Spencer Brown
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-11
80,805
Social Media Followers
As of 2025-09-11
00:00:00
Hours Airplay
2025-12-07 11:04:56 UTC
Genres
Biography
In 2022, Spencer founded diviine, his own record label, in pursuit of complete creative autonomy. Unbound by genre constraints, he garners praise from genre pioneers while championing a message of love and gratitude through his music and presence. With a global touring schedule that includes major festivals like Tomorrowland and EDC, as well as intimate club shows around the world, Spencer Brown continues to captivate audiences with his unparalleled ability to craft sonic journeys that resonate deeply with listeners.
Spencer Brown maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, MEXICO. The audience leans heavily male (84%), so brand cues around style and status perform well. The clearest reach is on Youtube with 1,496 avg views per post; Instagram functions as the community touchpoint. Affinity with Trancefamily, iHeartRaves, Mixcloud makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 80,805 · Engagements 1,207 · Rate 1.5% Posts 301 · Views 2,808 · Avg Likes 1,194 · Avg Comments 72 · Avg Views 2,808 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 47% 18-24: 29% 35-44: 18% 45-64: 5% |
Largest: 25-34 (47%); next: 18-24 (29%) |
| Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
| Top Countries |
UNITED STATES (30%) UNITED KINGDOM (8%) MEXICO (5%) NETHERLANDS (4%) BRAZIL (4%) |
Top regions: UNITED STATES (30%), UNITED KINGDOM (8%), MEXICO (5%) |
| Platform Engagement | Instagram: 1,082 avg likes/post · Tiktok: 1,312 avg views/post · Youtube: 1,496 avg views/post | Best reach: Youtube 1,496 avg views; best engagement: Instagram 1,082 avg likes |
Top Brand Affinities
Trancefamily
iHeartRaves
Mixcloud
Pioneer
Ableton
Tomorrowland
MOOG
Live Nation
SoundCloud
Coachella
Sennheiser
Pacific Northwest Wonderland
| Brand | Category | Score |
|---|---|---|
| Trancefamily | 419.71 | |
| iHeartRaves | 95.55 | |
| Mixcloud | 68.45 | |
| Pioneer | 40.93 | |
| Ableton | 34.26 | |
| Tomorrowland | 27.80 | |
| MOOG | 26.19 | |
| Live Nation | 23.13 | |
| SoundCloud | 11.56 | |
| Coachella | 10.82 | |
| Sennheiser | 9.15 | |
| Pacific Northwest Wonderland | 8.86 | |
| Amazon Music | 8.79 | |
| Grey Goose | 7.77 | |
| Atmos | 7.38 | |
| Jameson | 7.05 | |
| Coors | 6.37 | |
| Absolut | 6.31 | |
| Bud Light | 6.21 | |
| American Airlines | 5.59 | |
| Beats Electronics | 5.25 | |
| Spotify Music | 4.83 | |
| Summit Entertainment | 4.66 | |
| Lollapalooza | 4.56 | |
| Oculus | 4.31 | |
| NHL | 4.22 | |
| Verizon | 4.21 | |
| Bellagio | 3.80 | |
| Boeing | 3.70 | |
| Taco Bell | 3.53 | |
| Lululemon Athletica | 3.47 | |
| Budweiser | 3.42 | |
| Uber | 3.30 | |
| Paramount Pictures | 3.28 | |
| Guinness | 3.21 | |
| Geocaching | 3.21 | |
| Showtime | 3.08 | |
| Airbnb | 2.85 | |
| McLaren | 2.84 | |
| Martini | 2.82 | |
| NFL | 2.80 | |
| Heineken | 2.80 | |
| HBO | 2.69 | |
| Emporium | 2.67 | |
| Haima | 2.60 | |
| Tinder | 2.60 | |
| Chipotle Mexican Grill | 2.58 | |
| Sunnies Studios | 2.54 | |
| Activision Blizzard | 2.52 | |
| Pokemon Go | 2.50 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 06:00 UTC | Spencer Brown | Prysm Nightclub | Chicago, United States | |
| 2025-12-28 02:00 UTC | CONTACT winter music festival 2025 | BC Place Stadium | Vancouver, Canada | — |
| 2026-03-19 01:00 UTC | SXM Festival 2026 | SXM | Marigot, France | — |















