Spillage Village

Spillage Village — hip-hop & rap artist from US.

Spillage Village is a supergroup formed by EarthGang, J.I.D, 6lack, Mereba, and others, known for their diverse talents as singers, rappers, and producers.…

Influence: 55.90% Fanbase: 30.09% Trending: 68.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Akai • 15.34% • Very Strong

As of 2025-09-11

197,110

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-10 15:13:23 UTC

Genres

hip-hop & raphip hopraphip-hop/rapunderground hip hop

Biography

Spillage Village is a supergroup formed by EarthGang, J.I.D, 6lack, Mereba, and others, known for their diverse talents as singers, rappers, and producers. With a discography including acclaimed self-releases and a reputation as one of Atlanta's most vibrant musical collectives, they aim to tell digital stories that resonate with today's society. After years of honing their craft and garnering accolades, they strive to inspire community rebuilding and revolution through their music.

The group's latest project marks a culmination of their individual superpowers, combining Grammy nominations, sold-out shows, and chart-topping collaborations. Drawing on the belief that it takes a village to raise a child, Spillage Village seeks to create narratives that transcend time and inspire positive change in our communities for generations to come.

Top Brand Affinities

Report Date: 2025-09-11

Spillage Village resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, SOUTH AFRICA, CANADA. With a heavily male (80%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (265,473 avg views per post); Youtube is where fans co-sign. Affinity adjacency to Akai, SoundCloud, Ableton makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Spillage Village score 3.67% — Very Strong bucket.

Brand: AkaiBrand: SoundCloudBrand: Ableton

Followers:197,110

Engagements:7,225

Rate:3.7%

Posts:617

Avg Likes:7,051

Avg Comments:272

Avg Views:265,473

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 197,110 · Engagements 7,225 · Rate 3.7% Posts 617 · Views 265,473 · Avg Likes 7,051 · Avg Comments 272 · Avg Views 265,473	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 38% 35-44: 7% 13-17: 5%	Largest: 18-24 (49%); next: 25-34 (38%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (51%) SOUTH AFRICA (8%) CANADA (5%) BRAZIL (3%) UNITED KINGDOM (3%)	Top regions: UNITED STATES (51%), SOUTH AFRICA (8%), CANADA (5%)
Platform Engagement	Instagram: 586 avg likes/post · Youtube: 265,473 avg views/post	Best reach: Youtube 265,473 avg views; best engagement: Youtube 6,465 avg likes

Top Brand Affinities

Akai

Score: 15.34

SoundCloud

Score: 14.34

Ableton

Score: 12.88

Pro Tools

Score: 10.44

Amazon Music

Score: 9.91

Beats Electronics

Score: 8.59

Champion

Score: 7.77

iHeartRadio Music Awards

Score: 7.16

Spotify Music

Score: 5.90

Los Angeles Lakers

Score: 5.05

Hennessy

Score: 5.04

Kodak

Score: 4.76

Brand	Category	Score
Akai		15.34
SoundCloud		14.34
Ableton		12.88
Pro Tools		10.44
Amazon Music		9.91
Beats Electronics		8.59
Champion		7.77
iHeartRadio Music Awards		7.16
Spotify Music		5.90
Los Angeles Lakers		5.05
Hennessy		5.04
Kodak		4.76
Nice Kicks		4.63
ESPN		4.50
Sneakerhead		4.27
Cartoon Network		4.02
Mortal Kombat		3.81
Coachella		3.80
Gatorade		3.78
NBA		3.67
Lollapalooza		3.61
Supreme		3.26
Stüssy		3.23
Carhartt		3.22
NFL		3.20
Urban Outfitters		2.87
Philips		2.79
Dr. Martens		2.74
MTV		2.73
Sprite		2.72
Vans		2.63
ASOS		2.63
New Balance		2.62
Paramount Pictures		2.41
Matrix		2.34
Timberland		2.26
Fenty beauty		2.26
Nickelodeon		2.26
Warner Bros		2.17
The North Face		2.16
Busch		2.12
Nike		2.09
WWE		2.00
FashionNova		1.99
Budweiser		1.95
Versace		1.83
Puma		1.78
Chrysler		1.78
Polaroid		1.78
Showtime		1.76