy Hilfiger | 3.88 | |
| Lego | 3.86 | |
| Ray-Ban | 3.71 | |
| IKEA | 3.53 | |
| ASICS | 3.37 | |
| Tinder | 3.35 | |
| Omega | 3.29 | |
| Marc Jacobs | 3.15 | |
| Polo Ralph Lauren | 3.08 | |
| Michael Kors | 2.92 | |
| Fila | 2.87 | |
| FIFA | 2.78 | |
| Baileys | 2.70 | |
| Counter-Strike | 2.68 | |
| New Balance | 2.56 | |
| Aston Martin | 2.55 | |
| Heineken | 2.48 | |
| Monster Beverage | 2.47 | |
| Nike | 2.41 | |
| Babybump | 2.41 | |
| Reebok | 2.34 | |
| Snickers | 2.34 | |
| Peugeot | 2.33 | |
| Skoda | 2.31 | |
| Coca-Cola | 2.31 | |
| Lacoste | 2.28 | |
| Adidas | 2.23 | |
| Calvin Klein | 2.19 |
Official Profiles
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LoginArtist: Suspekt
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
