Steve Bug

Steve Bug — electronic artist from DE.

Steve Bug is a pioneering figure in electronic music, known for his dedication to quality in his own productions and in supporting emerging artists through his…

Influence: 53.12% Fanbase: 35.78% Trending: 61.79% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 273.96% • Very Strong

As of 2025-09-09

68,616

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:48:34 UTC

Genres

electronicelectronicgerman housemicrohouseminimal tech housegerman technominimal technotech housedancetechnodeep house

Biography

Steve Bug is a pioneering figure in electronic music, known for his dedication to quality in his own productions and in supporting emerging artists through his esteemed labels such as Poker Flat and Audiomatique. Growing up in Germany during the techno and acid-house era, Bug's passion for crafting the perfect groove has shaped his innovative approach to blending deep house, acid, and minimal techno.

With a career spanning over two decades, Steve Bug stands out as a rare electronic artist capable of delivering compelling full-length albums. His latest release, 'Never Ending Winding Roads,' showcases his continued evolution and creativity, solidifying his reputation as a respected artist and curator in the European house and techno scene.

Top Brand Affinities

Report Date: 2025-09-09

Steve Bug performs best with fans in the 25-34 range, concentrated in GERMANY, UNITED STATES, ITALY. Audience composition is heavily male (85%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 683 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Allen & Heath, Mixcloud, MOOG, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Steve Bug is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Steve Bug score 0.41% — Low bucket.

Brand: Allen & HeathBrand: MixcloudBrand: MOOG

Followers:68,616

Engagements:283

Rate:0.4%

Posts:2,372

Avg Likes:281

Avg Comments:33

Avg Views:683

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 68,616 · Engagements 283 · Rate 0.4% Posts 2,372 · Views 683 · Avg Likes 281 · Avg Comments 33 · Avg Views 683	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 49% 35-44: 23% 18-24: 21% 45-64: 6%	Largest: 25-34 (49%); next: 35-44 (23%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	GERMANY (26%) UNITED STATES (10%) ITALY (8%) BRAZIL (5%) SPAIN (5%)	Top regions: GERMANY (26%), UNITED STATES (10%), ITALY (8%)
Platform Engagement	Instagram: 258 avg likes/post · Youtube: 683 avg views/post	Best reach: Youtube 683 avg views; best engagement: Instagram 258 avg likes

Top Brand Affinities

Allen & Heath

Score: 273.96

Mixcloud

Score: 171.36

MOOG

Score: 137.94

Pioneer

Score: 105.05

Ableton

Score: 97.73

Akai

Score: 50.96

Sennheiser

Score: 37.20

SoundCloud

Score: 26.59

Trancefamily

Score: 25.84

Akg

Score: 16.63

Tomorrowland

Score: 15.64

Amazon Music

Score: 13.15

Brand	Category	Score
Allen & Heath		273.96
Mixcloud		171.36
MOOG		137.94
Pioneer		105.05
Ableton		97.73
Akai		50.96
Sennheiser		37.20
SoundCloud		26.59
Trancefamily		25.84
Akg		16.63
Tomorrowland		15.64
Amazon Music		13.15
Pro Tools		11.64
Beats Electronics		11.33
Spotify Music		7.44
Garnier		7.30
Atmos		6.80
Jagermeister		6.36
Stüssy		4.85
Campari		4.27
Heinz		3.79
Carhartt		3.59
Coachella		3.28
Lollapalooza		3.10
musical.ly		3.03
Red Bull		3.00
Bacardi		2.99
Matrix		2.84
Budweiser		2.70
Warner Bros		2.63
MTV		2.50
Aperol		2.25
Heineken		2.24
The North Face		1.81
Jack Daniels		1.73
Yamaha		1.66
Paramount Pictures		1.65
Ray-Ban		1.61
ASICS		1.61
Jaguar		1.56
BBC		1.55
Sneakerhead		1.53
Fujifilm		1.48
KitKat		1.48
Guinness		1.45
Showtime		1.43
Ferrari		1.35
Yves Saint Laurent		1.33
Tesla Motors		1.33
Land Rover		1.32