Stafford Brothers

Stafford Brothers

Country: AU

Influence: 51.67% Fanbase: 33.39% Trending: 60.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Virgin Australia • 46.32% • Very Strong

As of 2025-09-09

135,694

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:51:22 UTC

Genres

electronicaustralian dancedanceelectronichouse

Biography

The Stafford Brothers, an acclaimed DJ and production duo comprising Chris and Matt, infuse boundless energy into their versatile career, extending beyond music into flourishing entrepreneurial ventures. With multiple platinum certifications, millions of streams, consecutive ITM Awards, and an ARIA nomination, their accolades continue to grow. Following years of hard work in Australia, their international breakthrough came with the triple-platinum hit "Hello" featuring Lil Wayne & Christina Milian in 2013, garnering ARIA Music Awards recognition. The duo has secured a place in DJ Mag's Top 100, collaborated with industry heavyweights, and sold out shows worldwide, including iconic venues like Miami's E11EVEN and Greece's FarOut Beach Club.

The Stafford Brothers' relentless drive was showcased at their electrifying performance for 50,000 fans at Brisbane's Suncorp Stadium in May 2021, amidst a period of honing their distinctive sound and drawing inspiration from their early successes for their upcoming ventures. Their energy remains a constant force propelling them forward, epitomized by their recent endeavors and unwavering commitment to crafting a dynamic and vibrant future in the music industry.

Stafford Brothers Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Stafford Brothers has momentum with 18-24 & 25-34 audiences—particularly in AUSTRALIA, UNITED STATES, NIGERIA. A heavily male (68%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 629 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Virgin Australia, Belvedere, Trancefamily signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Stafford Brothers score 0.27%Low bucket.
Brand: Virgin AustraliaBrand: BelvedereBrand: Trancefamily
Followers:135,694
Engagements:364
Rate:0.3%
Posts:727
Views:839
Avg Likes:361
Avg Comments:15
Avg Views:839

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 135,694 · Engagements 364 · Rate 0.3%
Posts 727 · Views 839 · Avg Likes 361 · Avg Comments 15 · Avg Views 839
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 51%
25-34: 34%
35-44: 7%
13-17: 5%
Largest: 18-24 (51%); next: 25-34 (34%)
Gender Split Female: 32%
Male: 68%
Non-binary/Other: 0%
Skews male (68%)
Top Countries AUSTRALIA (22%)
UNITED STATES (19%)
NIGERIA (8%)
BRAZIL (7%)
MEXICO (5%)
Top regions: AUSTRALIA (22%), UNITED STATES (19%), NIGERIA (8%)
Platform Engagement Instagram: 334 avg likes/post · Tiktok: 629 avg views/post · Youtube: 210 avg views/post Best reach: Tiktok 629 avg views; best engagement: Instagram 334 avg likes

Top Brand Affinities

Virgin Australia
Score: 46.32
Belvedere
Score: 36.82
Trancefamily
Score: 31.15
Live Nation
Score: 28.62
Pioneer
Score: 26.01
Coles
Score: 25.02
Warner Music
Score: 25.00
Qantas
Score: 24.23
T-Mobile
Score: 24.09
Mixcloud
Score: 22.43
Vegemite
Score: 19.63
Barstool Sports
Score: 19.29
Brand Category Score
Virgin Australia 46.32
Belvedere 36.82
Trancefamily 31.15
Live Nation 28.62
Pioneer 26.01
Coles 25.02
Warner Music 25.00
Qantas 24.23
T-Mobile 24.09
Mixcloud 22.43
Vegemite 19.63
Barstool Sports 19.29
REVOLVE 17.75
Tomorrowland 15.24
Dom Pérignon 13.27
Holden 12.56
Ableton 10.99
Kmart 10.29
Grey Goose 10.05
Amazon Music 9.99
Zimmermann 9.87
Woolworths 9.20
Crossfit 8.29
Coachella 7.25
Barbie 6.92
Sunnies Studios 6.88
SoundCloud 6.57
iHeartRadio Music Awards 5.88
Moët & Chandon 5.72
American Airlines 5.49
Four Seasons 5.06
Beats Electronics 4.84
boohoo 4.80
Billabong 4.76
BALMAIN 4.75
Lululemon Athletica 4.52
ESPN 4.32
Nixon 4.12
MTV 4.05
Jimmy Choo 4.02
Bellagio 3.86
McLaren 3.81
NFL 3.79
NHL 3.69
UFC 3.69
Hennessy 3.60
Gillette 3.59
Dolce & Gabbana 3.56
Coors 3.47
Uber 3.45

Official Profiles

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Artist: Stafford Brothers

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-13 08:00 UTC Stafford Brothers Falvey's Stock Hotel Toowoomba, Australia
2025-12-14 02:00 UTC Stafford Brothers Falvey's Hotel Yamanto Yamanto, Australia

Trending Artist