Sunflower Bean

Sunflower Bean — pop artist from US.

Sunflower Bean, the renowned New York trio consisting of Julia Cumming, Nick Kivlen, and Olive Faber, have solidified their place as essential indie rockers in…

Influence: 55.97% Fanbase: 33.94% Trending: 66.99% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 30.32% • Very Strong

As of 2025-09-09

150,328

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:37:37 UTC

Genres

popmodern power popalternativealternativeindie rock

Biography

Sunflower Bean, the renowned New York trio consisting of Julia Cumming, Nick Kivlen, and Olive Faber, have solidified their place as essential indie rockers in the city since their formation in 2013. With three successful albums, chart-topping hits, sold-out shows, and critical acclaim, they have become a staple in the music scene over the past decade. Renowned for their dynamic live shows, Sunflower Bean has toured worldwide, both as headliners and supporting acts for major artists such as Beck, The Strokes, and Courtney Barnett, as well as gracing the stages of renowned festivals like Glastonbury and Lollapalooza.

Their highly anticipated fourth album, Mortal Primetime, was entirely written and produced by Sunflower Bean, mixed by Caesar Edmunds, and recorded in Los Angeles and NYC. The album showcases the band's growth and innovation, with engineering contributions from Sarah Tudzin and promises to be a significant addition to their impressive discography.

Top Brand Affinities

Report Date: 2025-09-09

Sunflower Bean connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a heavily male (66%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 1,665 avg views per post; Instagram adds dependable engagement depth. Overlap with MOOG, Ampeg, Jeffrey Campbell highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Sunflower Bean moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sunflower Bean score 0.87% — Low bucket.

Brand: MOOGBrand: AmpegBrand: Jeffrey Campbell

Followers:150,328

Engagements:1,309

Rate:0.9%

Posts:1,218

Avg Likes:1,293

Avg Comments:30

Avg Views:2,791

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 150,328 · Engagements 1,309 · Rate 0.9% Posts 1,218 · Views 2,791 · Avg Likes 1,293 · Avg Comments 30 · Avg Views 2,791	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 33% 35-44: 10% 45-64: 6%	Largest: 18-24 (46%); next: 25-34 (33%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (27%) BRAZIL (8%) MEXICO (7%) UNITED KINGDOM (7%) THAILAND (4%)	Top regions: UNITED STATES (27%), BRAZIL (8%), MEXICO (7%)
Platform Engagement	Instagram: 1,118 avg likes/post · Tiktok: 1,126 avg views/post · Youtube: 1,665 avg views/post	Best reach: Youtube 1,665 avg views; best engagement: Instagram 1,118 avg likes

Top Brand Affinities

MOOG

Score: 30.32

Ampeg

Score: 28.35

Jeffrey Campbell

Score: 28.29

Live Nation

Score: 25.73

Fred Perry

Score: 13.01

Mixcloud

Score: 12.27

All Saints

Score: 10.85

Depop

Score: 10.48

Amazon Music

Score: 7.94

Glossier

Score: 7.76

Pro Tools

Score: 7.60

Acne Studios

Score: 7.59

Brand	Category	Score
MOOG		30.32
Ampeg		28.35
Jeffrey Campbell		28.29
Live Nation		25.73
Fred Perry		13.01
Mixcloud		12.27
All Saints		10.85
Depop		10.48
Amazon Music		7.94
Glossier		7.76
Pro Tools		7.60
Acne Studios		7.59
Dr. Martens		6.89
Ableton		6.81
Maison Margiela		6.64
Spotify Music		6.63
Tate Modern		6.55
Alexander McQueen		6.44
Vivienne Westwood		6.38
Kodak		6.26
Lollapalooza		6.22
Coachella		6.06
Kickstarter		5.68
Polaroid		5.26
Miu Miu		5.00
Urban Outfitters		4.85
Free People		4.67
Bethesda Softworks		4.52
SoundCloud		4.51
Verizon		4.37
Paramount Pictures		4.19
iHeartRadio Music Awards		4.11
Fujifilm		4.10
Showtime		3.99
Coors		3.81
MTV		3.80
Heinz		3.33
Leica		3.27
Guinness		3.23
Olympus		3.21
Columbia Pictures		3.13
Warner Bros		3.12
Marc Jacobs		3.03
Tinder		2.93
Comedy Central		2.88
Nickelodeon		2.88
Vogue		2.81
NBC		2.72
AMC		2.69
Lush		2.66