Steel Pulse

Steel Pulse — reggae artist from GB.

UK reggae icons Steel Pulse are set to release their new album, Mass Manipulation, in early 2019. The record reflects the band's four-decade mission of using…

Influence: 54.53% Fanbase: 48.71% Trending: 57.44% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

The House of Marley • 194.58% • Very Strong

As of 2025-09-08

310,525

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:46:32 UTC

Genres

reggaereggaedubroots reggaeuk reggae

Biography

UK reggae icons Steel Pulse are set to release their new album, Mass Manipulation, in early 2019. The record reflects the band's four-decade mission of using music to bring about positive change in a world filled with turmoil. The debut single, “Stop You Coming And Come,” showcases Steel Pulse's signature blend of ancient melodies and thought-provoking lyrics, offering a glimpse into the band's powerful message of unity and awareness. With a legacy that continues to inspire a new generation of musicians, Steel Pulse remains a force to be reckoned with on stages worldwide, embodying the potential for transformation through their music.

Top Brand Affinities

Report Date: 2025-09-08

Steel Pulse reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, BRAZIL, FRANCE. The demographic tilt is heavily male (77%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 284,660 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to The House of Marley, Ampeg, Mixcloud suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Steel Pulse score 1.48% — Moderate bucket.

Brand: The House of MarleyBrand: AmpegBrand: Mixcloud

Followers:310,525

Engagements:4,592

Rate:1.5%

Posts:880

Avg Likes:4,490

Avg Comments:182

Avg Views:284,660

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 310,525 · Engagements 4,592 · Rate 1.5% Posts 880 · Views 284,660 · Avg Likes 4,490 · Avg Comments 182 · Avg Views 284,660	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 23% 35-44: 23% 45-64: 10%	Largest: 25-34 (42%); next: 18-24 (23%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (31%) BRAZIL (15%) FRANCE (12%) UNITED KINGDOM (4%) KENYA (3%)	Top regions: UNITED STATES (31%), BRAZIL (15%), FRANCE (12%)
Platform Engagement	Instagram: 703 avg likes/post · Youtube: 284,660 avg views/post	Best reach: Youtube 284,660 avg views; best engagement: Youtube 3,787 avg likes

Top Brand Affinities

The House of Marley

Score: 194.58

Ampeg

Score: 30.99

Mixcloud

Score: 20.06

MOOG

Score: 16.55

Akai

Score: 15.77

Amazon Music

Score: 13.62

Pro Tools

Score: 11.41

Volcom

Score: 7.25

Ableton

Score: 7.02

Spotify Music

Score: 5.05

Movistar

Score: 4.51

SoundCloud

Score: 4.33

Brand	Category	Score
The House of Marley		194.58
Ampeg		30.99
Mixcloud		20.06
MOOG		16.55
Akai		15.77
Amazon Music		13.62
Pro Tools		11.41
Volcom		7.25
Ableton		7.02
Spotify Music		5.05
Movistar		4.51
SoundCloud		4.33
iHeartRadio Music Awards		4.03
Paramount Pictures		3.93
Hennessy		3.76
ESPN		3.72
Beats Electronics		3.49
NBC		3.49
Los Angeles Lakers		2.98
Omega		2.90
Lollapalooza		2.89
Coachella		2.81
Heineken		2.78
NFL		2.63
Kodak		2.51
Budweiser		2.44
Matrix		2.37
MTV		2.35
Cadillac		2.21
NBA		2.20
Pandora		2.20
GoPro		1.96
UFC		1.93
musical.ly		1.86
Guinness		1.86
Jaguar		1.71
BBC		1.68
Amazon		1.68
The Olympic Games		1.67
Warner Bros		1.61
Vans		1.59
Paypal		1.58
Oakley		1.50
WWE		1.42
Chrysler		1.39
Airbnb		1.37
Pepsi		1.36
Harley-Davidson		1.34
Chevrolet		1.34
Star Wars		1.32