Starsailor

Starsailor — pop artist from GB.

Starsailor, consisting of James Walsh, James Stelfox, Ben Byrne, and Barry Westhead, quickly rose to fame after signing with EMI in 2001. Their debut album,…

Influence: 57.48% Fanbase: 41.03% Trending: 65.71% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 30.72% • Very Strong

As of 2025-09-09

44,333

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:42:45 UTC

Genres

poplancashire indierockpop rockpiano rockrockalternative rockeuropeanbritpop

Biography

Starsailor, consisting of James Walsh, James Stelfox, Ben Byrne, and Barry Westhead, quickly rose to fame after signing with EMI in 2001. Their debut album, "Love Is Here," reached No.2 on the charts, garnering critical acclaim. The band continued to achieve success with subsequent albums like "Silence Is Easy" and "All This Life," showcasing their evolving sound and melodic sensibilities. In 2023, Starsailor released new music with the album "Where The Wild Things Grow," produced by Rick McNamara, receiving praise for its reminiscent qualities of early Bowie and Pink Floyd recordings.

Jane Savidge, a respected novelist and journalist, commended Starsailor's latest work, describing the first single from "Where The Wild Things Grow" as having an eerie, otherworldly vibe akin to classic recordings by iconic artists. Anticipation is high for the full album's release in early 2024, with Savidge expressing surprise at the exceptional quality of the new material, affirming the band's continued musical growth and maturity.

Top Brand Affinities

Report Date: 2025-09-09

Starsailor commands interest from 25-34 & 18-24 audiences in UNITED KINGDOM, UNITED STATES, ARGENTINA. With a heavily male (72%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (5,299 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Warner Music, Fred Perry, Sainsbury's points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Starsailor score 1.09% — Moderate bucket.

Brand: Warner MusicBrand: Fred PerryBrand: Sainsbury's

Followers:44,333

Engagements:485

Rate:1.1%

Posts:446

Avg Likes:465

Avg Comments:30

Avg Views:5,299

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 44,333 · Engagements 485 · Rate 1.1% Posts 446 · Views 5,299 · Avg Likes 465 · Avg Comments 30 · Avg Views 5,299	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 26% 35-44: 21% 45-64: 9%	Largest: 25-34 (42%); next: 18-24 (26%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED KINGDOM (12%) UNITED STATES (12%) ARGENTINA (8%) BRAZIL (7%) ITALY (6%)	Top regions: UNITED KINGDOM (12%), UNITED STATES (12%), ARGENTINA (8%)
Platform Engagement	Instagram: 286 avg likes/post · Youtube: 5,299 avg views/post	Best reach: Youtube 5,299 avg views; best engagement: Instagram 286 avg likes

Top Brand Affinities

Warner Music

Score: 30.72

Fred Perry

Score: 25.15

Sainsbury's

Score: 12.41

Marks & Spencer

Score: 10.65

All Saints

Score: 10.61

Amazon Music

Score: 9.66

Easyjet

Score: 9.27

Carlsberg

Score: 9.08

Pro Tools

Score: 7.37

Tate Modern

Score: 7.14

Movistar

Score: 6.98

BBC

Score: 6.76

Brand	Category	Score
Warner Music		30.72
Fred Perry		25.15
Sainsbury's		12.41
Marks & Spencer		10.65
All Saints		10.61
Amazon Music		9.66
Easyjet		9.27
Carlsberg		9.08
Pro Tools		7.37
Tate Modern		7.14
Movistar		6.98
BBC		6.76
Lollapalooza		5.99
ALDI		5.86
Vivienne Westwood		5.72
LG Group		5.70
Amstel		5.63
Ableton		4.93
Tesco		4.85
Spotify Music		4.66
Haribo		4.58
Guinness		4.53
Baileys		4.18
NBC		4.06
Vodafone		3.98
Lego		3.97
Columbia Pictures		3.94
Cadbury		3.90
Harrods		3.75
UEFA		3.56
Summit Entertainment		3.37
Dr. Martens		3.30
Warner Bros		3.26
Lush		3.09
Star Wars		2.93
Pepsi		2.91
Besiktas		2.85
Martini		2.76
Jack Daniels		2.74
Citroen		2.71
AMC		2.64
Aperol		2.61
Kodak		2.53
LEGOLAND		2.44
Jaguar		2.37
ASOS		2.36
MTV		2.33
Snoopy And The Peanuts Gang		2.31
Heineken		2.29
Topshop		2.24