Stefanie Sun Brand Affinity ranks highest Centrepoint at 28.05% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

Stefanie Sun — pop artist from SG.

Stefanie Sun Yanzi, born in Taipei in 2000, began her music career at a young age. With the support of a dedicated team, she has achieved success in the music…

Stefanie Sun

Established

Country: SG | Gender: female | Artist ID: fb91f628-b8d3-11e8-bc09-525400009efb

Find Artist

Genres

popsingaporean popmandopopc-popasiansingaporean mandopopfolk & traditionalsingaporean singer-songwriter

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Centrepoint • 28.05% • Very Strong

As of 2025-09-10

624,144

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Established

Biography

Stefanie Sun Yanzi, born in Taipei in 2000, began her music career at a young age. With the support of a dedicated team, she has achieved success in the music industry, earning multiple awards across the region. Over the years, Yanzi has released 13 full albums and several singles, showcasing her talent and versatility as a musician.

Known for her introspective lyrics and emotive performances, Yanzi has garnered a loyal following with her authentic approach to music. Her quote, "I really have idiotic moments. Thankful for big hearts," reflects her humility and gratitude towards her fans and supporters.

Report Date: 2025-09-10

Stefanie Sun performs best with fans in the 25-34 range, concentrated in TAIWAN, HONG KONG SAR CHINA, MALAYSIA. Audience composition is heavily male (64%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 10,758 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Centrepoint, Singapore Airlines, GENTLE MONSTER, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Stefanie Sun is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Stefanie Sun score 2.20% — Strong bucket.

Brand: CentrepointBrand: Singapore AirlinesBrand: GENTLE MONSTER

Followers:624,144

Engagements:13,728

Rate:2.2%

Posts:335

Avg Likes:13,674

Avg Comments:322

Avg Views:10,758

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 624,144 · Engagements 13,728 · Rate 2.2% Posts 335 · Views 10,758 · Avg Likes 13,674 · Avg Comments 322 · Avg Views 10,758	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 41% 35-44: 8% 13-17: 4%	Largest: 25-34 (45%); next: 18-24 (41%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	TAIWAN (36%) HONG KONG SAR CHINA (12%) MALAYSIA (11%) UNITED STATES (11%) SINGAPORE (8%)	Top regions: TAIWAN (36%), HONG KONG SAR CHINA (12%), MALAYSIA (11%)
Platform Engagement	Instagram: 13,220 avg likes/post · Youtube: 10,758 avg views/post	Best reach: Youtube 10,758 avg views; best engagement: Instagram 13,220 avg likes

Top Brand Affinities

Centrepoint

Score: 28.05

Singapore Airlines

Score: 26.68

GENTLE MONSTER

Score: 17.87

AirAsia

Score: 9.60

Shake Shack

Score: 8.39

Innisfree

Score: 7.23

Loewe

Score: 7.09

Dyson

Score: 6.94

Marriott

Score: 6.41

UNIQLO

Score: 6.34

Yakult

Score: 6.22

Summit Entertainment

Score: 5.92

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Centrepoint		28.05
Singapore Airlines		26.68
GENTLE MONSTER		17.87
AirAsia		9.60
Shake Shack		8.39
Innisfree		7.23
Loewe		7.09
Dyson		6.94
Marriott		6.41
UNIQLO		6.34
Yakult		6.22
Summit Entertainment		5.92
Snoopy And The Peanuts Gang		5.46
T.G.I. Friday's		5.42
Gundam		5.11
Shiseido		5.06
Lego		4.96
G-shock		4.84
Petronas		4.58
Bandai Namco		4.50
Longchamp		4.49
Hermès		4.25
Miu Miu		4.09
LEGOLAND		4.08
Skechers		3.99
Leica		3.87
MasterCard Incorporated		3.84
TOM FORD		3.62
IKEA		3.60
Nespresso		3.57
Airbnb		3.55
Costco		3.55
New Balance		3.44
Ferragamo		3.44
Tiffany		3.42
Bulgari		3.34
Daniel Wellington		3.29
Hilton		3.21
Starbucks		3.11
Fujifilm		3.06
Pokemon Go		2.94
Chanel		2.84
McDonald's		2.81
Tiffany & Co		2.77
Huawei		2.60
Kodak		2.51
Emporium		2.45
Baileys		2.44
Valentino		2.43
Fendi		2.37