Squirrel Nut Zippers

Squirrel Nut Zippers

Country: US

Influence: 55.29% Fanbase: 34.93% Trending: 65.46% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 22.48% • Very Strong

As of 2025-09-11

27,818

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-07 08:01:59 UTC

Genres

jazz & standardsswingsmooth jazzamericannorth carolina roots

Biography

Squirrel Nut Zippers emerged during the swing revival of the 1990s, gaining success with their album "Hot" and hit single "Hell." Led by Jimbo Mathus and Katharine Whalen, the band's eclectic sound drew from various prewar American music genres. After a hiatus, they regrouped in 2008 and released new albums in 2018 and 2020, showcasing their continued musical evolution.

Initially formed in North Carolina in 1993, Squirrel Nut Zippers quickly gained popularity in the South before signing with Mammoth Records and achieving mainstream success with "Hot." Despite a period of hiatus and lineup changes, the band returned in the late 2010s with new albums, including collaborations with former members like Andrew Bird. Their latest releases pay homage to New Orleans jazz traditions while showcasing their enduring creativity and musical prowess.

Squirrel Nut Zippers Marketing Affinity & Brand Fit Data

Report Date: 2025-09-11

Squirrel Nut Zippers reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, MEXICO, CANADA. The demographic tilt is heavily male (69%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 1,551 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Ampeg, Live Nation, MOOG suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Squirrel Nut Zippers score 1.75%Moderate bucket.
Brand: AmpegBrand: Live NationBrand: MOOG
Followers:27,818
Engagements:487
Rate:1.8%
Posts:810
Views:1,551
Avg Likes:484
Avg Comments:8
Avg Views:1,551

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 27,818 · Engagements 487 · Rate 1.8%
Posts 810 · Views 1,551 · Avg Likes 484 · Avg Comments 8 · Avg Views 1,551
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 37%
18-24: 24%
35-44: 22%
45-64: 14%
Largest: 25-34 (37%); next: 18-24 (24%)
Gender Split Female: 31%
Male: 69%
Non-binary/Other: 0%
Skews male (69%)
Top Countries UNITED STATES (55%)
MEXICO (8%)
CANADA (5%)
COLOMBIA (5%)
BRAZIL (3%)
Top regions: UNITED STATES (55%), MEXICO (8%), CANADA (5%)
Platform Engagement Instagram: 438 avg likes/post · Youtube: 1,551 avg views/post Best reach: Youtube 1,551 avg views; best engagement: Instagram 438 avg likes

Top Brand Affinities

Ampeg
Score: 22.48
Live Nation
Score: 20.96
MOOG
Score: 16.52
Columbia Pictures
Score: 9.73
Amazon Music
Score: 9.55
Kroger
Score: 9.49
Bonneville
Score: 7.11
Jameson
Score: 6.74
Kickstarter
Score: 6.71
Paramount Pictures
Score: 6.60
Coors
Score: 6.49
Nixon
Score: 6.33
Brand Category Score
Ampeg 22.48
Live Nation 20.96
MOOG 16.52
Columbia Pictures 9.73
Amazon Music 9.55
Kroger 9.49
Bonneville 7.11
Jameson 6.74
Kickstarter 6.71
Paramount Pictures 6.60
Coors 6.49
Nixon 6.33
FedEx 6.31
The Home Depot 6.00
Pilsner Urquell 5.55
Spotify Music 5.25
Cadillac 4.98
Emporium 4.81
Snoopy And The Peanuts Gang 4.78
Comedy Central 4.73
iHeartRadio Music Awards 4.59
Fallout 4.39
Pixar 4.27
PetSmart 4.21
ALDI 4.19
Gillette 4.18
NBC 4.15
Verizon 4.09
Star Wars 3.92
Airbnb 3.88
Guinness 3.69
Nickelodeon 3.65
Summit Entertainment 3.64
Taco Bell 3.61
Paypal 3.59
NHL 3.57
Showtime 3.56
Budweiser 3.56
Costco 3.52
Martini 3.48
Warner Bros 3.46
BBC 3.41
Target 3.40
Kodak 3.37
Busch 3.33
Prismacolor 3.30
Chrysler 3.26
Dr. Martens 3.23
MTV 3.12
Polaroid 3.08

Official Profiles

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Artist: Squirrel Nut Zippers

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Squirrel Nut Zippers today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-20)

Total: 594,278

PLATFORM TOTAL %
Last.fm Last.fm 312,602 52.60%
Spotify Spotify 281,676 47.40%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-08 03:30 UTC Squirrel Nut Zippers Jefferson Center Roanoke, United States
2025-12-09 03:30 UTC Squirrel Nut Zippers Bijou Theatre Knoxville, United States
2025-12-11 03:30 UTC Magic Bag Presents: Squirrel Nut Zippers Christmas Caravan 2025 The Magic Bag Ferndale, United States
2025-12-12 03:30 UTC Squirrel Nut Zippers Park West Chicago, United States
2025-12-13 03:30 UTC Squirrel Nut Zippers Stoughton Opera House Stoughton, United States
2025-12-14 03:30 UTC Squirrel Nut Zippers Turner Hall Ballroom Milwaukee, United States
2025-12-16 03:30 UTC Squirrel Nut Zippers The Parkway Theater Minneapolis, United States
2025-12-17 03:30 UTC Squirrel Nut Zippers Knuckleheads Saloon Kansas City, United States
2025-12-19 03:30 UTC Squirrel Nut Zippers The Lincoln Center Fort Collins, United States
2025-12-20 03:30 UTC Squirrel Nut Zippers Lensic Performing Arts Center Santa Fe, United States
2025-12-21 03:30 UTC Squirrel Nut Zippers Scottsdale Center for the Performing Arts Scottsdale, United States
2025-12-22 03:00 UTC Squirrel Nut Zippers Fox Tucson Theatre Tucson, United States

Trending Artist