Squid
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
112,052
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-08 08:07:38 UTC
Genres
Biography
Squid has momentum with 25-34 & 18-24 audiences—particularly in UNITED STATES, UNITED KINGDOM, FRANCE. A heavily male (84%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 30,419 avg views per post, and Youtube keeps engagement compounding. Audience overlap with MOOG, Mixcloud, Ampeg signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 112,052 · Engagements 2,128 · Rate 1.9% Posts 214 · Views 31,603 · Avg Likes 2,041 · Avg Comments 69 · Avg Views 31,603 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 18-24: 34% 35-44: 15% 45-64: 9% |
Largest: 25-34 (38%); next: 18-24 (34%) |
| Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
| Top Countries |
UNITED STATES (22%) UNITED KINGDOM (19%) FRANCE (6%) CANADA (5%) ITALY (4%) |
Top regions: UNITED STATES (22%), UNITED KINGDOM (19%), FRANCE (6%) |
| Platform Engagement | Instagram: 863 avg likes/post · Tiktok: 1,184 avg views/post · Youtube: 30,419 avg views/post | Best reach: Youtube 30,419 avg views; best engagement: Youtube 1,101 avg likes |
Top Brand Affinities
MOOG
Mixcloud
Ampeg
Fred Perry
Ableton
Akg
Akai
Tate Modern
Pro Tools
Sennheiser
Spotify Music
Kodak
| Brand | Category | Score |
|---|---|---|
| MOOG | 38.21 | |
| Mixcloud | 30.18 | |
| Ampeg | 23.09 | |
| Fred Perry | 19.56 | |
| Ableton | 16.97 | |
| Akg | 15.75 | |
| Akai | 13.14 | |
| Tate Modern | 13.03 | |
| Pro Tools | 9.47 | |
| Sennheiser | 9.35 | |
| Spotify Music | 8.54 | |
| Kodak | 6.77 | |
| SoundCloud | 6.68 | |
| Lollapalooza | 6.24 | |
| Tesco | 5.59 | |
| Carlsberg | 5.32 | |
| Dr. Martens | 5.16 | |
| BBC | 5.10 | |
| Guinness | 5.03 | |
| Vodafone | 4.65 | |
| Polaroid | 4.41 | |
| Fujifilm | 3.78 | |
| Coachella | 3.65 | |
| Columbia Pictures | 3.45 | |
| Olympus | 3.45 | |
| Showtime | 3.41 | |
| Warner Bros | 3.39 | |
| Carhartt | 3.25 | |
| Beats Electronics | 3.25 | |
| Tinder | 2.98 | |
| Emporium | 2.91 | |
| Urban Outfitters | 2.59 | |
| MTV | 2.29 | |
| Nickelodeon | 2.24 | |
| Aperol | 2.05 | |
| Nintendo | 1.99 | |
| ASOS | 1.98 | |
| Lush | 1.88 | |
| Lego | 1.85 | |
| Sunnies Studios | 1.84 | |
| Airbnb | 1.79 | |
| Sprite | 1.73 | |
| The Olympic Games | 1.63 | |
| Paramount Pictures | 1.63 | |
| WWE | 1.63 | |
| Primark | 1.60 | |
| Pixar | 1.56 | |
| Jaguar | 1.50 | |
| Pepsi | 1.49 | |
| Star Wars | 1.47 |
Official Profiles
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LoginArtist: Squid
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
