Strings Brand Affinity ranks highest OnePlus at 21.62% . Very Strong. Score DMDB 53.93% | Fanbase 42.58%

Strings — pop artist from PK.

Strings is a Pakistani pop rock band formed in 1988 by Bilal Maqsood and Faisal Kapadia. Over the past 30 years, they have released 5 studio albums, performed…

Strings

Established

Country: PK | Artist ID: 11e81bc8-c6c9-0808-8a24-a0369fe50396

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Genres

poppoppakistani popclassic pakistani popasian poprockpakistani rockasianfilmispiritualschristian

Influential: 53.93% Fanbase: 42.58% Trending: 59.61%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

OnePlus • 21.62% • Very Strong

As of 2025-09-10

292,752

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 53.93% | Fanbase 42.58% | Trending 59.61% | CAREER STAGE: MID_LEVEL

Biography

Strings is a Pakistani pop rock band formed in 1988 by Bilal Maqsood and Faisal Kapadia. Over the past 30 years, they have released 5 studio albums, performed in 4 seasons of Coke Studio, created numerous cricket anthems, and contributed to multiple international film soundtracks. Strings is recognized as a prominent pop-rock duo in South Asia, having garnered various awards for their music.

Report Date: 2025-09-10

Strings connects with 25-34 & 18-24 audiences and shows durable traction across PAKISTAN, INDIA, UNITED STATES. With a heavily male (85%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 157,346 avg views per post; Youtube adds dependable engagement depth. Overlap with OnePlus, Sabyasachi Mukherjee, Emporium highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Strings moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Strings score 2.22% — Strong bucket.

Brand: OnePlusBrand: Sabyasachi MukherjeeBrand: Emporium

Followers:292,752

Engagements:6,513

Rate:2.2%

Posts:367

Avg Likes:6,234

Avg Comments:377

Avg Views:157,346

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 292,752 · Engagements 6,513 · Rate 2.2% Posts 367 · Views 157,346 · Avg Likes 6,234 · Avg Comments 377 · Avg Views 157,346	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 51% 18-24: 39% 35-44: 7% 13-17: 3%	Largest: 25-34 (51%); next: 18-24 (39%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	PAKISTAN (47%) INDIA (29%) UNITED STATES (6%) BANGLADESH (5%) UNITED ARAB EMIRATES (2%)	Top regions: PAKISTAN (47%), INDIA (29%), UNITED STATES (6%)
Platform Engagement	Instagram: 2,667 avg likes/post · Youtube: 157,346 avg views/post	Best reach: Youtube 157,346 avg views; best engagement: Youtube 3,567 avg likes

Top Brand Affinities

OnePlus

Score: 21.62

Sabyasachi Mukherjee

Score: 15.84

Emporium

Score: 13.96

Nescafé

Score: 9.82

Qatar Airways

Score: 9.11

Jumeirah

Score: 8.98

Amazon Music

Score: 8.46

Mountain Dew

Score: 7.65

Cinnabon

Score: 7.27

Maruti

Score: 6.62

Travelstoke

Score: 6.12

National Geographic

Score: 5.70

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Top Brand Affinities

Brand	Category	Score
OnePlus		21.62
Sabyasachi Mukherjee		15.84
Emporium		13.96
Nescafé		9.82
Qatar Airways		9.11
Jumeirah		8.98
Amazon Music		8.46
Mountain Dew		7.65
Cinnabon		7.27
Maruti		6.62
Travelstoke		6.12
National Geographic		5.70
Bajaj		5.58
Décathlon		5.52
Tim Hortons		5.05
A Game of Tones		5.03
Snapseed		4.71
Travelgram		4.61
Pepsi		4.58
Ableton		4.28
Selfiegram		4.21
Mahindra		4.04
musical.ly		3.94
Skechers		3.92
Pizza Hut		3.89
CNN		3.73
Geocaching		3.64
Summit Entertainment		3.52
Cadbury		3.48
Motorola		3.43
Cartoon Network		3.38
Nikon		3.35
KFC		3.32
Beats Electronics		3.31
Nestlé		3.23
Adobe		3.21
Ray-Ban		3.14
HBO		3.06
Burger King		2.98
MTV		2.97
Coca-Cola		2.93
Prismacolor		2.92
Canon		2.90
Nokia		2.87
FIFA		2.77
Coffeegram		2.69
Pizza Lover		2.69
Huawei		2.61
Sony		2.56
Boeing		2.55