SunStroke Project

SunStroke Project — pop artist from MD.

Formed in 2008, SunStroke Project achieved fame with their performance at Eurovision 2010 representing Moldova with Olia Tira. Saxophonist Serghey Stepanov,…

Influence: 51.66% Fanbase: 30.33% Trending: 62.33% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ableton • 5.76% • Very Strong

As of 2025-09-09

77,691

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-28 09:17:48 UTC

Genres

poppopmoldovan popmainstream popeuropeaneurovision

Biography

Formed in 2008, SunStroke Project achieved fame with their performance at Eurovision 2010 representing Moldova with Olia Tira. Saxophonist Serghey Stepanov, known as Epic Sax Guy, went viral for his stage presence, garnering millions of views on YouTube. In 2013, the band's track "Walking In The Rain" topped the Russian charts, leading to increased popularity in the CIS countries. Despite placing third in the Eurovision 2017, SunStroke Project continues to tour successfully, maintaining a strong presence on radio station charts across Europe and the CIS region.

Top Brand Affinities

Report Date: 2025-09-09

SunStroke Project cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, RUSSIA, BRAZIL. A heavily male (73%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 15,381 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Ableton, Pioneer, NBC, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist SunStroke Project score 0.72% — Low bucket.

Brand: AbletonBrand: PioneerBrand: NBC

Followers:77,691

Engagements:562

Rate:0.7%

Posts:1,155

Avg Likes:628

Avg Comments:29

Avg Views:15,736

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 77,691 · Engagements 562 · Rate 0.7% Posts 1,155 · Views 15,736 · Avg Likes 628 · Avg Comments 29 · Avg Views 15,736	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 32% 35-44: 8% 13-17: 6%	Largest: 18-24 (51%); next: 25-34 (32%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	UNITED STATES (15%) RUSSIA (6%) BRAZIL (6%) FRANCE (3%) GERMANY (3%)	Top regions: UNITED STATES (15%), RUSSIA (6%), BRAZIL (6%)
Platform Engagement	Instagram: 119 avg likes/post · Tiktok: 355 avg views/post · Youtube: 15,381 avg views/post	Best reach: Youtube 15,381 avg views; best engagement: Youtube 483 avg likes

Top Brand Affinities

Ableton

Score: 5.76

Pioneer

Score: 5.45

NBC

Score: 3.56

BBC

Score: 3.01

Stradivarius

Score: 2.63

Primark

Score: 2.61

Aperol

Score: 2.30

Victoria's Secret

Score: 2.14

Warner Bros

Score: 2.02

Tomorrowland

Score: 2.01

Pantone Inc

Score: 1.98

Spotify Music

Score: 1.91

Brand	Category	Score
Ableton		5.76
Pioneer		5.45
NBC		3.56
BBC		3.01
Stradivarius		2.63
Primark		2.61
Aperol		2.30
Victoria's Secret		2.14
Warner Bros		2.02
Tomorrowland		2.01
Pantone Inc		1.98
Spotify Music		1.91
Pokemon Go		1.87
Dolce & Gabbana		1.84
KFC		1.80
Armani		1.79
Bershka		1.66
FIFA		1.52
HBO		1.49
Nintendo		1.47
Bellagio		1.44
OREO		1.43
Guinness		1.40
Coca-Cola		1.39
Vogue		1.38
Star Wars		1.37
Huawei		1.35
Microsoft		1.33
H&M		1.31
Zara		1.29
Versace		1.29
Travelgram		1.27
Lego		1.25
Balenciaga		1.25
Polaroid		1.25
Polo Ralph Lauren		1.23
Pepsi		1.23
Pokemon		1.22
McDonald's		1.22
Guess		1.20
Marvel Entertainment		1.18
Yves Saint Laurent		1.18
Ferrero		1.18
Airbnb		1.17
Activision Blizzard		1.15
Ferrari		1.15
Puma		1.14
Cartier		1.11
SWAROVSKI		1.07
The Olympic Games		1.05