Stephen Sanchez Brand Affinity ranks highest Free People at 8.12% . Very Strong. Score DMDB 66.85% | Fanbase 58.45%

Stephen Sanchez — folk & traditional artist from US.

Troubadour Sanchez, a musician with a career spanning nearly six decades, began his journey at the club "The Angel" owned by Mob Boss Hunter. It was there that…

Stephen Sanchez

Recognizable

Country: US | Gender: male | Artist ID: 2dd71421-675c-4b75-8b6f-8065d1f70d38

Find Artist

Genres

folk & traditionalsinger/songwriter

Influential: 66.85% Fanbase: 58.45% Trending: 71.05%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Free People • 8.12% • Very Strong

As of 2025-09-10

5,557,877

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 66.85% | Fanbase 58.45% | Trending 71.05% | CAREER STAGE: MAINSTREAM

Biography

Troubadour Sanchez, a musician with a career spanning nearly six decades, began his journey at the club "The Angel" owned by Mob Boss Hunter. It was there that he met Evangeline, Hunter's partner, sparking a forbidden romance that led to turmoil. Sanchez's latest album, "Angel Face," is now available for listeners.

Stay tuned for the return of Troubadour Sanchez, as captured through the lens of photographer Luke Rogers.

Report Date: 2025-09-10

Stephen Sanchez cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, INDIA, PHILIPPINES. A male-leaning (53%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 378,050 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Free People, Urban Outfitters, Anthropologie, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Stephen Sanchez score 1.51% — Moderate bucket.

Brand: Free PeopleBrand: Urban OutfittersBrand: Anthropologie

Followers:5,557,877

Engagements:84,130

Rate:1.5%

Posts:759

Avg Likes:80,529

Avg Comments:1,049

Avg Views:387,615

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,557,877 · Engagements 84,130 · Rate 1.5% Posts 759 · Views 387,615 · Avg Likes 80,529 · Avg Comments 1,049 · Avg Views 387,615	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 30% 13-17: 8% 35-44: 6%	Largest: 18-24 (54%); next: 25-34 (30%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	UNITED STATES (15%) INDIA (15%) PHILIPPINES (10%) INDONESIA (9%) BRAZIL (5%)	Top regions: UNITED STATES (15%), INDIA (15%), PHILIPPINES (10%)
Platform Engagement	Instagram: 47,916 avg likes/post · Tiktok: 378,050 avg views/post · Youtube: 9,565 avg views/post	Best reach: Tiktok 378,050 avg views; best engagement: Instagram 47,916 avg likes

Top Brand Affinities

Free People

Score: 8.12

Urban Outfitters

Score: 5.87

Anthropologie

Score: 5.05

Summit Entertainment

Score: 4.23

Chick-fil-A

Score: 4.18

NBC

Score: 3.74

Dr. Martens

Score: 3.72

Lollapalooza

Score: 3.48

Target

Score: 3.40

Prismacolor

Score: 3.40

Showtime

Score: 3.08

Polaroid

Score: 3.02

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Top Brand Affinities

Brand	Category	Score
Free People		8.12
Urban Outfitters		5.87
Anthropologie		5.05
Summit Entertainment		4.23
Chick-fil-A		4.18
NBC		3.74
Dr. Martens		3.72
Lollapalooza		3.48
Target		3.40
Prismacolor		3.40
Showtime		3.08
Polaroid		3.02
Coachella		3.02
Spotify Music		2.86
Benefit Cosmetics		2.81
Sephora		2.81
Revlon		2.71
Fenty beauty		2.66
Sunnies Studios		2.65
ASOS		2.62
Tarte Cosmetics		2.40
Forever 21		2.39
Lululemon Athletica		2.35
Walmart		2.30
Versace		2.27
Christian Dior		2.21
Kodak		2.11
shein		2.09
Too Faced Cosmetics		2.04
Walt Disney		1.99
Fendi		1.86
NYX Cosmetics		1.86
Vans		1.84
Vogue		1.78
Polo Ralph Lauren		1.76
Chrysler		1.74
SheInside		1.74
Universal		1.64
BBC		1.58
Bellagio		1.57
McLaren		1.55
Chipotle Mexican Grill		1.55
Converse		1.54
Yves Saint Laurent		1.53
H&M		1.53
SoundCloud		1.50
Hermès		1.45
Cartier		1.42
Maybelline		1.42
Levi's		1.42